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Will Modi’s Repeated Visits To Temples In Tamil Nadu Boost Devotional Tourism?
Call it election fervour or a pilgrim’s progress, PM Narendra Modi has single-handedly opened up the Temple Parikrama to India’s devotion driven pilgrims. It’s a debatable point to talk about our country being more aware of the Himalayan Shrines and Kasi sacred spots, even the Buddhist temple trails. Has the same importance not been given to the Southern edifices of stunning and amazing temple architecture, the sagacity of the Royal lineage of Cholas and other kings who designed and built temples as the focal point of all cultural, artistic and socioeconomic aspects of life? Every visit of the PM has now showcased these divine wonders. The media has carried the visuals not just pan India but globally. This focus has indirectly enhanced tourism. After multiple visits, Modi is expected to visit Tamil Nadu again on August 28-29 to go to Thiruvannamalai and the majestic Arunachaleswarar Temple. This holy site holds great importance for the Ashram of Saint Ramana Maharshi. Modi is expected to host his Mann Ki Baat from the Chidambaram Temple (the astonishing rock sculptures here portray the 108 Karanas of Bharata Natyam. The Navagraha (nine planets) circuit is perhaps the most inspiring and informative …from Suryanar Koil to Saturn’s abode at Thirunallar (the only Navagriha place which is on the outskirts of TN). There are numerous myths and scientific lores…for example, the Sun’s rays resplendently light up the inner sanctum of Suryanar Koil on Makar Sankranti day …like the SUN temple at Konarak. The mythology and significance of the pantheons is not explained to the tourists. The Vatican has developed audio wearables for every sanctum for guiding the tourist. Maybe our PM can intervene and make it a truly spiritual and fulfilling visit to the Navagraha circuit.

TRENDS & VIEWS

Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”