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Red Jackfruit
How Red Coloured Jackfruit Turned Aerospace Engineer Into A Pomologist
Aerospace engineer M Premkumar who works for Honeywell Aerospace in Bengaluru has turned a Pomologist, a specialist in fruit culture. Call it serendipity. While travelling through rural areas of Karnataka he came across an unusual red variety of Jackfruit which was succulent and dripping with sweetness. Immediately he fell in love with this fruit and felt it should be grown in his village in Tamil Nadu’s Ranipettai district. He zeroed in on some 30 of these exotic red varieties and set up a model red Jackfruit breeding farm and raised 1500 saplings, and sold it for Rs 250 per sapling. Says Premkumar “These saplings need care for three years, and then they can live up to more than 50 years yielding soft fleshy fruits which don’t spoil for up to five days.“ The ordinary jackfruit yields just 20% of its weight as edible fruit, while the red variety yields up to 65% per kg. This makes the red variety hugely attractive in terms of investment as 1 acre can accommodate 70 saplings. Unripe Jackfruit is already in big demand globally, as it tastes like shredded chicken, pulled pork and is considered a boon for vegans.  Premkumar is trying to develop uniform varieties for creating a market under the National Horticulture Mission.  To connect Jackfruit farmers world over he has started a WhatsApp group that exchanges ideas for this fruit.

TRENDS & VIEWS

Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.