cropped-short_post_logo.png
For Authentic Gossip
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
massey ferguson_002
jay shah_005
MVA mahayuti
gahlot
mamata tollywood
soybean
veer zara karan arjun
flander
ponniyin selvan
sharad pawar_026
Sriram deepti
Shriram Group’s Diwali Gift To Put Smiles On Hundreds Of Deeptis!
Corporates usually queue up to greet clients with gift hampers during Diwali. But this one has decided to do a different thing.  Shriram AMC (Asset Management Company), a unit of the Shriram group, has launched “Deepti” this Diwali. It’s a financial initiative intended to have a lasting positive impact on the lives of girl children. Through Deepti, AMC will extend its assistance to select girl students who have great visions but struggle for funds to finance them.  Shriram AMC had roped in Mumbai-based Katalyst – a non-governmental organization — to implement Deepti. Shriram AMC has identified two sets of beneficiaries under Deepti initiative. The Deepti will benefit college-goers from economically-challenged backgrounds. Katalyst will help Shriram AMC to identify and reach the target group who are good at academics but lack the relevant training and mentorship to face the corporate world. Typically, Shriam is seeking to invest in their training that will eventually help them in the future. The beneficiaries of Deepti in this category would be engineering college students with good academic profiles and a vision for their career paths. Deepti will also benefit school students who come from poor backgrounds. Deepti is a part of the Shriram group’s vision to work for the cause of women empowerment.
Khushbu
DMK Spokesman In Trouble For Denigrating Women Netas
DMK spokesperson Saidai Sadiq is on a sticky wicket after having called actors-turned-netas such as Khushbu Sundar and Gowthami as “items”. He may have believed he had picked soft targets but ran into a doughty Khushbu who took it up on social media with such force as a defender of women that Sadiq had to make a grovelling apology on TV. But that came only after Kanimozhi, DMK MP, had tendered an apology to Khushbu and others, saying such sexism cannot be tolerated. The high- profile daughter of M Karunanidhi has just been elevated in the party as a Deputy General Secretary and has clout with the top party brass, which is why Saidai’s position is looking increasingly shaky. Also, in picking on Khushbu, he may have strayed into very sensitive territory for, as a member of the DMK before she crossed over to BJP, she was very close to the first family, having known three generation of male leaders in Karunanidhi, Stalin and Udhayanidhi by dint of their film industry links. The issue at hand is, however, clearly about the denigration of women and to say they are an “item” was most demeaning. The speaker is certain to face his party’s wrath for only recently Stalin had said publicly that he has spent sleepless nights because of such unwarranted remarks from his partymen.
MCC crowd
Men In Blue Are The Real Crowd Pullers, Anywhere In The World!
More than 90000 spectators turned up for the India-Pakistan World Twenty20 match at the Melbourne Cricket Ground on October 23 and 36000 plus  for the India-Netherlands Group 2 league match at the Sydney Cricket Ground on October 27. The rest of the matches are going to be played at the Optus Stadium at Perth on Sunday (Oct 30) and Adelaide Oval before the last league match against Zimbabwe at the MCG again. The ICC has been smart to schedule India’s matches at venues that will draw a big crowd and rake in the moolah. Among the spectators are the faithful of the Indian kind from different parts of the USA, UK and Continental Europe. A Gujarati couple from Chowpatty, Mumbai but settled in Baltimore said they will follow the Indian team till the end and they have not travelled all the way from Baltimore just for one marquee match against Pakistan. Last October in the UAE, India lost the first two matches against Pakistan and New Zealand, but a year later Rohit Sharma’s team has reversed the trend in Australia by winning the first two matches. These two wins have raised the hopes of India winning the title, but as it happened in the third match on Thursday (Oct 27), Zimbabwe beat Pakistan by one run to almost eliminate Babar Azam’s team from the tournament. However with Virat Kohli ever so determined, India should reach the semi-finals from where it can be anybody’s game!

TRENDS & VIEWS

Editor’s Note: Big Punch In Small Pack

It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come.
And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both.
If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment.
As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process. What gives us comfort is that AI is unable to create original gossipy content. And that is the news arena where we have achieved a distinction.