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kolhapuri chappal
Kolhapuri Chappals Showcasing In Italy Is Cause Of Contention In Maharashtra
Kolhapuri chappal is a famous hand-crafted pure leather footwear and comes in various forms, named for specific reasons. For instance, Athani make derives its name from that of a village in the vicinity. Kapshi is a distinct design and hue. Visitors to Kolhapur invariably buy a pair after taking darshan of Goddess Ambabai. Kolhapuri chappal is famous abroad as well. Sensing its market potential, Prada has introduced a footwear model for its Milan show. For this Prada had to face a backlash on social media by government officials and artisans in India. They feel that the brand has appropriated a rich Indian tradition but failed to acknowledge the legacy. The unique leather chappals made for the Milan Fashion Week resemble the Kolhapuri chappal. Reacting to this criticism, Prada Group’s Lorenzo Bertelli, Head of Corporate Social Responsibility admitted in a letter Lalit Gandhi, president of the Maharashtra Chamber of Commerce, Industry and Agriculture that “We acknowledge that the sandals featured in the recent Prada Men’s 2026 Fashion Show are inspired by traditional Indian handcrafted footwear, with a centuries-old heritage. We deeply recognize the cultural significance of such Indian craftsmanship.” The controversy became more widespread after BJP MP Dhananjay Mahadik led a Kolhapuri chappal artisan delegation to Maharashtra chief minister Devendra Fadnavis. They have demanded action to protect the footwear’s GI rights and cultural importance. A pair of Kolhapuri chappals cost somewhere around Rs 500 but will be sold by Prada for around Rs 1 lakh. 

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Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”