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Housefull 5
Will ‘Housefull 5’ Score For Sajid Nadiadwala?
As the release date of Housefull 5 approaches on June 9, renowned producer Sajid Nadiadwala finds himself at a crucial juncture. This highly anticipated instalment of the successful franchise is expected to be a litmus test for both Nadiadwala and the current state of the Indian film industry, particularly amidst the backdrop of rising political tensions between India and Pakistan. The challenges posed by these tensions could impact audience turnout and overall box office performance. Nadiadwala, who recently faced a string of disappointing releases — including Sikandar, Chandu Champion and Bachchan Pandey — has invested significantly in acquiring the rights to the trending song “Lal Puri” hoping it will resonate with audiences. The recent underperformance of his films, coupled with a generally lacklustre box office climate, has raised questions about the viability of his production house, Nadiadwala Grandson Entertainment. Housefull 5 boasts an impressive ensemble cast featuring Akshay Kumar, Riteish Deshmukh, Abhishek Bachchan, and more, making it one of the biggest films in recent times. The film’s success is not just vital for Nadiadwala; it could also serve as a bellwether for the exhibition sector in India, gauging whether audiences are ready to embrace cinema again after a period of uncertainty. As the film aims to capture the essence of what the Housefull franchise represents—comedy, entertainment, and escapism—its reception will be closely watched. Will it manage to overcome the prevailing sentiment and deliver a blockbuster experience, or will it join the ranks of recent flops? For Nadiadwala, Housefull 5 is not just another film; it’s a pivotal moment that could redefine his career and the future of Bollywood in these testing times. 
singham bb3
Dirty Picture: Star Rivalry Intensifies During Film Releases
Will the ego clash destroy the fate of the two Big Diwali releases this year? So it seems. Singham Again, directed by Rohit Shetty, a multi-starrer starring Ajay Devgn, Ranveer Singh, Akshay Kumar has been dragged to the Competition Commission of India (CCI) for unfair business practice by the producers of Bhool Bhulaiyaa 3 alleging that they are not being allowed to take single screen as Singham Again producers have booked all screens. Bhool Bhulaiyaa 3 directed by Aneez Bazmee has also got a good star cast comprising Kartik Aaryan,Vidya Balan, Madhuri Dixit and Triptii Dimri. It may be recalled that Ajay Devgn had dragged Shah Rukh Khan to CCI for unfair business practices during the release of his movie Son of Sardar which coincided with SRK’s Jab Tak Hain Jaan. Even then it was a Diwali clash. Here one can’t help but talk about Om Shanti Om which was released on Diwali along with Sanjay Leela Bhansali’s Saawariya. The clash between two titans almost sacrificed the careers of two newcomers Ranbir Kapoor and Sonam Kapoor; it had Salman Khan who wasn’t on good terms with SRK. Similarly, SRK and Rakesh Roshan were locked in a release battle during the release of Kaabil and Raees and both films suffered. Both Shah Rukh and Hrithik Roshan have a history as when the latter became a superstar with Kaho Na Pyar Hai and SRK’s Phir Bhi Dil Hai Hindustani flopped. Critics were talking about Hrithik replacing SRK. At that point in time SRK cleverly used a Pepsi Ad to mock Hrithik’s super star status.  
stree
Shraddha ‘Stree2 ’Kapoor’s Big Splash Drowns Akshay And John Abraham
 This 37–year old Bollywood actress quietly made a big splash. Shraddha Kapoor’s latest film Stree 2 has drowned both John Abraham’s Vedaa (Rs 10.5 crore) and Akshay Kumar’s Khel Khel Mein (Rs 9.95 crore) in the box office. In three days Stree 2’s collection was Rs 100 crore… Rs 150 crore on the fourth day. Movie critic and trade analyst Taran Adarsh tweets “Indeed, #Stree2 is rewriting the rules of the game”.  Bollywood watchers say she can well be called the franchise queen. Shraddha, daughter of Shakti Kapoor, who has acted in over 38 films entered Bollywood in 2010 with Teen Patti followed it with her first leading role in the teen drama Luv Ka The End (2011). She is considered Alia Bhatt’s rival in a way. She has acted with all the big heroes. She was in Aashiqui 2 produced by Mahesh Bhatt, Street Dancer with her childhood crush Varun Dhawan and Baaghi with Tiger Shroff. In the last three–four years Shradda –– the second most–followed Indian actor on Instagram –– has made a big impression with her fans. It started with Stree (2018), Chhichhore (2019) and Tu Jhoothi Main Makkaar (2023) and the action thriller Saaho (2019). Besides acting, she, like Alia Bhatt has hummed quite a few numbers. One of India’s highest–paid actresses, she has been featured in Forbes India’s Celebrity 100 list since 2014. She endorses several brands and has her own line of clothing. Trade Analyst Girish Wankhede says Shraddha is at the top of the game with the stupendous success of Stree2. The franchise has rejuvenated her stardom after series of average hit films.
john sanjay
Are Bollywood Stars Scared To Face Media These Days?
There has always been a love-hate relationship between the Bollywood stars and scribes. Not to forget the paparazzi. A seasoned journalist covering the industry for over three decades was shocked and surprised to see the way stars are snapping at journos and their menacing tone these days. This seems more pronounced in the past few months. At the press conference of John Abraham-Sharvari starrer Vedaa, John was visibly annoyed when a reporter asked him whether he was playing safe by doing the same kind of roles. In the case of Akshay Kumar, he is avoiding giving interviews …and he is very selective to which journalist he will speak to. Before journos ask for consecutive failure of his films, Akshay preempts them and says “only five films” have flopped. But, he forgets the crores of rupees producers have lost. One producer had to put his office on the block to pay his entire crew. And the new trend is all stars are asking reporters to give questions in advance. Inspite of that Sanjay Dutt at a press conference over UK denying him visa made a boo-boo in one of the answers to a question, why he was signing for villain’s role these days? And it seems Ajay Devgn avoids promoting films and his latest movie with Tabu Auron Mein Kahan Dum saw a meagre collection of Rs 10 crore in the first eight days. Most of the Bollywood stars need to understand that they need to connect with the media to connect with their ‘audiences’. It is clear banning or shunning the media does not work for stars or scribes. In the eighties Big B had banned media for nearly a decade but finally smoked a peace pipe.
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Is Akshay Kumar Losing His Midas Touch?
Looks like the 56-year old Bollywood superstar Akshay Kumar is losing his Midas touch going by total collections of Rs 17 crore for his latest movie Sarfira. The film, a remake of Tamil movie Soraru Puttru, was based on the life of Captain Gopinath of Air Deccan fame. In fact, its budget was much less than Akshay Kumar’s film. Post Covid-19 pandemic the first Hindi film to be released was Akshay Kumar’s Sooryavanshi directed by Rohit Shetty with Ranveer Singh, Ajay Devgn in the star cast. It did well at the box office opening with Rs 25 crore. But after that Bachchan Pandey spelt disaster at the box office and opened with just Rs 13crore. From then on films like Samrat Prithviraj, Raksha Bandhan failed miserably. He bounced back with Ram Setu and OMG 2 which did decent business at the box office. OMG 2 which was a hit had Pankaj Tripathi in the main lead but the actor was appreciated for his role as Shiva. As a producer he had to battle with CBFC for release of the film as it had given it A certification.There were Selfie, Mission Raniganj which opened at Rs 2.80cr which was better than Sarfira. Mission Raniganj earned Rs 33 crore while Bade Miyan Chote Miyan’s failure almost shut Vashu Bhagnani’s office. Sources say Akshay has not signed any new films and has reduced his price by 50%. But, the actor has quite a few films in production. Khel Khel Mein is with Taapsee Pannu and Vani Kapoor and directed by Mudassar Aziz who does not have a great track record. The only hope for Akshay is Housefull 5. Maybe his South sojourn could salvage his career. 
kareen aishwarya deepika
When Stars’ Real Life Romance Turns Sour They Refuse Reel Pairing With Their Ex
Did you know that Aishwarya Rai Bachchan was supposed to play Mastani in Sanjay Leela Bhansali’s Bajirao Mastani but turned down the offer when she realised Salman Khan would play Bajirao. The reason she had turned the offer –the movie was a box office hit – was her real life romance had turned sour.  Salman Khan and Aishwarya who had fallen in love on the sets of Hum Dil De Chuke Sanam split and the actress didn’t want to work with him anymore.  Bhansali’s next choice was Kareen Kapoor instead he approached Ranveer Singh and Deepika Padukone. The rest is history. The duo who fell in love and got married became Bhansali’s favourite; they worked in three super hit films Ram Leela, Bajirao Mastani and Padmavat. Somebody’s loss is somebody’s gain. Likewise Shahid Kapoor and Kareena Kapoor started dating while working on Jab We Met and they broke up by the time the film was completed. Reason: Kareena fell in love with Saif Ali Khan while shooting with him for Tashan. The two did not work until Udta Punjab in which they were cast opposite different actors, not each other. Ranbir Kapoor who was dating Deepika Padukone, Katrina Kaif finally married Alia Bhatt. Both he and Deepika conducted themselves in a very dignified and professional manner and did not let their personal relationship come in the way of promotion of Tamasha.  In the past Raveena Tandon and Shilpa Shetty were dating Akshay Kumar but post their split, they never worked in each other’s films.  Likewise Sanjay Dutt and Madhuri Dixit never worked with each other after Dutt went to jail.
Jacqueline_002
Will Bollywood Give Jacqueline Fernandez A Second Chance?
Thirty-eight year old Bollywood star Jacqueline Fernandez has gone below the radar ever since her link to the conman Sukesh Chandrashekhar hit national headlines. She religiously avoids media, ducks from paparazzi and avoids socialising too. The conman link has cost her dearly — personally and professionally. Though she is fighting Sukesh in the court but because of his obsession with her, she prefers to keep quiet and work hard. What has damaged her reputation and put her on the backfoot is the intimate pictures released by Sukesh. Not surprisingly, the film industry and friends have not openly supported her in terms of sympathy or contracts but there are well wishers like Sonu Sood who signed her for Fateh which is ready for release. She does not have many projects but has two big films, Welcome to the Jungle with Firoz Nadiadwala and Housefull 5 which is yet to go on floors. Jacqueline does manage to get court permission to go abroad for shoots. Akshay Kumar, Sajid Nadiadwala and Salman Khan are her friends who still support her but not in the public. From a rank outsider, Jacqueline’s rise in Bollywood was meteoric. The Sri Lankan model-turned actor, who entered Bollywood in 2006, has acted in over 25 films already. In 15 years she has starred opposite top heroes. Her northbound career graph was halted when news of her involvement with conman Sukesh who was arrested for extortion and money laundering came out in open. She claims Sukesh lured her with Bollywood offers even as he showered her with costly gifts, even a high end car.
Pushpa 2
Are South Stars Bailing Out Bollywood?
Historically, the Hindi film industry has been dominated by north Indian heroes and south Indian heroines. Now, a new trend is emerging. In the last three-four years it seems to be the hegemony of south films. Witness this, in the first four months of 2024, the traditional north Indian heroes Akshay Kumar, Hrithik Roshan, Ajay Devgn seem to have come a cropper going by the box office collections. Reportedly, total collection is less than Rs 800 crore. To make matters worse, Khans are conspicuous by their absence. Salman Khan’s ritual — Eid release was missing this season. Given this scenario, one is seeing the south stars coming to the rescue of Bollywood big time. For instance, Allu Arjun’s film Pushpa 2 is learnt to have got a commitment of Rs 1,000 crore before its release on August 15. It is expected to break all kinds of records. Then there is multi-starrer Kalki showing Amitabh Bachchan in a teaser promo. This movie which is a perfect example of cross-pollination of stars is speculated to garner Rs 100 crore on Day One of its release. Trade Analyst Girish Wankhede says, “The line up of South Indian films is a mix of class and mass. It has its focus on larger than life entertainment which works for celluloid. They are not spoilt for OTT choices and are more inclined to make mass entertainment.” The momentum in this year was started with Hanuman which scored big on the box office followed by Manjummel Boys and The Goat Life winning great critical acclaim. The upcoming slate looks super impressive with Kamal Haasan’s Indian 2 and Rajnikanths’s Vettaiyan. Besides, Devara, the movies in the pipelines are: Kanguva, Thangalaan and Mr Bachchan.
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Is Akshay Kumar Losing Bankable Star Image?
Akshay Kumar may be one of the few actors in Bollywood who completes his films in record time. Ironically, his record of flops seems to be beating that. The ‘Khiladi’ Kumar’s latest film Bade Miyan Chote Miyan has opened to lukewarm response at the box office despite the fact it was released on Eid. The Day 1 collection was Rs 16.07 crore.  Movie critic Taran Adarsh commented on X: “With a dream cast + lavish making + holiday factor + aggressive promotions + terrific track record of its director, #BMCM should’ve opened anywhere between Rs 25 cr and Rs 30 cr [even higher] on Day 1.” Trade pundits feel that Akshay Kumar’s poor numbers at the Box Office both pre- and post-Covid has in a way dented his bankable star image. It is likely that filmmaker makers will definitely think twice before signing him. The films that have not worked for Akshay Kumar are Selfie, Mission Raniganj,  Samrat Prithviraj, Ram Setu, Cutputli and  Bachchan Pandey. Trade Analyst Girish Wankhede says, “This sixth flop in a row is a sorry state for Akshay kumar, who has been the favourite of producers. His over exposure or the choice of films, or his experimentation with various genre could be some of the reasons for his films not finding takers. He was always a bankable star, but with several flops, his filmography seems to be losing its sheen.”  The trade will be closely watching how his films like Skyforce, Housefull 5, Welcome To The Jungle and JollyLLB 3 fare.
ajay akshay
Once Again Akshay Kumar And Ajay Devgn Clash At The Box Office
Once again Bollywood’s two big stars Ajay Devgn and Akshay Kumar are going to clash at the box office. And the film trade is not at all surprised as it is not the first time their films are releasing on the same day – it is the fourth time.  When it comes to business they are strong rivals even though both have worked together in three films together. They worked in Suhaag, Insaan and Khakee. Insiders say it was after Khakee Ajay blamed Akshay Kumar for chopping his role. Post Ajay’s comment, Akshay Kumar in one of the award functions took a jibe at Ajay indirectly by saying that he is being called the “editor” of the film.  Ajay almost got his film Golmaal 4 to be released the same day as Robot and Aamir Khan’s Secret Superstar; but Robot got postponed at the last minute due to VFX. Once again, both Ajay and Akshay were making a film on the same subject — Battle of Saragarhi. Ajay announced the film first but Akshay got Karan Johar to break the news about the movie. Salman Khan was co-producing the film with Karan but Ajay, it is learnt, convinced him to opt out of the project. If Akshay Kumar got Vipul Shah to screen Action Replay to coincide with Golmaal 3 release then Ajay got his Toonpur Ka Superman to coincide with Akshay Kumar’s Tees Maar Khan. Not many know that Ajay Devgn wanted the movie rights of Jaswant Gill on whose life the film Raniganj was made with Akshay Kumar as the lead. Now one needs to see what happens with Bade Miyan Chhote Miyan and Maidaan both releasing on Eid.
akshay modi
Will Akshay Kumar Be BJP's Candidate From Chandni Chowk?
Will Bollywood actor Akshay Kumar or Rajiv Bhatia as he is known be fielded by the BJP from Delhi’s Chandni Chowk  Lok Sabha seat?  Well there is a strong buzz that the actor who grew up in Old Delhi could be fielded from the Delhi seat more so since the AAP and the Congress have decided to contest 2024 seats in an alliance. The AAP has already announced four candidates for Delhi. Chandni Chowk is going to be fought by the Congress. The AAP-Congress alliance will certainly impact the BJP’s approach to candidate selection in Delhi since the contest is now bipolar and not three-cornered as it was in 2019. It is believed the BJP, which won all seven parliamentary seats of the national capital in 2014 and 2019, may field the actor. Speculations about Akshay entering the election fray gained strength ahead of BJP’s Central Election Committee meeting on February 29 which is expected to clear about 150 names. Akshay may be replacing former Union minister Dr Harsh Vardhan who won the Chandni Chowk seat twice in 2014 and 2019. Almost preparing for public life, the actor had acquired Indian citizenship, giving up his Canadian passport last year. Posing alongside the snapshot of his citizenship certificate, 56-year-old Akshay had conveyed his emotions, stating, “Dil aur citizenship, dono Hindustani. Happy Independence Day! Jai Hind!”.
akshay kumar
Will 2024 See The Return Of Akshay Kumar?
If 2023 belonged to Shah Rukh Khan whose three films grossed around Rs 3,000 crore then there are every chances that 2024 could see the return of Akshay Kumar. The 56-year old actor has three big releases including Bade Miyan Chote Miyan directed by Ali Abbas Zafar. The movie with Tiger Shroff is not a comedy but an action-packed film that could be a big draw. Kumar also has Skyforce and a multi-starrer Welcome to the Jungle to be released in December 2024. It may be recalled that Lady Luck had been eluding actor-producer Akshay Kumar for the last two-three years; he had series of flops. But, Trade Analyst Girish Wankhede says, “With nearly Rs 1,000 crore riding on Akshay Kumar …the total earnings of his four releases could cross the Rs 4000-crore mark.”  The first to hit the big screen will be Bade Miyan Chote Miyan in Eid in April with an approximate landing cost of 300 crore. This will be followed by Singham Again’ in August wherein he has a cameo along with Ajay Devgn and Ranveer Singh. It is Rohit Shetty’s cop universe which is unlikely to fail with an estimated budget of 350 crore. His third release, Skyforce will be in October. Its cost is around Rs 150-200 crore. And Akshay’s big release of 2024 — Welcome to the Jungle, will happen during the Christmas season. This multi-starrer movie budgeted around Rs 300 crore is expected to do well.
Gadar dreamgirl omg
Has Bollywood Got Its Mojo Back?
Bollywood seems to have got its mojo back. After a series of flops, sequels seem to have given Bollywood a new lease of life. Sunny Deol’s Gadar 2 is a runaway hit, earning close to Rs 450 crore thus surpassing KGF 2 collection’s record. Interestingly, Sunny Deol travelled around promoting Tara Singh, the character and not himself… and that worked.  In the case of Akshay Kumar, now an Indian citizen, he has finally got a hit after a string of flops. OMG 2 has earned Rs 120 crore till date and counting. And for Ayushmaan Khurrana Dream Girl 2 got the biggest opening of his career. All these three hits indicate its boom time for Bollywood. Audience is back to theatres. And what is also giving the leg up to the whole industry is the OTT platform. Some of the characters like Vartika played by Shefali Shah in Delhi Crime, Kaalen Bhaiya by Pankaj Tripathi in Mirzapur have made them a household name. No wonder they are thriving on Season 2, 3…Earlier, Bollywood which thrived on remakes of Malayalam, Telugu and Tamil movies is now encashing on sequels. Some of the successful sequels were: Munnabhai by Raju Hirani, Krrish by Rakesh Roshan, Singham, Phir Hera Pheri by Firoz Nadiadwala. Get ready to see Salman Khan’s Tiger 3 this Diwali and also in the pipeline is the confrontation between two Khans in Tiger Vs Pathaan. Happy days are here again!
KapilSharma
Is The Kapil Sharma Show Losing Its Bite?
Is Kapil Sharma losing his charm? It certainly seems like from the kind of guests invited to his shows these days. Most of them are friends like Ajay Devgn and Akshay Kumar, and singers who are easily accessible to him. The show which started in 2016 had a good mix of comedians like Krushna Abhishek, Bharati Singh, Sudesh Lehri and Sunil Grover. In its latest avatar all the above artists have left. The only saving grace is Kiku Sharda but his appearance time has been reduced. It is learnt that even the creative team has been reshuffled which is clear from the script of the show. The general feedback is that people love Kapil but are not quite happy with the programme mix. His constant flirting with female stars, poking fun at Archana Puran Singh seems to be getting repetitive and predictable. And this is reflected in its TRP.  According to BARC ratings in March 2023 (Week 12) Rupali Ganguly-led Anupamaa topped the TRP list with a 2.9 rating while at 1.1 rating The Kapil Sharma Show ranked 18. In 2019 it ranked No 2. Apparently, to boost its rating, Kapil had tried to reach out to Shah Rukh Khan during the release of Pathaan but King Khan declined the offer. Unless he calls back some of the comedians and rejigs his offerings, the show will find less and less takers.
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Flop Pe Flop: Time For Akshay Kumar To Reinvent Himself?
Bollywood’s most successful star Akshay Kumar is experiencing failures; all his releases in the last two years have bombed badly. His latest Selfiee collected just Rs 20 cr in the first four days of its release instead of earning at least Rs 20 cr per day. Selfiee made at a cost of Rs 150 cr and shot in 40 days could perhaps be Akshay’s biggest flop of his career. Shah Rukh Khan’s Pathaan in spite of controversy collected around Rs 70 cr per day to touch Rs 509 crore in 36 days.  Earlier, Kartik Aaryan’s Bhool Bhulaiyaa2 broke the Bollywood jinx by grossing over Rs 200 cr. In comparison Akshay’s figures are: Bachchhan Paandey Rs 52 cr, Samrat Prithviraj Rs 68cr, Bell Bottom Rs 32 cr and Raksha Bandhan Rs 48 cr. Says an industry insider, Akshay Kumar needs to reinvent himself. Most of his choices of subjects have been super flops. Basically, his fans are showing him the mirror. But is he looking at it? In spite of back-to-back flops, the 55-year old is not being written off by the producers. He has a couple of big projects in the pipeline — Hera Pheri 4 (promo shot), Bade Miyan Chhote Miyan with Tiger Shroff, Capsule Gill completed in the UK, a remake of Sorarai Pottaru (under production). Currently, he has taken a short break for a show in the USA with four glamorous stars. Reportedly, the New Jersey show has been cancelled.
Collage Maker-20-Feb-2023-12
The Fall, Rise And Fall Of Hindi Movies
It is a big setback for the bankable star of Bollywood Kartik Aaryan. His latest release Shehzada has bombed at the box office and this has raised concerns in the film trade whether Shah Rukh Khan’s movie Pathaan was an aberration. Its collection has crossed the Rs 500-crore mark. The weekend collection for Shehzada was around Rs 20 crore and the reason for poor footfall is that film music has not appealed to his fans. Also, last minute postponement of its release also affected the collections. Surprisingly, there were takers for Pathaan’s marketing strategy; it reduced ticket price to Rs200 but when Shehzada offered one ticket free on buying one ticket the audience did not lap it up. A worried Bollywood fraternity is hoping that Akshay Kumar’s Selfiee does well. Though the early numbers is around Rs 5 crore. The trade feels it is going to be difficult for Akshay who has had a series of flops to get a good opening even though the old song ‘Tu anari mein khiladi’ has gone viral. Now all eyes are on Ranbir Kapoor’s Tu Jhoothi Main Makkaar, Ajay Devgn’s Bholaa. But, of course, the biggest expectations will be from Salman Khan’s Kisi Ka Bhai Kisi Ki Jaan that will be released on Eid day. That will be a real acid test.
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The Heroes Of 90s Are Reclaiming Their Place In Bollywood With A Vengeance
The heroes of the 90s are making a comeback in a big way. Ajay Devgn started the return trip to the box office with Drishyam 2 which grossed Rs 343 crore worldwide and is still running in cinemas. His arch-rival and Badshah of Bollywood has broken records with Pathaan’s worldwide collection crossing the Rs 600 crore mark and is still counting. Shah Rukh Khan who had a super flop like Zero is back with super dialogue hitting out at the newer stars who think they have replaced them. Pathaan’s popularity is affecting new releases. Kartik Aaryan’s Shehzaada was to release on February 10 but has now been postponed.  Does it signify solidarity? Though the makers say it is out of respect for SRK, it seems more out of concern for Kartik who has taken himself to be a ‘Shehzada’ of the industry. Likewise Salman Khan had a big flop in Antim is returning with Kisi Kaa Bhai Kisi Ki Jaan on Eid. Trade is saying it will open to about Rs 40 crore on day one. Akshay Kumar who had strings of flops has about 10 films in the pipeline. His film Selfie, a remake of the South film Driving Licence, looks interesting and could be a box office hit. Aamir Khan has taken a back seat as an actor and is now focusing on production and knowing the man he is definitely going to make a comeback in a big way.
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Congress Distances Itself From Digvijay Singh's Comment On Surgical Strike, Seeks To Protect Rahul Gandhi
After being chastised in social media, the Congress distanced from itself the views expressed by senior party leader Digvijay Singh on Army’s surgical strikes and made it clear that it did not reflect the position of the party. Singh’s comment questioning the 2019 Pulwama terror attack which claimed lives of 40 CRPF jawans and the Army’s surgical strike snowballed into a controversy as the general public  were surprised by the Congress’s response to the former Madhya Pradesh CM’s bid to raise a controversy in Jammu. That too at a time when Rahul Gandhi was visiting the state. Singh’s comments so embarrassed the Congress leadership as PM Narendra Modi’s move to rename 21 Andaman & Nicobar Islands after Param Vir Chakra winners to mark Netaji Subash Chandra Bose’s birth anniversary got wide public support. Film personalities like Ajay Devgn, Akshay Kumar and Suneil Shetty backed the gesture. “Surgical strikes were carried out before 2014 by the UPA government. The Congress has supported and will continue to support all military actions that are in the national interest,” tweeted Jairam Ramesh. Oddly, it was Jairam’s gesture of pushing away an India Today reporter seeking more clarification from Digvijay Singh on his comment that came up for wide scrutiny. Singh said the Centre hasn’t placed a report on the 2016 surgical strike or the 2019 Pulwama terror attack before Parliament till date.
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Cuttputtli Streaming On OTT Proves To Be Face Saving For Akshay Kumar
Cuttputtli’s release on OTT was actually a face saving for Akshay Kumar who has had series of flops like Laxxmi, Bell Bottom, Bachchan Pandey, Samrat Prithviraj Chauhan and Raksha Bandhan. Each of those films that bombed had a budget of around Rs 100 crore. Personally, it was no loss for Akshay as he charges fees and not percentage of profits as is the practice with some big stars. Trade experts feel that seasoned producer Vashu Bhagnani’s decision to release Cuttputtli on OTT was indeed a smart move. So is OTT a safe platform? Not really. Even Akshay, at the announcement of Cuttputtli‘s OTT streaming, said that this platform too needs audience approval. And he was bang on. There is a mixed reaction to the film on the OTT platform although the decision to go straight to OTT is economically safe for the makers. According to trade circles, the loser in this streaming deal of Akshay film is the OTT because a sub-standard film has been sold to them with makers and actors insulating themselves. Akshay Kumar has six to seven films in the pipeline and hopes he has realized that Ab thukpatti ka kaam nahi chalega. Trade experts have been saying that the 55-year old actor needs to carefully choose his subject and get into the skin of his character.
Collage Maker-19-Aug-2022-04
Even After Series Of Flops Akshay Kumar Rules The Roost With Rs 1000 Crore Riding On Him
With several of his films bombing at the box office in quick succession the producers of Akshay Kumar’s next film Cuttputli are thinking of streaming it on the OTT platform. Akshay who has over Rs 1000 crore riding on him has had maximum releases and flops in the last two years. Even his latest release Raksha Bandhan was a super flop. Earlier, it was Samrat Prithviraj and Bachchhan Paandey. Atrangi Re was streamed on OTT platform but that too met with similar fate as it was also panned by the critics and all. While his producers are still in shock and trying to recover their investments, the actor has moved on signing up for more films. He is not affected as charges acting fees not percentage of profits. Today, Akshay has around seven films on hand. He is shooting for Selfie with Emran Hashmi and Ram Setu. He has to start shooting for Capsule Gill, Start Up, OMG 2, Khel Khel Mein, and Sajid Nadiadwala’s movie. In a politically sensitive environment where social media has become a powerful tool, jittery producers, seeing the fate of Aamir Khan’s Laal Singh Chadda, are wondering how to fight this boycott battle and recoup their investments. Looks like the producers will have to rethink content and choose stars who are politically neutral.
Collage Maker-04-Aug-2022-12
For Whom The Trolls Work?
Kangana Ranaut never misses an opportunity to take pot shots at some of the Bollywood bigwigs. The fearless actor is known for her bold tweets and political leanings. This time she has attacked Aamir Khan who has been facing the brunt of social media calling for a boycott of his latest movie Laal Singh Chhada. But, Kangana feels otherwise; she thinks it is the actor’s marketing ploy. On the Instagram, she wrote, “I think all the negativity around the upcoming release Laal Singh Chaddha is skilfully curated by mastermind Aamir Khan himself, this year no Hindi films have worked barring one exception of a comedy sequel….a Hollywood remake would not have worked anyway.” But, it was equally surprising to see that Akshay Kumar starrer Raksha Bandhan that will be released on the same day as Laal Singh Chadda was also trending on social media and the Bollywood buzz is that like Aamir it is Akshay Kumar who is behind the trolling of the film. The reason for Akshay being trolled is that the actor posted the tricolor on his social media DP that enraged the trolls and they called for a boycott of Raksha Bandhan. And Kangana’s overdrive on social media is being attributed to her way of getting attention for her next movie Emergency where she plays the role of Indira Gandhi.
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Akshay’s Flop Show Trends At Box Office, Time For Instrospection Say Critics
Lady Luck seems to have stopped smiling on actor-producer Akshay Kumar. The 55-year-old Bollywood money making machine, with over 100 films, faced a series of flops in recent times. But, he is unfazed as he personally suffered no monetary losses. The moment a film bombs he completely cuts himself off from the project and moves on to the next one. These days Kumar takes pride in the fact that he created a record of sorts, producing and acting in the maximum number of films during the Lockdown. However, not all the films were successful. Laxxmi was OTT streamed, Bell Bottom got panned by critics and Sooryavanshi was an average hit only thanks to Rohit Shetty. Bachchan Pandey also bombed at the box office.  It was the third flop in a row for Sajid Nadiadwala but, didn’t really impact Akshay Kumar. As is his wont, he went on to promote Samrat Prithviraj Chauhan and dropped out of the promotions when it too flopped. Well-known trade analyst Komal Nahta aptly summed up Akshay’s problems. He says Akshay needs to carefully choose his subject and get into the skin of the character. For instance, in Samrat Prithviraj Chauhan he looked like Akshay, not the character he was playing. Perhaps his political alignment has not gone down well with his fans.
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Akshay Kumar Swore Against Tobbaco Endorsements, Now Trolled Over Pan Masala Advertisement
Akshay Kumar was trolled for endorsing a pan masala ad Vimal Elaichi that has featured Ajay Devgn and Shah Rukh Khan earlier. The commercial promotes the elaichi brand of the product but, the company also makes gutka and the actor, known to be a fitness icon, is on record saying he would never endorse any tobacco brand and has come under fire. Although there was no response from the brand or an apology from either party, it may be recalled that Amitabh Bachchan had returned the money earned from the Kamla Pasand advertisements after being trolled by his fans. In this age of social media, trolling is part of the game with celebrities prepared to face the music though it seems like most brands don’t really bother about the trolls. Like Telgu-Kannada actress Rashmika Mandana was trolled for ogling at Vicky Kaushal’s innerwear brand Macho Sporto, Kartik Aaryan for sporting fake abs for a hair removing brand; neither stars or advertisers really bothered.  Till only a few years ago, these stars would have lost their contracts, had the ads pulled off air. It happened to Aamir Khan when he used the word “intolerance” in one news interview. Recall how yesteryear super models Milind Soman and Madhu Sapre were dragged to court for posing nude for the Tuff Shoes Ad with a python wrapped around them.
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‘The Kashmir Files’ Tsunami Hurts ‘Bachchhan Paandey’ At The Box Office
During the Covid lockdown Akshay Kumar ruled Bollywood with releases like Laxmii, Bell Bottom, Sooryavanshi and Atrangi Re. But, his latest movie Bachchhan Paandey reportedly made at a cost of Rs165 crore has suffered a huge setback due to The Kashmir Files made by Vivek Agnihotri at a cost of merely Rs 15 crore in comparison. With the movie achieving proportions of a people’s movement The Kashmir Files is set to cross the Rs 200 crore mark. Bachchhan Paandey’s collections were poor from day one and may not gross good returns for the producers even as Akshay Kumar is believed to have charged Rs 99 crore for the film. Despite attempts by Akshay Kumar’s fan clubs to save the film The Kashmir Files tsunami continues to storm the box office with nearly 4000 screens added after the initial 650 screens as on March 10. Producers of Bachchhan Paandey know that at this critical juncture any marketing gimmick will fall flat. For his part, Akshay Kumar did not score brownie points by announcing he would watch The Kashmir Files. Bachchhan Paandey may well be written off as a flop because of the bad timing. Nobody anticipated that The Kashmir Files would stir hornet’s nest and evoke positive response worldwide. Meanwhile Akshay Kumar has moved on to shoot for his next film Selfiee.
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Akshay-Starrer ‘Sooryavanshi’ Makes Huge Moolah As Big Screen Blends With Netflix
Akshay Kumar as the patriotic, patronising, platitudes spewing cop carries Sooryavanshi on his six pack, muscle bulging shoulders with so much sincerity that one feels almost guilty for panning this mixed up, pro-establishment homily ridden film. This “terrorist” film heavy on back to back guns, helicopters, chases, RDX, serial blasts , innocents falling like nine pins and Hindu Muslim platitudes spouted with absolute seriousness is so predictable. Mass action entertainer Rohit Shetty has even bunged in the theme song from Hum Hindustani. And the heroine Katrina Kaif would get the same summing up from Khalid Mohammed when he reviewed Darwaza years ago. “Anil Dhawan in and as Darwaza.” Ranveer Singh in a comedy cameo as the pomaded sculpted body Simmba and Ajay Devgun as Singham the serious pose with Akshay, victorious. The movie has racked over Rs 120 crore within a month of its theatre release, when the makers were debating OTT or theatres in 2020. And the icing on the cake, Netflix signed up Rs 100 crore for its December 4 release. Good optics for the BJP trying to change gears and lanes for its ensuing elections narrative. Two straight years of locked down, misery filled rainy days and assorted catastrophes, people of India want some fantasy spectacle. Who knows even such filmy efforts may stitch the great divide or drive the wedge even more deeply.

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.