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Has Greater Madhya Pradesh Decided Who To Vote For?
The odds are that the undivided Madhya Pradesh in the form of MP and Chhattisgarh that are going to the polls will have voted overwhelmingly for the Congress. It may have been cocky for the son of the CM designate Kamal Nath has already fixed a date for his dad’s coronation, but the anticipation is he might have said so on the strength of various private polls that have been done in the two States. Senior BJP figures know that in these two states they have been fighting a losing battle, despite the divisions in MP between Kamal Nath and Digvijay Singh. People have been openly saying that the Prime Minister who is canvassing hard in his criss-cross campaigns is wasting his time because these are Assembly polls and not for the Lok Sabha. The people of MP are angry that the verdict they delivered for the Congress last time out was twisted by defections and the regular ‘Operation Lotus’ that goes on to undermine the majority won by non-BJP governments in the States. Chhattisgarh has been a Congress stronghold for some time now and the closer contests anticipated in MP may not come about because of public anger. So, will MP be another big State that will go Congress way after Karnataka and Chhattisgarh keep faith?

TRENDS & VIEWS

Editor’s Note: Big Punch In Small Pack

It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come.
And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both.
If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment.
As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process. What gives us comfort is that AI is unable to create original gossipy content. And that is the news arena where we have achieved a distinction.