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Firefighting Is Priority In Maharashtra For Both Camps
Eruption of discontent after a candidate’s name is announced is an expected occurrence for all major parties but when it is a three-party combination, the problems aggravate to another level. Leaders of the ruling alliance MahaYuti — the BJP, the Shiv Sena’s Shinde faction and the NCP’s Ajit Pawar group — are spending more time in dousing the fires than concentrating on campaigning. The case with the opposition-led Maha Vikas Aghadi (MVA) is no different. The Shiv Sena under Uddhav Thackeray, the Congress and the NCP led by Sharad Pawar are so engrossed in settling their mutual disputes that it is becoming difficult to understand who is an official nominee and belonging to which party. Deserting the original party to join another has become rampant and has added to the headache of the leaders from both sides. To add fuel to the fire, Republican leader Prakash Ambedkar, independent MLA Bachchu Kadu and splinter group leaders have been making one announcement after another to confound their own followers. Sena (UBT) MP Sanjay Raut has been accused of playing a double game by Ambedkar who was wooed by MVA till the other day. On the other hand, the Congress is angry with Uddhav for unilaterally announcing the candidates for some disputed seats. Maratha reservation demand leader Manoj Jarange Patil has been contributing his bit by daily changing his stand. The picture will be clear only on the last day of withdrawal of nomination by the candidates.

TRENDS & VIEWS

Editor’s Note: Big Punch In Small Pack

It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come.
And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both.
If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment.
As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process. What gives us comfort is that AI is unable to create original gossipy content. And that is the news arena where we have achieved a distinction.