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Editor’s Note: Big Punch In Small Pack
It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come. And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both. If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment. As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process....
MS Subbulakshmi
From Tirupati to Ayodhya, Bharat Ratna MS's Golden Voice Resonates
At Tirupati, if it is rendering of Bharat Ratna MS Subbulakshmi’s Sri Venkatesa Suprabhatham that invokes Lord Venkatesa every morning, it is interesting that in Ayodhya too MS’s invocation to Sri Krishna made it to the playlist with the nadaswaram playing her Tamil song during the pran pratishtha ceremony. It was the rendition of her hugely popular Tamil devotional song Kurai ondrum illai — a song set in Carnatic music — in praise of Sri Krishna/ Lord Venkatesa that was written by veteran Congress freedom fighter and former governor general of India CR Rajagoplachari. Of course, there were many South connections and contributions to the making of Ram Mandir in Ayodhya.  Most important of course is the beautiful idol of Ram Lalla sculpted by Arun Yogiraj from the unique Krishna Shila stone found in Mysuru. But the “mangal dhwani” that resonated during the consecration ceremony certainly makes for interesting details in its composition. Apparently over 50 exquisite instruments came from 18 different states for this auspicious occasion and resonated for nearly two hours. Asked to comment on the selection of MS’s song at the ceremony, Tamil Nadu BJP chief K Annamalai linked it with the coincidence of PM Modi listening to rendering of Carnatic music by Sikkil Gurucharan, who is supposed to be related to MS, sitting in Kambar Mandapam at Srirangam temple, near Trichy. It was a musical rendering of Kamba Ramayanam. The BJP leader also shared how his state had hugely contributed for the temple cause, including a single person donating as much Rs 25 cr by cheque.
Nitish Kumar_004
For Bihar CM ‘Ram Nam’ Spells Political Survival, Lucky CM Nitish Kumar Wins Yet Another Duel
Ninth-time lucky Bihar CM Nitish Kumar defied all political odds of survival commencing another stint as CM, after junking the Mahagatbandhan with RJD-Congress yet again. Congress president Mallikarjun Kharge accused Kumar of practising the ‘Aaya Ram, Gaya Ram’ brand of political opportunism, others tagged the sobriquet of ‘Paltu Ram’. These commonly used phrases do harsh injustice to Lord Rama’s name, suffixed with negative connotations like transferred epithets. A BJP leader says, “Pejorative terminologies for Lord Rama, preached through conscious Leftist narratives, are deliberately being contextually misplaced. Regional political player Nitish Kumar (staved off the 2014 BJP wave to return as CM in 2015) is the Indian political chess board’s survival specialist. Nitsh, holding charge of home department in 2017, dissolved alliance with RJD-Congress first (after intelligence revealed imminent plans by Lalu Prasad Yadav to break bad and install son Tejaswi as CM) still completing full tenure. It is true that post 2020 state assemblies, Kumar with 43 MLAs (BJP elected 75 MLAs) had fought in alliance with BJP, was assured full tenure as CM but still broke our alliance.” CM Kumar’s helmsmanship plans for I.N.D.I.A. and national politics went awry thereafter and the Tejaswi threat loomed once again, probably forcing his hand for yet another political play for Bihar. Turn around another negatively used phrase, “Ram Bharose Hindu Hotel” positively to more accurately show Kumar seeking refuge in Lord Rama (saffron front) in his hour of political crisis to succeed and complete full tenure as CM yet again.
ranbir_002
Can Ranbir Kapoor Emerge As The Next Superstar?
Looks like the 41-year old actor Ranbir Kapoor is on a roll. He returns to Sanjay Leela Bhansali’s camp after a gap of 23 years with his wife Alia Bhatt signed up as the leading lady for Love and War. Ranbir was launched by Bhansali in Saawariya. The subject of the new movie seems to be a love triangle and Vicky Kaushal too is part of the cast. Besides, Ranbir will start shooting for Nitesh Tiwari’s Ramayan in March with south heroine Sai Pallavi. Meanwhile, the actor is getting trolled for being a meat eater and criticized for playing Ram. To top it all his successful film like Animal has got extreme reactions from the feminist group. But that has not stopped filmmakers from casting him in their films. Film Trade Analyst Girish Wankhede says, “Ranbir Kapoor is on a roll because he has given one of the biggest hits of last year and the entire trade and filmgoers think that it was a long due from a Superstar like Ranbir.” He has been in the industry for more than a decade but was not able to deliver the blockbusters, but with Animal he has proved that he is a bankable star. Ranbir is slated to do the sequel of Animal. Ranbir who has acted in 38 films in the last 23 years charges around Rs 30 crore for a film. Today, he is one the most sought after actors. Going by this trend Ranbir could well emerge as the next Superstar.
hanuman
Post Ayodhya, Are South Filmmakers Betting Big On Mythology?
Contemporary South cinema is now exploring an age old theme with the newest of technology and marketing missiles. Kollywood, Tollywood and Kannada cinemas are cannily exploiting ancient mythology themes with gusto. On Makar Sankranti day, Telugu film director Prasanth Varma’s Hanu Man was released and the promo promised that every Rs 5 from a ticket would be contributed to the Ram Mandir construction in Ayodhya. And he was not wrong with his brand equity math – he donated Rs 2.6 crore to Sri Ram Mandir. Hot on the heels of Hanu Man, Varma proclaimed Jai Hanuman, the sequel/prequel on January 22 with a devotional pooja organised at the Hyderabad Hanuman mandir. Varma’s soon to be shot script features a fantasy world of superhuman beings and incidents from the Aadi Kaavyam with never before explored events to be woven into the film. Kannada filmmaker Suresh Arts Productions announced Sri Rama, Jai Hanuman on the same Prana Prathistha day, planning a unique story telling in Kannada, Tamil, Telugu, Hindi and English. Ramanand Sagar had set a benchmark viewership record when his Ramayan made television history in 1987-88, when traffic countrywide would come to a standstill every Sunday.  A new age revival of Hindu mythology and stories that have stood the test of centuries is about to happen. The cinema factory has an instinct for super profitable panorama. Are you ready to be enchanted and entranced?
Manoj Jarange patil_003
It’s Advantage Shinde Post Maratha Agitation
The adept handling of the Manoj Jarange Patil-led Maratha agitation not only consolidates the position of chief minister Eknath Shinde but also marks the emergence of Shinde as the dark horse of Maharashtra politics. Shinde, who himself is a Maratha, could also benefit electorally from the politically strong Maratha vote bank, that has been the mainstay of the Pawars — both uncle Sharad and his nephew Ajit — as also the Congress. By successfully containing the agitation on the outskirts of Mumbai, the CM now finds himself one-up over his deputies, Devendra Fadnavis and Ajit Pawar, both of whom nurse ambitions to upstage him. And the backlash is already showing up. Fadnavis has already clarified that police cases will continue against arsonists who indulged in violence against policemen specifying that only courts were authorised to withdraw cases. Shinde had promised withdrawal of all police cases against Maratha activists. Fadnavis supporter advocate Gunaratne Sadavarte has also threatened to challenge the government reservation order in the courts. Chhagan Bhujbal from the Ajit Pawar faction of the NCP has also criticised the draft notification from Shinde government terming the reservation as an eyewash that will not stand up to legal scrutiny. The agitation has successfully helped divert attention from Shinde and his team of 39 legislators being called as ‘traitors’ by Uddhav Thackeray’s Shiv Sena that kept Shinde on the defensive and threatened his electoral stakes. The agitation also helped divert attention from the negative effect of breaking two popular political parties — Shiv Sena and NCP for the BJP.
SoniaGandhi 005
Is Sonia Gandhi Going To Take The Rajya Sabha Route To Parliament?
From all indications, it is becoming clear that Congress leader Sonia Gandhi will not be contesting the Lok Sabha elections from Rae Bareli — a seat that she has represented since 2004 for four terms. As such she has not visited her constituency or has been taking any interest in her voters. Perhaps this was one of the reasons that she did not attend the pran pratishtha ceremony. Congress sources say she would prefer to be a Rajya Sabha MP and is actually looking to get elected from Himachal when the vacancy rises early April. It will be a seat vacated by BJP chief JP Nadda. With daughter Priyanka Vadra having a house in Shimla, the Gandhi family feels Himachal is their second home. Sonia has been telling Congress leaders how Himachal has been close to Indira Gandhi. Though she is an outsider, Sonia will not be the first outsider MP for the state. Sources point out that post Emergency there was Mohinder Kaur (1978-84) — mother of now BJP leader and former Punjab CM, Capt Amarinder Singh — who had got elected as RS MP for one term. As for Rae Bareli — a seat once represented by Indira Gandhi and considered to be family turf — there is a buzz that it may go to the next generation. With the Samajwadi Party featuring Rae Bareli among the 11 seats where it is willing to back the Congress, looks like it could  soften the  electoral battle if either Priyanka Vadra or Rahul Gandhi wish to enter the fray from UP.
ollie pope
Ollie Pope Leads "Bazball" Rough Up On India
Call it “Bazball” or whatever that is supposed to convey playing a brand of cricket to take the rival head-on and thereby entertain the paying spectator, England has sent across a message to India in no uncertain terms that its batters from 1 to 11 will go after its bowlers. In two opening stands in the first Test at the Uppal venue in Hyderabad, Zak Crawley and Ben Duckett swung their bats without fear of getting out to rattle up 55 and 45 runs before the first wicket went down. Clearly the camp the team held in Abu Dhabi to prepare for the five-Test series has yielded results. England made only 246 in the first innings and trailed the home team by 190 runs, but not perturbed by a daunting task, it roughed up the bowlers with the brilliant Ollie Pope collaring the spinners to make a near double century, though he was let off at 110 by Axar Patel and 186 by KL Rahul. From a clear first-innings setback England gave it a chance to cause a turnaround in the first Test and in the event of India going down will give plenty of thought for the national selectors to look at options in the bowling department. Moreover, questions will be asked about the attitude of the batters in offering catches when set. The likes of Rohit Sharma, Yashasvi Jaiswal, Shreyas Iyer and KL Rahul will do well to introspect.  All said and done the “Bazball” style has made an impact in India.
Nitish Kumar_003
Why Did BJP Take Back Nitish: Return Of Jungle Raj Under Tejashwi
It was the ninth time that Nitish Kumar was sworn in as Bihar CM on January 28 evening with the support of the BJP. He has been backed by the BJP six times as CM. It may be recalled that Nitish had walked out of the NDA Government in Bihar in August 2022 to form the Mahagatbandhan Government along with the RJD and the Congress. He had then charged the BJP of engineering a split in his party, Janata Dal (United). He had won the state assembly elections along with the BJP in 2020. Then what made the BJP accept him back? Why has the BJP with 79 MLAs acquiesced to backing Nitish on his terms? Only that he doesn’t get Sushil Modi as deputy CM. The BJP got two deputy CMs — an OBC and a forward caste leader. Before re-admitting Nitish, the BJP central leadership did hold wide consultations with its allies before taking a view on his return. BJP sources said it was the horror of the return of jungle raj with the elevation of Tejashwi Yadav as deputy CM. In fact Nitish himself was experiencing the rough side of the RJD; he was under pressure to hand over power to the RJD leader by Holi. “We did not want Bihar to slip into jungle raj like Bengal,” said a BJP leader. Nitish has seen what going alone in Lok Sabha elections had cost him. In 2014, Nitish got two seats and lost deposits in 36 seats. In 2019, when he fought along with the BJP, he got 16 seats. He used the opportunity of Bharat Ratna for his mentor Karpoori Thakur to get out of RJD stranglehold.
JSW
JSW’s Big Plan For Odisha, To Invest Rs 40,000 Crore In EV Projects
The $ 23 billion JSW Group headed by Sajjan Jindal is making headlines in Odisha for its Rs 40,000 crore investment plans. The Group which has strong presence in Steel, Energy, Infrastructure, Cement, Paints, and Sports is setting up the world’s largest single location electric vehicle and EV battery plant, including component manufacturing to be located between Cuttack and Jagatsinghpur in Odisha. It is learnt that the Odisha government headed by Naveen Patnaik has approved a special incentive package for Jindal Group. Sajjan Jindal who has 35% JV stake in SAIC MG Motor India is likely to increase his stake to 51% stake since Chinese company SAIC MG cannot raise resources and scale operations due to regulatory restrictions imposed by India following strained relationship with China. SAIC MG has signed a JV with JSW to expand India operations. This explains why JSW plans to increase its stake to 51% stake in SAIC MG. Through advance planning and identifying initiatives backed by capital infusion, Jindal is keen to transform MG Motor India operations. JSW Group is spread across India, USA, Europe and Africa, employs nearly 40,000 people.
Areca nut
Nutty Issue: Illegal Imports From Myanmar Hit India Areca Nut Growers Hard
One has heard of gold being smuggled, and diamonds too, and drugs, and contrabands, and cough syrups even, but one must be completely nutty to even imagine smuggling nuts into the country. Yes, the Indian authorities are today faced with the daunting task of stopping areca nuts being smuggled into India, through the Indo-Myanmar border. No paan, gutkha or paan masala is complete without the supari — the areca nut or betel nut. The current areca nut market size in India is estimated at $ 0.92 bn, and is expected to touch $ 1.16 bn by 2029. Areca nut is mainly grown in Karnataka, Kerala, Assam, West Bengal, Tamil Nadu, Kerala, Mizoram and Manipur. For areca nut growers it is their only means of survival. Now, the illegal smuggling of the nuts from Myanmar has hit them hard. The reason for it being smuggled is the 100% import duty. And this illegal smuggling has crashed the local market. Earlier, a 50-60 kg bag of fresh areca nuts sold for Rs2,500-2800. Now, it is being sold at Rs 1,085. Complicating the problem is the fact that there is no way to distinguish the Indian nuts from the smuggled ones, in fact there is no competent authority which can differentiate the Indian nuts from the Myanmar-ese ones. And so, while the authorities chew on this nutty issue, the nut growers in India particularly those in Manipur and Mizoram are a distressed lot.
MA Alagappan
No Gender Bias At The Murugappa Group
Much water has flown under the bridge since Valli Arunachalam stirred a hornet’s nest when she alleged gender discrimination to board positions at the Murugappa group. After a unilateral public spat, the daughter of late MV Murugappan (who was the chairman of CUMI) smoked a peace pipe with her family members to finally go her separate way after legal negotiations. Is there a gender bias at the Murugappa group? Not really if one were to go by the presentation made by MA Alagappan, chairman of AMM Foundation, which is a corporate social responsibility wing of the Chennai-based Murugappa group. Top women members of the family were prominently featured on the audio-visual which articulated the work of the foundation, which is celebrating its centenary. Each one of the women spoke with passion and in eloquent English. Insiders aver that the ladies at the group are intensely involved in the not-for-profit activities that directly touch upon the lives of the downtrodden. Be it in running hospitals or schools, the women folk in the family are right up there to provide the hand-holding.  “We would like to be felt and not heard,” said Alagappan, pointing to the works of the foundation over the last 100 years. Established in 1924, the foundation manages five hospitals and an equal number of educational institutions. Behind the successful running of the foundation are these ladies who quietly carry on the Good Samaritan work at the Murugappa group.
CPI(M)
CPI (M) To Play Safe In West Bengal, May Contest Few Lok Sabha Seats In 2024
The CPI(M) which has been out of power for over a decade in West Bengal and reduced to zero seats in both the Lok Sabha and the Assembly, is contemplating contesting the 2024 Lok Sabha election only in constituencies where it feels confident of doing well. In other words, it will contest only from a few constituencies. According to CPI(M) sources, the Left party is keen on contesting from Murshidabad, Maldah North, Krishnanagar, and Raiganj. There were also talks that if the tripartite alliance with Congress and ISF works out it would give up seats like Diamond Harbour, Uluberia, and Sreerampore to ISF and the Basirhat seat to sole ISF MLA Naushad Siddiqui, if its partner CPI agrees. Interestingly, CPI(M) is optimistic about the Krishnanagar seat owing to its vote percentage in the 2021 State Assembly election and 2022 panchayat poll. The party’s vote percentage was more than 30% in several areas including Nakashipara, Palashipara, Tehatta and Krishnanagar, won by TMC’s Mahua Moitra in 2019. It may be noted that CPI(M)’s last representation in Lok Sabha was in 2014 where two seats of Raiganj and Murshidabad were won by Mohammad Salim and Badruddoza Khan respectively. But, in 2019, Congress refused to let go of these two seats thus helping TMC to gain Murshidabad seat and Raiganj to BJP.  However, Congress blamed CPI(M) for announcing the candidate list unilaterally which led to the calling of the alliance. However, the CPM state secretariat is still not sure what will be the final understanding with the Congress.
bengali films
Now, Bengali Filmmakers Eye Pan-India Market Via Dubbed Versions
Bengali filmmakers have begun dubbing their movies in other languages to reach the pan-India audience. By dubbing their films, Bengali filmmakers are able to break the language barrier and appeal to moviegoers who may not understand Bengali but are interested in the content and storytelling. Interestingly, Tollywood superstar turned producer Jeet Madnani began by breaking into the pan-India mould by releasing his movies in Hindi too. His first one was the blockbuster commercial flick Chengiz. Jeet feels that not only as an actor but as a producer he must take Bengali cinema to a whole new level making it the next big film industry like Tamil, Telugu, and Kannada. His recent release an action drama Manush: Child of Destiny was dubbed in Hindi. Not only Jeet, Superstar Dev, one of the most successful actor-producers, released the biopic on Freedom Fighter Bagha Jatin in Bengali and Hindi. But the most talked about attempt has been from director-duo Nandita Roy and Shiboprosad Mukherjee whose Raktabeej became the first Bengali film to be released in four languages — Bengali, Assamese, Hindi and Oriya. Shibu, as commonly called, feels that these eastern regions have a good market for Bengali films since many Bengalis hail from these states too and those natives do have keen interest in Bengali content. POWERED BY:  IDFC FIRST BANK
Manoj Jarange patil_002
Granting Maratha Reservations Would Not End The Scuffle In Maharashtra
The Maratha caste’s demand for reservations, although granted by the Maharashtra government, will continue to dominate the state political scene for more time as two major issues are still unresolved. Firstly, there is a Supreme Court petition concerning the demand. The last hearing took place on 24 January but the outcome is yet not known. Perhaps more hearings could be needed. The fate of the reservations would be clear only after the Apex Court declares its verdict. Secondly, agitation leader Manoj Jarange Patil has been firm on his demand that all cases filed by the police in connection with the protest actions must be withdrawn forthwith. Deputy chief minister Devendra Fadanvis has made it clear that it will not be possible due to legalities involved. Offences like setting houses afire with family members inside, mounting attacks against the police or torching public property can’t be withdrawn unless permitted by court. But Fadnavis clarified that all other cases will be dropped, as promised by chief minister Eknath Shinde to Jarange. Meanwhile, certain experts have started criticising the CM, suggesting that he has taken the agitators for a ride as the state government is not empowered to give such a reservation at all. To complicate the matter, Jarange has threatened to start another fast unto death if the reservations do not materialise. The ruling side’s insistence that the OBC reservations would not be touched to accommodate the Maratha caste will pose new problems for the government, it is felt.
nitish rane
Nitesh Rane: BJP's Young Turk Ratchets Up
The political age for young Turks is being reemphasized in Maharashtra again with pole positioning currently underway for suitable appointments to the state council of ministers once general elections conclude in April 2024. Union Minister for micro, small and medium enterprises Narayan Rane’s MLA son Nitesh Rane has consciously donned the saffron robes of Hindutva (over love and land jehad) while stridently ratcheting up his rhetoric by a few notches against the Thackeray Khandaan simultaneously. According to a BJP leader, “When Eknath Shinde was installed as CM, the BJP high command’s diktat was induction of new faces in the state council of ministers that was not done although 20 cabinet berths were filled up. The political debacle in Bihar back then saw the Modi-Shah leadership letting it slide rather than risk political instability in Maharashtra, however, repeatedly rebuffed subsequent attempts at cabinet expansion.” In 2014, Prime Minister Narendra Modi consciously grafted the old crop BJP leadership from Maharashtra into his Union cabinet of ministers, clearing the field for the young Turks in Maharashtra following which Devendra Fadnavis became CM. Vinod Tawde, Sudhir Mungantiwar also became ministers.” Post Lok Sabha elections, young Turks including Nitesh Rane, Gopichand Padalkar, Prasad Lad, Yogesh Sagar and others from the BJP hope to find a berth in the state cabinet of ministers in the run up to the state assemblies in November 2024, unless the BJP high command holds simultaneous polls.
prakash ambedkar
Congress Yet To Forgive Ambedkar For Its 2019 Rout
Prakash Ambedkar’s persistence for over a year may have finally got him space within the Maha Vikas Aghadi (MVA) alliance in Maharashtra but he continues to find himself out of the I.N.D.I.A front, thanks to cold-shouldering from the Congress. The Congress has not forgiven Prakash Ambedkar for his role in their rout in the 2019 Maharashtra Lok Sabha polls when it got reduced to just one seat here. Ambedkar’s Vanchit Bahujan Aghadi (VBA) 14 % vote share contributed in a big way for the defeat of 11 Congress and NCP candidates including the likes of former chief ministers Ashok Chavan and Sushilkumar Shinde. Though VBA failed to win any seats in the state, it split the secular votes thereby helping the BJP and earning the tag of being the B team of the BJP. In the wake of this background, Ambedkar continues to be viewed with much scepticism within the MVA and it has taken much pushing from Uddhav Thackeray and Sharad Pawar to get him space on the seat-sharing table. Despite being known for his unpredictability and sharp tongue, he is being sought to avoid a split in the Dalit vote bank. No Dalit candidate won from Maharashtra in 2019 Lok Sabha polls, save for the sole seat reserved for the Scheduled Caste in Latur. At a stage when Maharashtra politics is witnessing peak mobilisation of the Maratha vote bank courtesy Manoj Jarange Patil’s agitation, Congress can least afford to let go a chunk of the 10% Dalit electorate from its alliance.
Sekhar Babu MK
After Image Hits, Lok Sabha Polls Will Be DMK’s Sternest Test
Just a few months ago the DMK was confident of delivering close to 39 seats for the I.N.D.I.A bloc. Such a haul would have represented the second biggest after the Congress. Now, months away from the Lok Sabha polls, DMK is not so sure. Its image has taken a deep hit after Cyclone Michaung dumped huge amounts of water on four districts around the capital Chennai and the monsoon pelted more places in the south. The 10 constituencies where the government seemed helpless in dealing with flooding may be a litmus test of the ruling party’s popularity. There was another major image hit in the Supreme Court rapping the TN government over handling of the Ram temple consecration, which a few temples wanted to share with their devotees by putting it on LED screens within their premises. Party insiders are squarely blaming the HR&CE minister Sekar Babu for misguiding the chief minister into trying to control the event through the police. They believe the event would have passed without much of an impact if the government had quietly allowed the devout to view the consecration. In his bid to please the master, the minister may have needlessly invited trouble and harsh words from the top court. Throw in the corruption drama around the first DMK minister being convicted and the overall image of the DMK is not what it may have been after three years in the saddle.
Vijay Thalapathy
Is Tamil Superstar Vijay Getting Ready To Take A Political Plunge?
On January 25, the 49-year old Tamil superstar Vijay who has been nursing political ambition secretly called about 150 party apparatchiks to his Paniyur party office in Chennai at 5.30 am. This early morning exercise was done to stave off media glare and also collect affidavit signatures to register his party with the Election Commission of India. Sources say, his loyal soldiers arrived quietly from districts the previous night, it was followed by brainstorming over possible party names.  The fans-cum-party cadres were treated to a rousing motivational speech by Vijay also known as Thalapathy.  Even with so much beehive activity, Vijay and his fans converted to party cadres ensured no info leaks to the media. So when asked for Kazhagam (party) name all that the media scouts got …”you have it….Kazhagam”. Ok the teaser trailer is out. Now for the main feature! Is Vijay yet another Tamil film actor wanting to cash in on his filmi star status?  Earlier, it was MGR, Jayalalithaa who became TN chief ministers. Is Vijay crowding the already crowded political scene or are his ground preparations and calculations aimed at making a real difference to the people of Tamil Nadu who have invested their faith in him? The cat will be out of the bag soon. Vijay is the highest paid actor who has played lead roles in 67 films and has significant fan following. In X it is nearly 5 million. POWERED BY: ICICI LOMBARD
Vaishali patil
London-Based Filmmaker Vaishalli Paatil Ropes In AR Rahman’s Daughter For ‘Lioness’
London-based filmmaker Vaishalli Paatil is moving in the fast lane. Vaishalli, founder of Photo Stories, is promoting Marathi cinema in the UK in a big way. This former dentist and associate producer of London Misal has roped in AR Rahman’s daughter Khatija Rahman to sing and score music  for Lioness, the first official Indo-U.K. co-production being made under the 2008 bilateral treaty.  Directed by Kajri Babbar Lioness is the story of two women who lived a century apart. The first story revolves around the suffragette Princess Sophia Duleep Singh, the granddaughter of Maharaja Ranjit Singh and the god-daughter of Queen Victoria, The second story introduces a fictional character, Simranjeet Kaur, living in London’s Southall Asian suburb in the early 1990s. Lioness is backed by India’s National Film Development Corporation and the British Film Institute. Over the last six years, Vaishalli has been involved in 10 films either as an associate, executive producer or producer. Her odyssey in Marathi movies began as production head for 36 Gunn. Later worked as an assistant director in movies like Bandh Nylon Che, Manjha, Ti and Ti, and Well Done Baby. Her initiative to promote Marathi cinema in the UK is seeing Marathi filmmakers based in Maharashtra reaching out to her. She fills the gap for those who have budget constraints, and also, finding Marathi speaking talent with a skill set in London.  According to her, Marathi producers from India prefer to shoot in the UK. POWERED BY : IDFC FIRST BANK
marathwada auto cluster
Growth Comes Rapidly To Maharashtra’s Erstwhile Backward Regions
Interesting things have been happening in Marathwada, one of the erstwhile backward regions of Maharashtra. Industry took hesitant steps into the region’s capital city five decades ago to take advantage of the state government’s concessions for setting up manufacturing units in the backward area, led by Bajaj Auto which set up a full-fledged scooter manufacturing plant. The first problem it faced was getting executives to work in the plant – they needed homes, which it was simple enough to build. But they also had to have good schools in which their children could study. The Marathwada Industries Association – which morphed into the Chamber of Marathwada Industries & Agriculture – was established, and began to take steps to solve these problems. There were a couple of missionary schools, but the newcomers wanted their children to imbibe not just learning but the culture of the country to which they belong. The head honchos of Bajaj, electronics major Videocon, non-stick cookware pioneer Nirlep and paper manufacturer Nath group joined hands to set up what has evolved into a world-class residential school: the Nath Valley School. This was followed by a number of colleges: there are now 22 for engineering alone in Aurangabad and other parts of Marathwada. Along the way came the Marathwada Auto Cluster to cater to the training needs of the host of automotive and automotive companies and their ancillaries that came up in the area. More than 1,000 customers have used the organisation’s facilities to train their workers and students.

TRENDS & VIEWS

Editor’s Note: Big Punch In Small Pack

It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come.
And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both.
If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment.
As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process. What gives us comfort is that AI is unable to create original gossipy content. And that is the news arena where we have achieved a distinction.