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Aishwarya-Abhishek: Optics Or Happy Ending?
For over a year now the social media has been on an overdrive about Aishwarya and Abhishek’s marriage. Mirroring this sentiment, shortpost.in on December 22, 2023 ran a story headlined “Aishwarya And Abhishek: Rocky Marriage Or Only Hiccups? Now, Aishwarya and Abhishek have shut the mouth of rumour mongers after the two were spotted together at their daughter’s Aaradhya birthday party. Then tongues started to wag that Aishwarya is having issues with her in-laws. What gave credence to this rumour is her solo appearances with her daughter at Ambani wedding and other events. So the Bachchans took the opportunity to clear the air with Amitabh Bachchan making it to Aaradhya’s annual school day function. The video that went viral shows Aishwarya all smiles when Amitabh Bachchan steps out of the car.  But, many say that it was done for optics as grandmother Jaya Bachchan was missing from the scene. So too were Aaradhya’s cousins (Shweta Nanda’s children). All these clearly indicate all is still not well but amends are being made. The reports about fallout began when a news report said that the actress had walked out of the Bachchan’s Jalsa bungalow and moved into Amu which is in close vicinity. Although there was no official statement but once Abhishek showed his wedding ring to the media to indicate all is well. Sources say that Aishwarya is slowly getting back to doing more work. This should be music to ear for her diehard fan.

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.