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In the wake of escalating face-off between the Chennai-based Tractors and Farm Equipment (TAFE) and its American partner AGCO over the ownership rights of Massey Ferguson in India, a two-member bench of the Madras High Court has stepped in to direct the warring parties to “maintain status quo until the original applications are heard and disposed of by the learned single judge. “For avoidance of doubt, we hasten to add that the observations made herein are tentative and solely intended for the purpose of disposing of these appeals. We have not delved much into the various rival submissions. All rights and contentions are kept open,” the two-member bench said in its order on Monday. The relationship between TAFE, an Amalgamation group company, and AGCO Corporation of the U.S. hit a nasty bump in April last when the AGCO management terminated commercial agreements -– including the one on licensing the Massey Ferguson brand — with TAFE. The Chennai firm quickly got a stay on this from a commercial court. When AGCO subsequently confirmed the termination, TAFE filed a contempt petition in the Chennai commercial court. Separately, TAFE also moved the Madras High Court, asserting its ownership right to Massey Ferguson brand. TAFE had got a favourable interim order from the Madras High Court. TAFE had filed a civil suit before the Madras High Court against Massey Ferguson Corporation, a subsidiary of AGCO, claiming that the said trademarks are distinctive of TAFE in India and exclusively owned by it. It had sought the Madras High Court to declare that TAFE owns the Massey Ferguson brand/trademarks in India. With the HC bench asking both parties to maintain status quo, all eyes are on the upcoming proceeding before the single judge. It is “advantage TAFE” at the moment, however.
With only 12 days remaining for the BCCI Secretary Jay Shah to take charge as independent chairman of the International Cricket Council (ICC), clarity has not emerged as to who would perform the duties of the Secretary from December 1, 2024. First and foremost, election has not been called for the post, and this could be because the BCCI Constitution has adequate provisions for its Joint Secretary to perform the Secretary’s duties. The BCCI Constitution says: “The President shall, in the event of a vacancy or indisposition of an office bearer, delegate the functions to another office-bearer until the vacancy is duly filled up, or the indisposition ceases.” In this case the BCCI President Roger Binny has the right to assign duties to any other office-bearer. Shah who has been the Secretary from 2019 may be allowed a grace period to hand over the work to someone else. Next week is going to be hectic for the ICC to take a call on the format and venues of the ICC Champions Trophy 2025 (Feb-Mar) because the BCCI has conveyed to the ICC that India will not travel to Pakistan. The BCCI, nay Jay Shah, would like to see a finality to the Champions Trophy issue, in particular where India will play before he takes charge of the ICC. If the Champions Trophy has to take place, the Pakistan Cricket Board has to accept a hybrid model with one group (with India in it) playing league matches, most likely in Dubai and keeping the venue of the semi-finals and final, open. The PCB may not be in a position to lose the hosting rights and thereby with it a fee of around $ 70 million!
The ‘Satta Bazaar’ is betting down (dampened market sentiments) over Maha Vikas Aghadi (MVA) forming Maharashtra’s next government. A market player says, “Punters have never been wrong before. Dampened stock market spirits indicate the Mahayuti Alliance is unlikely to win notwithstanding sops galore unleashed by CM Eknath Shinde.” Differing with market pundits, BJP says, “Markets crashed after Foreign Portfolio Investors withdrew Rs 1.25 lakh crore in October (out of total Rs 71 lakh crore total stock investments in India) seeking better pastures after China announced stimulus. FPIs sold Rs 8700 crore stocks in April, Rs 25,600 crore in May then bought Rs 26,600 crore worth in June, Rs 32, 400 crore in July, Rs 7300 crore in August and Rs 57,700 crore in September before the big sell off in October. Already overleveraged NSE slumped, the subdued corporate sector quarterly results after much hype triggered a profit-booking mindset among investors.” Donald Trump’s ascendancy as the next U.S. president (previous tenure witnessed negative bias towards precious metals) bodes badly setting price corrections of gold and silver even as the U.S. dollar firms up, adding to Indian stock market woes. The BJP leader adds, “Maharashtra contributes around 14% to India’s GDP but even when MVA ruled for 2.5 years Modi-nomics ensured high buoyancy on Indian bourses despite stalling of bullet train project, Rs 14,000 crore cost escalation of Metro project.” The market punter, however, cites India’s financial capital Mumbai in Maharashtra that ensures most Indian business gravitates around the state while explaining the gloomy market mood over MVA’s likely win. November 23 will reveal the truth when the political bets are finally called out.
In a massive setback to AAP, Delhi’s transport minister and Jat leader Kailash Gahlot resigned from the party, citing “grave challenges” and “awkward” controversies in a letter to AAP convener Arvind Kejriwal months ahead of Delhi Assembly polls. He has joined the BJP. Gahlot’s exit is well timed in the sense that it comes days before Maharashtra goes to polls. AAP, an INDIA Bloc partner that has no stake in the state polls. But it must be said Gahlot’s exit was something that was in the works for some time now. It is believed that the seeds of discord between Gahlot and the AAP leadership were sown on August 15 over unfurling the national flag during the Delhi Govt’s I-Day celebrations. Delhi CM Arvind Kejriwal, who was in jail on charges linked to the alleged liquor policy scam, had wanted Education Minister Atishi to unfurl the flag. Delhi Lieutenant Governor VK Saxena however felt Gahlot was more suitable for the job as he held the Home Department. Meanwhile, Kejriwal indicated that Gahlot had quit as he was under pressure from the ED and IT. In his resignation letter, Gahlot pointed to how “Political ambitions have overtaken our commitment towards people, leaving many promises unfulfilled”. In an apparent swipe at Kejriwal, he referred to “many embarrassing and awkward controversies like the “Sheeshmahal” — a term used by the BJP to refer to the CM’s residence renovated during Kejriwal’s term costing the exchequer Rs 45 crore.
A major controversy has erupted in Tollywood as over 233 directors from films, TV and independent media have filed a defamation suit against Swarup Biswas, president of the Federation of Cine Technicians and Workers of Eastern India. The Rs 23-crore lawsuit follows Biswas’s contentious remarks alleging rampant sexual harassment in the film industry, with 60% of complaints purportedly against directors and producer-directors. The hearing will take place on January 10. Swarup, the younger brother of Aroop Biswas, Bengal’s Power and Housing Minister and a close aide of chief minister Mamata Banerjee, finds himself at the centre of an unprecedented protest by Tollywood’s creative community. This is, perhaps, the first time that Tollywood has publicly challenged the Federation. Directors and producers have also criticized what they call “red-tapism” and “arbitrary demands” imposed by the Federation, including its control over unit sizes, pay scales, working hours, and technician selection. At the Eastern India Motion Picture Association’s (EIMPA) recent AGM, Swarup Biswas proposed that producers deposit Rs 5 lakh each as security to ensure timely technician payments, citing Rs 50 lakh in pending dues. Producers have outright rejected the demand, questioning the Federation’s accountability and EIMPA’s silence on the matter. Veteran actor-director Aparna Sen has publicly questioned Swarup Biswas’s credentials, asking for proof of his contributions to the industry. Biswas holds an assistant director’s card, which is reportedly issued only to those involved in at least two films. Actor-politician Roopa Ganguly also criticized the Federation, accusing it of politicizing the industry and questioning why filmmakers often seek the CM’s intervention during crises.
If rising onion prices decided the election outcome in many states some decades ago, falling soybean prices could impact the outcome in around 70 assembly constituencies in Maharashtra. Hence, Prime Minister Narendra Modi as well as Congress president Mallikarjun Kharge, representing two ends of the political spectrum, are found promising farmers of much higher rates, but only after they are elected on 20 November. The sensitive constituencies are spread in Marathwada and Vidarbha regions, where cotton and soybean are the main cash crops. The current market rate of Rs 4000 per quintal is unacceptable to the growers though they have no choice but to sell the produce as it can’t be stored for long. The MSP is Rs 4800 but not enough stocks are lifted by the machinery. The ruling saffron alliance has been promising better tariffs. The government hiked the soybean import duty in a bid to jack up the prices but the hike was of only around Rs 400, still leaving a gap of the same amount. Sensing the distress and the government’s inability to make any major announcement, Congress leader Rahul Gandhi has promised Rs 6000 per quintal of the legume. To go a step further, Congress president Mallikarjun Kharge has pledged to pay Rs 7000. Shiv Sena leader Uddhav Thackeray has also joined the chorus. The two regions had by and large supported the opposition Maha Vikas Aghadi during the Lok Sabha election. Hence, Mahayuti leaders are wary of saying anything that can dampen their prospects.
Are the re-runs slowly becoming a revenue model both for producers and exhibitors who have been grappling to bring back the audiences to cinema halls? Diwali turned out to be decent but then again we are gone back to re-release of films. Shah Rukh Khan’s Veer Zara re-release has been appreciated. Rakesh Roshan plans a re-release of Karan Arjun with a huge number of screens after 30 years of its release. This again has Shah Rukh Khan and Salman Khan coming together for the first time on screen. SRK’s Kal Ho Naa Ho and Pardes too are re-releasing in cinemas. Those in the trade feel that re-release of Tumbbad, Rehna Hai Tere Dil Mein and Laila Majnu have given courage to producers to cash on re-runs. The re-runs have stirred both excitement and curiosity. Traditionally, re-releases were reserved for timeless classics, but now more recent films are being revived, prompting questions: Is this trend purely nostalgic, or is there a deeper strategy at play? According to Trade Analyst Saurabh Varma, the re-release phenomenon is benefiting the cinema industry in multiple ways. For producers, re-releasing films is a cost-effective option. The marketing and distribution expenses are far lower than for new releases. Re-releases tap into the large fan bases of iconic films, giving long-time fans a chance to relive their favourite stories on the big screen. Furthermore, these revivals provide a unique opportunity for younger viewers who may have missed these films during their initial release. The combination of nostalgia and iconic music resonates deeply with audiences.
It’s a drivetrain solution provider for windmills and industry applications. Every one out of three drive train products installed across the globe bears the brand name of this one. Truly, this German major has traversed quite a long way and undergone a major metamorphosis in the process. One-and-a-quarter-century-old Bocholt-headquartered Flender has significant presence in India. Not surprisingly, the top management team of Flender was in Chennai a few days ago. The presence of the top honchos was more to reiterate the commitment of Flender to India. After all, it has been in India since 1961. It now has three production sites — one each at Kharagpur (WB), Chennai (TN) and Walajabad (TN). Around 10% of its nearly 9,000 skilled personnel across the globe are housed in India. And, it has been putting more money into this country since 2020. Why not? For one, India is the right choice for all those who are looking for the China Plus One option in the post-Covid era. For another, the focus world-over is now increasingly on sustainable development. The robust ecosystem — the presence of assorted turbine makers and a well-evolved supply chain — according to its India CEO Vinod Shetty, is ideal suited for Flender to aspire for a bigger role in driving energy transition in the country. Indeed, Flender is quietly expanding its India operations for a bigger role in its global game plan.
Tamil film producers and their financial backers are now rethinking this model — big money, big stars, big projects but no guarantee that it will reap profits. So the new strategy…safe and secure than spend thrift and sorry. Can small budget films do big business? A resounding yes to three of 2024s baby budget films that warmed the cockles of producers’ hearts. Three films of this year, Lover, Lubber Pandhu and Vaazhai have pulled in amazing profits and massive margins. Lover’s budget was a mere Rs 5 crore, and plus other expenses added the total cost to Rs 6 crore. Hold your breath! It made a profit of Rs 13 crore. But Lubber Pandhu (Rubber Ball), a title that would have gone unnoticed, made the biggest rake in for Prince Pictures who earned Rs 35 crore in TN gross alone — 300% profit. Vaazhai was no sneeze over either…it brought Rs 12 crore profits in TN. Film making costs and exhibition/promo expenses can zoom up dangerously, and after paying the incredible star salaries, if the film’s overflow is modest, stakeholders have no insurance cover to fall back on. Small is big is fast becoming the new open sesame for Kollywood to stay safe.
Veteran leader Sharad Pawar finds commonality between Vote Jihad and a particular section of the people voting for the BJP. Explaining his stand, the NCP founder said it was seen in Pune that the BJP was consistently supported by a certain segment (read Brahmin) in some areas. We expect this to happen though don’t call it Vote Jihad, he remarked. According to Pawar, if such voting patterns happen, it is the right of every community to vote as per its choice. He again charged that deputy chief minister Devendra Fadnavis had raised the issue of Vote Jihad. Pawar’s jab was directed at those specific areas of Pune where Brahmin population is dominant and mostly BJP candidates are elected from such localities. Time and again, Pawar has been accused of creating the bogey of caste with an eye on electoral gains by engineering a rift between sections of the electorate. In support of his contention, Pawar said slogans like ‘batenge toh katenge also fall in the same category as they have a communal shade. He alleged that the issue has been cropped up by the ruling dispensation as it is desperate at the bleak prospect in the assembly election, after the Lok Sabha rout. Fadanvis had condemned the Vote Jihad philosophy after cleric Sajjan Nomani released a list of the Maha Vikas Aghadi candidates and asked the Muslims to vote for them.
This one is intended to introduce a sense of transparency in price. Often, good intentions aren’t taken seriously. How else could one view the response of this particular industry? Farmers are upset that the tractor industry has chosen to disregard the stipulation to disclose MRP. The Consortium of Indian Farmers’ Association has sent several missives to the authorities in New Delhi. So far, its efforts have remained in the realm of futility. Non-disclosure of MRP by manufacturers, according to it, is leading to overcharging small farmers. No doubt, New Delhi has issued several directions to the manufacturers in the past. But this has not yielded any positive result. During 2022-23, an estimated 944,000 tractors have been sold. In 2023-24, the number reportedly stood around 874,504. There are over one-and-half-dozen domestic and four multinational companies. The price variation is reported to be between Rs150,000 and Rs175,000, depending on the horse power. The non-disclosure of MRP affects farmers in very many ways. What has upset the association more is the fact that the farm gear makers across the board don’t disclose MRP. A farmer-friendly approach calls for a quick policy decision on MRP disclosure for agriculture machinery. Is Delhi listening?
Will the ego clash destroy the fate of the two Big Diwali releases this year? So it seems. Singham Again, directed by Rohit Shetty, a multi-starrer starring Ajay Devgn, Ranveer Singh, Akshay Kumar has been dragged to the Competition Commission of India (CCI) for unfair business practice by the producers of Bhool Bhulaiyaa 3 alleging that they are not being allowed to take single screen as Singham Again producers have booked all screens. Bhool Bhulaiyaa 3 directed by Aneez Bazmee has also got a good star cast comprising Kartik Aaryan,Vidya Balan, Madhuri Dixit and Triptii Dimri. It may be recalled that Ajay Devgn had dragged Shah Rukh Khan to CCI for unfair business practices during the release of his movie Son of Sardar which coincided with SRK’s Jab Tak Hain Jaan. Even then it was a Diwali clash. Here one can’t help but talk about Om Shanti Om which was released on Diwali along with Sanjay Leela Bhansali’s Saawariya. The clash between two titans almost sacrificed the careers of two newcomers Ranbir Kapoor and Sonam Kapoor; it had Salman Khan who wasn’t on good terms with SRK. Similarly, SRK and Rakesh Roshan were locked in a release battle during the release of Kaabil and Raees and both films suffered. Both Shah Rukh and Hrithik Roshan have a history as when the latter became a superstar with Kaho Na Pyar Hai and SRK’s Phir Bhi Dil Hai Hindustani flopped. Critics were talking about Hrithik replacing SRK. At that point in time SRK cleverly used a Pepsi Ad to mock Hrithik’s super star status.
The coming assembly election in Maharashtra will decide the fate of many money bags, spread across all major parties. A few notables of them are now talk of the town. BJP’s Ghatkopar (east) candidate Parag Shah has total assets of around Rs 3,383 crore. He is followed by state minister Mangal Prabhat Lodha, whose declared wealth is exceeding Rs.440 crore. Lodha has been elected to the state assembly from the prestigious Malabar Hill constituency repeatedly. BJP’s Sameer Datta Meghe (Rs 159 crore) has been fielded from Hingana, Nagpur. His father Datta Meghe was a right hand associate of veteran Sharad Pawar for a long time. He then switched over to the BJP and the family has remained loyal to the saffron flag. BJP’s Prashant Ramsheth Thakur (Rs 183 crore) is the son of the then Lok Sabha member Ramsheth. A successful builder-developer-contractor, Ramsheth has been a handsome donor for various causes. Rajesh Sambhajirao Pawar (Rs 191 crore) from Naigaum in Nanded district is among the other high value contestants. Congress candidate Vishwajit Patangrao Kadam (Rs 216 crore), son of then education minister Patangrao, runs the Bharati Vidyapeeth, which has several engineering, medical and technical institutions in Maharashtra. Another Congress candidate, Sanjay Chandrakant Jagtap is testing his luck from Purandar in Pune district and has property worth Rs.245 crore. Controversial politician Abu Azmi of the Samajwadi Party has assets of over Rs 200 crore. There are a large number of candidates whose wealth is around Rs100 crore or less. Now they are vying for public mandate to become law makers.
New Zealand’s men cricket team — known as the Black Caps — is celebrating a victory of historical proportions in India. The Tasman country has been visiting India since 1955 but never tasted a series success, winning just two Tests in 36 before landing in Bengaluru as a no hoper for a three Test series. But in a matter of 11 days, the country that has presented to cricket world the great Richard Hadlee and Martin Crowe, will arrive in Mumbai with a great desire to make a clean sweep of the series. And that’s because the team also known as Kiwis has thrashed India in the first two Tests. Under the stewardship of Tom Latham, who stepped into the shoes of fast bowler Tim Southee after New Zealand lost 0-2 to Sri Lanka in Galle this September, is probably a national hero now. A show of daredevilry by its batters who went after the Indian spinners — just like Kevin Pietersen in Mumbai Test of England’s 2012-13 series — delivered emphatic wins to hurt the Rohit Sharma led Indian team. New Zealand, a team that does not have a superstar, made the big splash with its fast bowling unit running roughshod on the Indian team in Bengaluru and then deployed the classic left arm spinner Mitchell Santner to debunk India’s supposed dominance against spin bowling. Undefeated at home since the 2012-13 series against England, India’s batters failed to find answers facing fast bowling and spin and are embarrassed, all happening before the five-Test series in Australia.
Is Tamil Nadu Governor RN Ravi who seems to be having a running battle with the DMK government headed by MK Stalin being replaced? Sources say he may be headed to The Research and Analysis Wing (R&AW), the foreign intelligence agency of India. This 1976 Kerala cadre IPS (hometown Bihar) wended his career path through the spooky labyrinths of the CBI and RAW as Additional Security Director, then did a brief stint in Nagaland before being appointed as the Governor of TN. Reams of news, views and ruse have been dedicated in writing about Ravi, his tempestuous relationship with Stalin, his talent for lighting fires when files were sent up for the Governors assent. Stalin’s strategy of “forgive and forget” saw him attending a Tea tete-a-tete at Raj Bhavan. The CM, making it clear hostilities to be contained, even conceded the prickly issue of K Ponmudi, Minister for Education and replaced him with Govindan Nedunchezhian popularly known as Govi Chezhiyan. Now comes the news that BJP’s big wig, former chief of staff VK Singh is on his way to TN as the new governor, to mend fences and sweeten the relationship with the DMK.
This one has been in the limelight since the early 90s when the Ruias of the Essar group bought a little over 65% shares, cashing in on the internecine feud between the four promoter groups. When Ruias found resistance to their entry into Tamilnad Mercantile Bank (TMB), they exchanged the shares with the serial entrepreneur C Sivasankaran for telecom licence for Delhi circle. But the going was tough for Sivasankaran too who was forced to return the shares to the Nadar community members, who could buy back only a part of his shares. Subsequently, 43% of the shares were reportedly acquired by a New York-based organisation using various local and foreign firms as fronts. This acquisition has since been disallowed by the Reserve Bank of India which had asked the Enforcement Directorate to probe foreign exchange violations in this case. This lot of shares remains a disputed one. Since then, much water has flown under the bridge, and TMB has also become a listed organisation. Now, TMB is back in the news now for a different reason, though. An unrest is apparently brewing over a new HR (human resources) policy which seeks to introduce the concept of CTC (cost to company). Opposing the move, TMB Employees’ Union, affiliated to AIBEA, has warned the management of industrial action. With key office-bearers of the union placed under suspension, the face-off at TMB appears to be escalating. TMB just can’t be out of the limelight, it appears!
In a significant political development, the CPI(M) and CPI(ML) have formed an alliance ahead of the by-elections in six Assembly seats. The CPI(ML), known for its radical leftist stance and Naxalite roots, will contest the Naihati seat, which was left by CPI(M). This coalition marks a shift as CPI(M) has struggled in recent elections, seeing a steep decline in votes since 2011. In previous elections, CPI(M) had allied with Congress and ISF but has now partnered with CPI(ML) as Congress is contesting all six seats despite Biman Bose and former MP and Pradesh Congress chief Adhir Ranjan Chowdhury’s plea to continue with the alliance. The Left Front, which includes other leftist parties like Forward Bloc and RSP, was consulted on this move, and Left Front Chairman Biman Bose approved it. Debajyoti Majumdar of CPI(ML) has been fielded for the Naihati seat, with support from CPI(M) leaders. This alliance signals an attempt to revive leftist politics in Bengal, which has been in decline since the Left’s ouster from power in 2011. The CPI(M)’s previous alliances with Congress for the 2016, 2021 Assembly, and 2024 Lok Sabha elections did not yield significant results. The CPI(M) has been advocating for greater left unity for years, but its ties with CPI(ML) have been strained due to differences, particularly over CPI(ML)’s softer stance on the Trinamool Congress, which it prioritized over the BJP as the “big enemy.” CPI(M) leader Sujan Chakraborty emphasized the importance of assessing political realities in today’s context, stating that the revival of the Left is crucial to take forward the civil society-led movements.
Aam Aadmi Party chief Arvind Kejriwal had promised before his first Delhi assembly elections that he would live an austere life as a CM. He had said a simple home of four to five rooms was enough for him. Revelations that Kejriwal spent Rs 45 crore on renovating his official home at 6, Flagstaff Road, Civil Lines in Delhi, had triggered a political row in 2023. The issue is back in the limelight with the Public Works Department (PWD) revealing an astonishing inventory of the infamous “Sheesh Mahal”, the luxurious bungalow occupied by him for nine years. The amenities are valued at over Rs 100 crore. The 21,000-square-foot residence features a range of opulent items that starkly contrast with the “aam aadmi” image that Kejriwal and his party AAP, have long sought to project. Among the extravagant features are: 16 Ultra Slim Smart 4K TVs costing Rs 64 lakh, motorised window curtains valued Rs 4-6 crore, luxurious recliner sofas priced at Rs 10 lakh, all highlighting a lifestyle of affluence that has drawn public ire and scrutiny. The inventory was compiled at the request of the Delhi Chief Minister’s Office as it prepares to transition the property to the new CM Atishi Marlena. Kejriwal first came under the scanner in May 2023 after the media leaked details of him splurging taxpayer’s money on personal luxury. However what takes the cake is the “fully automatic, sensor-equipped TOTO smart toilet seats with features like automatic open-close seat, heated seat, wireless remote deodoriser and automatic flushing”. These hi-tech toilet seats were found missing in the audit. One such toilet seat costs between Rs 10-12 lakh. Kejriwal has, however, chosen to maintain radio silence on the matter.
“A rose by any other name would smell as sweet” said Shakespeare. With due modification, sugar barons in Maharashtra have proved that whatever political party they may belong to, sugar is sweet for them and their peers. This is because many prominent candidates for the state assembly election own or control sugar cooperative or private sugar factories. If not themselves, their family members find a place in the lists declared so far. Expectedly, NCP president Ajit Pawar heads the list while his bete noire Jayant Patil of the NCP (Sharad Pawar faction) is also among the top five. Pawar’s grandson Rohit Pawar, a bitter critic of uncle Ajit, also figures in the roll. BJP’s Radhakrishna Vikhe Patil, who has travelled to the saffron party via the Congress and the unified Shiv Sena, continues to be counted among the most powerful sugar barons for decades. The latest turncoat Harshvarrdhan Patil, now blessed by the NCP (SP) is another name. State Congress leader Balasaheb Thorat, described as a dark horse, is indispensable for any such listing. Chief minister Eknath Shinde, deputy chief minister Devendra Fadnavis or former CM Uddhav Thackeray don’t have any sugar connection directly though some of their close followers do have an interest in the sector. Shinde’s confidant Tanaji Sawant, public health minister, is among them. BJP’s Abhimanyu Pawar, once a private secretary to Fadnavis, finds a place as well. These are only a few examples. In unison, they have proved the dictum that sugar is a great sweetener which binds those holding the reins of power in Maharashtra.
TRENDS & VIEWS
Editor’s Note: Big Punch In Small Pack
It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come.
And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both.
If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment.
As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process. What gives us comfort is that AI is unable to create original gossipy content. And that is the news arena where we have achieved a distinction.