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Kolhapuri Chappals Showcasing In Italy Is Cause Of Contention In Maharashtra
Kolhapuri chappal is a famous hand-crafted pure leather footwear and comes in various forms, named for specific reasons. For instance, Athani make derives its name from that of a village in the vicinity. Kapshi is a distinct design and hue. Visitors to Kolhapur invariably buy a pair after taking darshan of Goddess Ambabai. Kolhapuri chappal is famous abroad as well. Sensing its market potential, Prada has introduced a footwear model for its Milan show. For this Prada had to face a backlash on social media by government officials and artisans in India. They feel that the brand has appropriated a rich Indian tradition but failed to acknowledge the legacy. The unique leather chappals made for the Milan Fashion Week resemble the Kolhapuri chappal. Reacting to this criticism, Prada Group’s Lorenzo Bertelli, Head of Corporate Social Responsibility admitted in a letter Lalit Gandhi, president of the Maharashtra Chamber of Commerce, Industry and Agriculture that “We acknowledge that the sandals featured in the recent Prada Men’s 2026 Fashion Show are inspired by traditional Indian handcrafted footwear, with a centuries-old heritage. We deeply recognize the cultural significance of such Indian craftsmanship.” The controversy became more widespread after BJP MP Dhananjay Mahadik led a Kolhapuri chappal artisan delegation to Maharashtra chief minister Devendra Fadnavis. They have demanded action to protect the footwear’s GI rights and cultural importance. A pair of Kolhapuri chappals cost somewhere around Rs 500 but will be sold by Prada for around Rs 1 lakh. 

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.