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sasikala House
Sasikala Caused A Storm In Poes Garden With Open House Lunch On Jayalalithaa’s 76th Birth Anniversary
The 24th of February was an unusual day. It was Masi Magam (as per Tamil calendar), the auspicious Magam star of the Masi month — an unusual combination of date of birth and star birthday falling on the same day of the late J Jayalalithaa (Amma). So, VK Sasikala, (Chinnamma), a close confidante of Jayalalithaa hosted the mother of all lunches at her mint new house, Jayalalithaa Illam in Poes Garden, Chennai. Sasikala had formally celebrated the Gruhapravesam, a month back. She planned this grand event on Masi Magam to honour and relive the memory of her patron and friend. Sasikala’s house is bigger than Jayalalithaa’s bungalow and the lunch spread was sumptuous.  Cars were milling around as numerous former AIADMK members and Sasikala faithful’s elbowed for vantage and advantage. Just across the narrow stretch, JJ’ niece Deepa hosted a memorial lunch too at Veda Nilayam, the landmark residence of Jayalalithaa, one of the most powerful women politicians of this country. But one visitor to Sasikala’s house who caught everybody’s attention was the superstar Rajini clad in a dhoti and white shirt with a housewarming gift in hand. As he came out of Sasikala’s house, surmises, presumptions and speculations were buzzing around. To the waiting media Rajini said “This house is like a temple. I pray to God and wish the lady much fame, name and happiness here “. When a journalist asked, “Who will fill the vacuum left by Jayalalithaa”? The superstar quipped “No politics please”, and walked away with super energy.  

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.