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Last week, as Congress leaders protested against Union Home Minister Amit Shah’s so-called “anti-Ambedkar” remark in Rajya Sabha, Rahul Gandhi joined his party MPs in a blue T-shirt, giving up his trademark white polo T-shirt. His sister Priyanka also twinned with him wearing a blue sari. Clearly the Gandhi siblings opted to go for a very visual protest against Shah’s remarks. The choice of the colour of clothes of the Leader of Opposition (LoP) — usually spotted donning plain white T-shirts raised eyebrows. The colour blue has been associated with Dalit politics since 1942, when Dr BR Ambedkar established the Scheduled Castes Federation to campaign for the rights of the Dalit community. The body adopted a blue flag featuring Ashok Chakra. The flag was later retained by the Republican Party of India (RPI), founded by Ambedkar in 1956. Over time, blue became very closely associated with Dalit identity and activism. Even political parties like the Bahujan Samaj Party and the ASP, which champions Dalit welfare, embraced blue colour in their branding. As the Gandhi siblings lead the protest, it was the choice of colour of their clothes that caught everyone’s attention!
The Winter Session which saw a two-day discussion on the 75th anniversary of the Constitution and introduction of One Nation One Election (ONOE) Bill has come to a close. It brought out sharp divisions over discussions and bills at least in two political parties — the Congress and DMK. In the Congress, if a first term MP Priyanka Vadra was seen opening the discussion on the Constitution in the Lok Sabha, for some reason senior leader and eminent lawyer P Chidambaram did not get an opportunity to have his say about the Constitution in the Rajya Sabha. In the DMK, there was a clear division of views between the DMK parliamentary party leader TR Baalu and deputy leader Kanimozhi. While Baalu endorsed the government’s offer to refer the Bill to the Joint Parliamentary Committee, Kanimozhi seemed completely surprised by his stand and insisted that her party was opposed to the Bill and demanded its withdrawal.”DMK has consistently opposed the entire Bill. We do not accept that there can be ONOE because it is against the Constitution. It is against federal rights and it is against the will of the people. People choose state governments for 5 years, I don’t think you can take that right away from the people and give it to the EC to decide how many years governments can last or not. So, this is completely against the state, against federalism” said Kanimozhi. While her stand reflects TN assembly resolution passed in February against ONOE Bill this year, the media is awash with reports about how her late father Kalaignar M Karunanidhi had highlighted the benefits of simultaneous polls in his autobiography Nenjuku Neethi. Incidentally, Karunanidhi had advanced state polls to 1971 to coincide with LS polls.
The Thursday (Dec 19) visit of BJP and Shiv Sena (Shinde) MLAs to the RSS headquarters in Nagpur has become a hot political topic though there are other reasons, too, for intense politicking. Firstly, the MLAs belonging to the Nationalist Congress Party (NCP) led by deputy chief minister Ajit Pawar did not join the event. Secondly, those disgruntled due to their non-inclusion in the council of ministers have started expressing their anger openly. Like earlier two occasions, Ajit Pawar and most of his followers distanced themselves from the visit organized by chief minister Devendra Fadnavis. The presence of former CM Eknath Shinde and his MLAs proved to be another highlight. However, the discontent brewing within Mahayuti on other counts is now becoming more vocal. Political heavyweight Chhagan Bhujbal was the first to articulate it. His open criticism of Ajit Pawar surprised many since he had stayed by the side of Pawar all through. Now, there are reports that some of Bhujbal’s supporters want him to join the BJP to end his political wilderness. So far, Bhujbal has maintained that he is with the NCP (Ajit). The other notable leader to become the subject of political speculation is the legislative council’s deputy chairperson Neelam Gorhe. Her detractors, mainly the recent Sena (UBT) entrant Sushama Andhare, have started hinting at Gorhe’s plans to go with the BJP. Gorhe, too, has not reacted to the talk. Ajit’s sudden disappearance for two days from the winter session only added grist to the grapevine. His explanation that he was down with a throat infection is hardly swallowed. More murmurs are expected to be heard once Fadnavis announces the allocation of the portfolios.
The Shiv Sena led by Uddhav Thackeray has started preparing for the Brihanmumbai Municipal Corporation (BMC) election, expected to take place early next year. This will be the fight for political survival for Thackeray because the Sena has been in power in India’s richest civic body since 1985. Taking stock of the situation, other political parties, too, have begun their planning. The picture this time will be fundamentally different since the BJP has emerged as the largest party in the state after the assembly election. Its estrangement with the Sena (UBT), which split in 2022 owing to Eknath Shinde’s decision to walk out of it, will be a major factor in the coming election in which the Congress will be an insignificant player, given its lacklustre performance in Mumbai and the state as a whole. Equally exasperating is the condition of the state Congress committee as its president Nana Patole is perceived as an ineffective leader by the rank and file. The BMC’s last election saw the Sena winning 84 seats in the 227-member house while the BJP had captured 82. Owing to the alliance ethics, the BJP had made no effort to bag the mayoralty of the financial capital of India. However, the BJP is not prepared to take any chance this time and a decision about its Mumbai president is likely to be taken soon. Sitting chief Ashish Shelar is among the hopefuls though his inclusion in the council of ministers could be a decisive factor in the final choice.
This was to happen one day or the other with the Pakistan Cricket Board (PCB) putting its foot down saying it will not send its national teams to India for any signature event of the ICC, like the World Cups in the two formats in men, women and the juniors. This was the PCB’s riposte to the long-standing BCCI position — citing security concerns — that it will not send its team across the border for the ICC Champions Trophy 2025 and that it will play only at a neutral venue. For three World Test Championship (WTC) the two nations have taken themselves off the Future Tours Programme (FTP). The cricketers of the two countries may enjoy good relationships when they lock horns in neutral country venues and have fans across the border, but the Indian government has been steadfast in denying permission to the BCCI. The latest communication from the ICC has confirmed that in the 2024-2027 cycle all ICC events given to India and Pakistan, the matches featuring the two countries will be held at a neutral country chosen by the host country; in the Champions Trophy case the PCB is the host. What all this means is the elimination of high security arrangements that India had to do when Pakistan played last year’s World Cup matches in Hyderabad, Bengaluru, Chennai and Kolkata. It took hard bargaining by the PCB with the ICC — with Jay Shah in Chair since December 1, 2024 — for it to agree to a hybrid model in order to ensure that it remains the host in a neutral country venue as well and where India will play and this country is said to be the United Arab Emirates.
The massive success of Pushpa 2, has reignited the debate over screen allocation in West Bengal’s single-screen theatres. While the blockbuster continues to dominate the box office, its stronghold has created challenges for four Bengali films— Khadaan, Shontaan, Chaalchitro, and 5 No. Swapnamoy Lane—which targeted Christmas Day for their releases. The overlap has sparked a heated controversy over securing adequate slots in single-screen theatres, which remain a key audience base for Bengali cinema. Single-screen theatres across Bengal are grappling with the balancing act of accommodating these films while catering to the massive demand for Pushpa 2. Tollywood’s Christmas lineup has been significantly impacted, with producer-actor Dev expressing frustration on social media. He alleged that Khadan’s shows and advance bookings were disrupted due to the overwhelming presence of Pushpa 2. Arijit Dutta, owner of Priya Theatre, reported dividing slots among the films: Khadaan (two shows), Chaalchitro (one), 5 No. Swapnamoy Lane (one), and Pushpa 2 (one). However, veteran actor Mithun Chakraborty’s Shontaan was left out entirely, sparking outrage from its director Raj Chakraborty, who criticized the lack of consistent support for Bengali cinema. A distributor, speaking anonymously, blamed the simultaneous release of multiple Bengali films during the festive season, suggesting a lack of coordination among producers. He pointed to Bollywood’s strategy of staggering releases as a model Tollywood could emulate. Star Theatre owner Joydeep Mukherjee called for better planning within the Bengali film industry to avoid internal competition. Interestingly, allegations have resurfaced about Shontaan‘s producer, pressuring hall owners to prioritize its films. This history has led some distributors to side with independent producers in the current clash.
Sunday’s swearing in of 33 (16:9:8 ratio for BJP, Shiv Sena, NCP respectively) mostly young cabinet ministers in CM Devendra Fadnavis’ 3.0 government was not followed up by expected portfolio allocations even late Thursday (Dec 19). The unrelenting clamour for one specific portfolio by a senior BJP minister-in-waiting (in apparent conflict of interest), aspiration to improve upon earlier performance in power sector by another are in the open awaiting the Maha Chanakya to coolly decide upon. Scribes housed at the state government ‘Suyog’ facility within the Family court premises near Vidhan Bhavan enjoy the Nagpur chill over familial evenings at ‘Sneh Bojans’ hosted by these as-yet ‘Anamika’ ministers. DCM Eknath Shinde’s camp brews hostility from left out veteran MLAs and cherry-picking ministers-in-waiting who threaten boiling point anytime soon. This is unlike the chill that has set upon the near deserted NCP office at Vidhan Bhavan sans activity, notwithstanding the bustling beehive of activity right outside and within the state legislature that is hosting its winter session. It is probably the first time in Maharashtra’s political history for such an ongoing legislature session without specifically assigned ministers manning questions on the floor of the state assembly and council while responding to public interest issues of state. For now, all portfolios rest with CM Fadnavis. NCP veteran Chhagan Bhujbal, Sena’s Tanaji Sawant complain vociferously from out in the cold even as some BJP MLAs rue their bad luck despite winning big in Mumbai city where the richest civic body will face the hustings very soon.
The events outside Parliament House that led to injuries to two BJP MPs was best summed up by FM Nirmala Sitharaman in her X post. She explained how “During the INDI Alliance’s protest inside Parliament premises today, Rahul Gandhi had forcefully pushed an MP, causing a domino effect that injured 2 BJP MPs –Pratap Sarangi (Balasore, Odisha) and Mukesh Rajput (Farrukhabad, UP)” Both the MPs are now hospitalised as they have sustained head injuries. Union Agriculture Minister Shivraj Singh Chauhan was surprised that the Congress had so far not even bothered to say sorry. “I was wondering what was the purpose of Kharge-Rahul Gandhi’s presser, if they can’t say sorry. Our Nagaland MP, a tribal woman leader Phangnon Konyak had voiced discomfort that was caused to her by Congress leader Rahul Gandhi.” She has written a letter to the RS Chairman. Adding further he said, “We feel Rahul simply does not deserve to be the LoP. When the Opposition is holding a protest, we usually take another gate. What was the need for Rahul Gandhi to wade into the area where BJP MPs were standing? He should simply quit as LoP.” BJP MPs including Anurag Thakur and Bansuri Swaraj filed a complaint against Rahul Gandhi at the Parliament Street Police station in connection with the scuffle between Opposition and NDA MPs. It is learnt that security forces repeatedly requested the Congress MP to use an alternative path, specifically arranged for a peaceful entry into Parliament. However, Rahul Gandhi declined the request. BJP’s Thakur said “The kind of attitude Rahul Gandhi has, he thinks he is above the law.” Responding to the allegations, Rahul said BJP MPs were trying to stop him and were threatening him “
Home Minister Amit Shah whose intervention in discussions on the 75th anniversary of the Constitution sparked off a row and seemed to have majorly united the Opposition. Leader of the Opposition in the Rajya Sabha and Congress President Mallikarjun Kharge charged him of insulting Dr BR Ambedkar.. He accused his rivals of being “anti-Ambedkar” and “anti-Constitution”, and “spreading lies”. In his concluding remarks in the Rajya Sabha, Shah sarcastically said, “It has become the fashion to say ‘Ambedkar, Ambedkar, Ambedkar…’ If they (the opposition) took God’s name so many times, they will get a place in heaven.” At a Press Conference, he charged the Congress of distorting his comments in the Rajya Sabha saying the Congress had put out an edited version of his speech. “I come from a party which follows the ideals of Ambedkar,” asserted Shah.” Rebuffing calls for his resignation by Kharge, Shah made it clear that he had no intention of stepping down. “Kharge is asking for my resignation. If that will make him feel happy, then I’ll give it. But the Congress has to sit in the opposition for at least 15 more years. “In an unusual move — perhaps underlining the impact of the Opposition’s attack on this issue — PM Modi and senior ministers rallied behind Shah. “If the Congress and its rotten ecosystem think malicious lies can hide their misdeeds of several years, especially their insult towards Dr Ambedkar, they are gravely mistaken!” said PM Modi. Amidst this, PM Modi and Shah met Rahul Gandhi and Kharge to appoint the next NHRC chief. TMC leader Derek O’Brien has moved a privilege notice against Shah in the Rajya Sabha for his remarks on Dr Ambedkar.
Ravichandran Ashwin was adroit in bowling the carom or knuckle ball or the doosra, but on Wednesday afternoon, Brisbane time, the nonconformist off-spinner of 13 years in the big league of the game deployed the “bombshell” to bring an end to his illustrious career. At the conclusion of the rain-marred third Test at the Gabba, the finger spinner with a few sobriquets, “scientist” being the most used among the media, Ashwin sitting beside his beleaguered captain, Rohit Sharma, matter of fact said: Today (Wednesday, December 18) was his last day as an international cricketer across formats and that he will be seen in action in club cricket, meaning IPL etc. The seasoned campaigner, starting his Test career in November 2011, was capped 106 times, and he missed 25 Tests after his debut; he featured in 61 wins, 47@home and 14 overseas. He read the writing on the wall about him losing the primacy as the No 1 spinner of the team in flannels after Washington Sundar was chosen for the first Test in Perth. Then being dropped to bring in Ravindra Jadeja for the third Test in Brisbane convinced him that his time was up…to hang up his boots. The home series against New Zealand that India lost 3-0 was a bitter pill to swallow for him. His numbers — 765 wickets in the three formats, including 537 wickets in Tests alone speaks of his right to be called a legend. It was a bold, practical call to take a bow while not in the field and that was an unhappy part that Indian cricket could not give one of its icons a fitting farewell. Ashwin has perhaps shown the way for a few more to bid adieu, sooner than later! They are over the hill, indeed.
The reasons for Rupa Gurunath’s resignation as President of the Tamil Nadu Cricket Association (TNCA) run deeper than the BCCI resolution citing a conflict of interest. This is one of the battles former BCCI and ICC chief honcho N Srinivasan is fighting to retain control over his billion-dollar brand — CSK. Earlier, Radhakishan Damania of DMart fame picked up a nearly 20% stake in India Cements. Was it to wrest control? Currently held by Indian Cements Shareholders Group Trust, CSK would become vulnerable if Srini is unable to ward off raids on India Cements. His plan is to move daughter Rupa to a key post in CSK after restructuring its ownership so that the IPL franchise stays in the family, regardless of developments in India Cements’ shareholding pattern. There is still a lot of fight left in the old cricket lover and corporate czar who once fought a pitched battle to wrest back control of the cement company with the help of Murasoli Maran. But if the tide turns against him, Srini would rather keep CSK in the family and leave the TNCA presidency to the DMK first family. V Sabareesan, the son-in-law of Tamil Nadu CM MK Stalin, is one of the frontrunners for the post after it was found that son Udhayanidhi was ineligible as he holds public office as an MLA.
A proliferation of the newfound Covid virus or the Omicron Effect is rippling through the Bollywood taking in A listers into its embrace. It began with Kareena Kapoor Khan and friends – Amrita Arora and Seema Khan – admitting to their positive status with Covid after attending a party that was high on the celebrities’ quotient. Then came news of the other Kapoors. While Anil Kapoor was negative, daughter Rhea and her husband Karan and cousins Anshula and Arjun Kapoor tested positive. Curiously, none of these celebrities took to social media to apprise their daily contacts and connections about their Covid status, ignoring commonly followed protocol. Why these stars failed to warn people they came in contact with is perplexing. Others like Ekta Kapoor, who also tested positive, immediately posted their Corona status on social media. John Abraham and wife Priya also tested positive, while Pooja Bedi’s daughter Alaya F who was covid positive finally tested negative. Some crew members of the film Geheriyaanhave also tested positive. Despite infections reported rampantly, shooting for films and TV serials continues unabated just as before. However, two big films RRR and Jersey releases have been postponed as cinema halls are being shut in some states or occupancy reduced to 50% levels. Looks like Bollywood has thrown caution to the wind.
During a recent year-end TV event, Uttarakhand Chief Minister Pushkar Singh Dhami revealed how Prime Minister Narendra Modi’s post-midnight visit to Varanasi Railway Station actually came about. The visit followed immediately after the PM concluded his meeting with 12 BJP Chief Ministers and two deputy CMs that had gone on way past midnight. After the meeting ended around 12.30 am, Modi told the CMs that he had one more engagement before he called it a day. They were collectively taken aback! “What engagement could the PM possibly have at such a late hour?” they wondered. The PM ended the suspense by stating that he would be checking the progress of development works in Varanasi city. He added that he did not want to do it during the day as his formal visit would disturb normalcy. So he preferred the wee hours of the night to inspect Varanasi railway station and other infra projects with UP Chief Minister Yogi Adityanath in tow. By 6.30 am the Prime Minister had launched into his next day’s official tasks without having slept a wink. Modi takes immense pride in his Lok Sabha constituency, particularly on remaking the Kashi Vishwanath Corridor, and has asked party MPs to visit the pilgrim city, considered sacred by Hindus. Party leaders were also given booklets regarding the reshaping of Kashi under Modi.
Odisha Chief Minister Naveen Patnaik has mastered the art of saying ‘No’ tactfully, without acrimony, notwithstanding his bonhomie with the BJP. So, when the Ministry Of Home Affairs refused to renew the registration of Mother Teresa’s Missionaries of Charity under the Foreign Contribution (Regulation) Act leading to a fund crunch and threatening a possible collapse of its charitable activities in the state, Patnaik stepped in with relief supplies. Acting quickly and, instead of indulging in empty political rhetoric, Patnaik directed all District Collectors (DCs) to ensure that no inmates would miss a meal or suffer health-related issues at any of Mother Teresa’s homes due to food shortage or lack of medical supplies. The Odisha CM opened up the coffers of the Chief Minister’s Relief Fund. While doing so Patnaik was not cocking-a-snook at the Centre over the blockade imposed on foreign funding but ensuring that people in Mother Teresa’s homes in Odisha did not suffer hunger or sickness. Some political analysts say that Patnaik, unlike other opposition leaders, did not whine or go to the media about the Centre’s action but took decisions in the best interest of his state. Once again, Patnaik has reiterated that he is the boss of Odisha and his governance style is to talk less and do more public service.
The Indian pharmaceutical industry witnessed many learning curves and has come a long way since the days of controls. Today, the industry wears an entirely transformed look. In the rough and tumble of the modern-day business world, which has to contend with intense competition, only an honourable few have managed to ensure the longevity of their respective businesses. Take the case of Chennai-based company Tablets (India), one of the early pharmaceutical ventures in the country. It was founded in 1938 by Sri Krishna Jhaver, who ventured into the healthcare and pharmaceutical industry and acquired the British-owned Oakley & Bowden Company based out of Chennai. While primarily set up to serve the healthcare needs of British Colonials, it was renamed Tablets (India). It boasts of some well-documented products in the pharmaceutical and nutraceutical segments and is recognized as a pioneer in amino acids and probiotic therapy. A flagship company of the closely-held Jhaver Group, it is managed by accomplished professionals across various functions in the organization. It has five business divisions and three manufacturing facilities. How long could it have remained a family-owned enterprise? Not just that. The owners too, want to unlock value, thereby monetizing a part of their holdings. And what better way than to tap into the capital markets even as IPOs seem to be the flavour of the season.
There is no way the zoom media interaction at god’s own and sparkling wine country, Cape Town, can become “Dhoom, dham”; that’s the way Head Coach Rahul Dravid, uttering a line or two with gusto before the second Test, wanted Virat Kohli’s chat about with the media to be before his 100th Test at Newlands on January 11. Kohli, who has missed 13 Tests so far after his debut, because of injuries and personal, complained of a flare up of his upper back and is not playing the second Test at The New Wanderers in Johannesburg, and so the third Test at Cape Town, should he be declared fit, will be his 99th. This eventuality will make the first Test (from February 25) against Sri Lanka at Bengaluru his 100th. Kohli’s injury and absence from the second Test, enabled the selectors to name KL Rahul as India’s 19th captain in Test cricket and Jasprit Bumrah as vice-captain. It would be interesting to see the way the selectors go about looking at Rohit Sharma’s fitness. With two World Cups of the Twenty20 and 50 over variety to happen from October- November this year, the selectors would want a captain without injury baggage or concern. By close of the tour in South Africa, Rahul would have led India in two formats. All said and done a terrific jigsaw puzzle taking shape in Indian cricket!
Will Uttar Pradesh Chief Minister Yogi Adityanath, who turns 50 this year, contest elections in the forthcoming assemblies? Conventionally, UP Chief Ministerial candidates are known to prefer the legislative council route, as Yogi himself did in 2017. Things may change in 2022, however, and there is a strong buzz that he will definitely seek to enter the UP Vidhan Sabha, although Yogi has left the decision to the BJP’s top leadership. Will he opt for Ayodhya or his home turf of Gorakhpur which elected him 5 times as Lok Sabha MP? Yogi could also choose Mathura, where efforts to reclaim Krishna’s janmabhoomi are ongoing. Party MP Harnath Singh Yadav even dashed off a letter to BJP chief JP Nadda proposing Yogi’s name from Mathura, even claiming it was the ‘wish of Lord Krishna, who had communicated with him (Yogi)’. Samajwadi Party chief Akhilesh Yadav countered Yogi’s Mathura plans claiming that Lord Krishna had visited him in a dream also and told him that SP would form the next government! A year younger than Yogi, Akhilesh is the sitting Lok Sabha MP from Azamgarh. Picking an assembly seat, however, won’t be easy after Yogi launched a no-holds-barred pitch of ‘Garv Se Kaho hum Hindu hai’ in Amethi. Akhilesh may not even find it easy going to contest from Yadav strong-holds like Kannauj and Mainpuri.
Former AIADMK minister KT Rajendra Balaji, who embarrassed his party by a public reference to Prime Minister Narendra Modi, when he said, “Modi is our Daddy”, has been on the lam for over a fortnight now. The Tamil Nadu police are on the lookout to arrest Balaji for alleged involvement in a Rs 3 crore recruitment scam reported during his ministerial stint at the helm of the Tamil Nadu Co-operative Milk Producers’ Federation, which markets products under the brand name Aavin. The fugitive ex-minister, who was hopeful of securing anticipatory bail, was last seen addressing a public meeting in his Virudhunagar constituency. The moment police reached the spot he did a Houdini act and vanished much to their consternation. The TN police formed six special squads to nab him and have gone into overdrive, viewed by many as vendetta politics of the MK Stalin government. The underlying objective of the ruling DMK government is to tarnish the image and name of the AIADMK. Balaji is known to sport a red tilak prominently on his forehead and, mostly attired in bright mustard yellow shirt, is equally colorful in his choice of words. He served as Tamil Nadu’s Milk & Dairy Development Minister between 2016 and 2021. During the last Assembly elections, he tried his best to jump onto the BJP bandwagon but found no takers.
Before he flew to Europe over the year-end, Wayanad (Kerala) MP Rahul Gandhi thrust a futile debate upon his own unsuspecting Congress party — Hinduism versus Hindutva-vadi. At an anti-price rise Congress rally in Jaipur held on December 12 to launch the party’s campaign in poll-bound states in north India, Rahul had inexplicably veered off-course while mid-speech. A needless debate was kicked off by the Gandhi scion and has now been capped by UP Chief Minister Yogi Adityanath on January 3. In his counter Yogi made clear that the Congress leader was lecturing people about the differences between Hinduism and Hindutva even though he had once sat on his knees in a temple instead of sitting cross-legged. “Gandhi’s ancestors called themselves accidental Hindus”;Yogi said, referring to Hindu Mahasabha leader NB Khare’s assertion about Nehru in 1950. Yogi asserted that he had never hesitated to refer to himself as a Hindu. “We don’t hide..We said it when I was not a chief minister, we keep saying it when I am the chief minister, and will continue saying in future too — Garv se kaho hum Hindu hain. It’s interesting that Yogi made the remarks in Amethi where Rahul had further sharpened his Hindu versus Hindutva postulation against the BJP. It was during his, now very rare and, infrequent visits to Amethi that Rahul had also taken a swipe at PM Narendra Modi for taking a solo dip in the Ganges while inaugurating the Kashi Vishwanath Corridor.
TRENDS & VIEWS
Editor’s Note: Big Punch In Small Pack
It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come.
And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both.
If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment.
As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process. What gives us comfort is that AI is unable to create original gossipy content. And that is the news arena where we have achieved a distinction.