Will Ajay Devgn’s ‘Raid 2’ Draw Crowds To Cinemas?

Ajay Devgn’s recent trajectory at the box office has raised concerns about his ability to draw audiences to cinemas. While films like Shaitan achieved sleeper hit status, others, such as Auro Kahan Dham Tha were significant disappointments. The much-anticipated Maidan which faced numerous delays, also underperformed upon release, further complicating Devgn’s box office appeal. His filmography in recent years reveals a troubling pattern: while Singham was just average at the box office, it too fell short of expectations of the masses. As audiences increasingly gravitate towards larger-than-life spectacles like Pushpa, RRR or the Marvel franchise, there’s a growing sentiment that they prefer to experience such grand narratives on the big screen. In contrast, Raid 2, a sequel to a content-driven film, may struggle to capture the same level of excitement. The film, while part of a successful franchise, lacks the extravagant elements that draw crowds. Today’s viewers are more inclined to enjoy nuanced storytelling and character-driven narratives from the comfort of their homes on OTT platforms rather than making the effort to visit cinemas for films that don’t promise a spectacular experience. The current cinematic landscape is shifting, and Raid 2 may find it challenging to achieve the box office success that Ajay Devgn once enjoyed. The trailer, while satisfactory, does not evoke the mass appeal needed to draw large audiences. It seems that the class-driven appeal of such films may resonate more with multiplex audiences, but this demographic alone may not suffice to meet the financial expectations that filmmakers have for a big box office return.