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PINK SLIP
Is Your Job AI-Proof? Why 'Career Cushioning' Is No Longer Optional
When this techie returned to his desk after lunch, he felt a sudden punch to the solar plexus: the dreaded pink slip was waiting for him. Welcome to the AI world. Here are you pink-slip proof? No, say a majority working 24X7. Career cushioning, a side hustle and pink slip insurance are not just mandatory but a survival skill in this age of overwhelming AI. Every survey rings the death knell to job permanencies. Devotion to your company and the bosses who mentored you? You must be joking! The sweeping storm of AI has churned up the job market…it’s a tech revolution that shakes and stirs every norm that we held sacred. A long list of surveys only confirms what is feared. Deloitte’s survey is ominous. It says 63 % of Gen Z and 65% of millennials fear generative AI may wipe out jobs. At the same time, they are convinced that acquiring generative AI skills are de rigueur to go up the tech ladder.  Then there are the wise owls who adopt a new scheme to pink slip proof their jobs. So what options are there for a side hustle? One, consultancy or advisory research data hustles. Two, start an online business of boutique style snacks, services and on call HR or temps. Three, mine data for multiple domains, especially medical fields heavily dependent on past validated research for writing grants …funding for grants makes you an entrepreneur. Four, start local or neighbourhood clubs, golf, book discussion, parenting, coaching for exams. Five, generate surveys for any domain, boost business plans providing statistics. Astrology platforms attract big money …one has turned Unicorn!  Who is overwhelmed by AI? Not the savvy career cushioned, side hustlers who are smart to pink slip proof their futures. Are you ready?
RAVI RUIA AND TRUMP
Firing On All Cylinders: Essar Group Reclaims Its Place In Steel
The Ruias-controlled Essar Group after exiting most of its steel assets years ago to clear debts is now more confident and assertive today than ever before. In fact, Essar is now firing on all cylinders for big ticket investment plans spread across the U.S., Saudi Arabia, India and others. Recently, the conglomerate captured major international headlines when the U.S. President Donald Trump announced that Essar-backed Mesabi Metallics will invest $18 billion to build America’s largest integrated steel plant complex in Iowa, America — producing 10 MTPA of steel annually using iron ore from Essar mines in Minnesota, USA. Similarly, in Saudi Arabia also, Essar is said to be gearing up to set up 4 MTPA green steel plant in Ras Al-Khair to capture the Middle Eastern industrial boom. And in India, Essar is executing a Rs 12,000 crore project to build a 14 million tonne iron ore pellet complex in Keonjhar in Odisha and a slurry pipeline to Paradip port. Essar’s aspiration does not end here, it is now going back to its roots Gujarat.  Sources say Essar is also exploring an investment of $ 5 billion in the next few years to set up a 8-million tonne steel manufacturing plant in Gujarat. It may be mentioned Essar Steel was among the first list of the largest 12 stressed accounts that the RBI had drawn up in June 2017. The company was acquired by ArcelorMittal in 2019 under the NCLT and a final Supreme Court ruling.

TRENDS & VIEWS

Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”