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TMC On The Backfoot As Party’s Strongman Anubrata Mandal Arrested
Nothing seems to be going well with the ruling Trinamool Congress after two of its prominent leaders Anubrata Mandal and Partha Chatterjee were arrested by the central agencies CBI and ED respectively. However, despite washing away hands from these two leaders, TMC has been prompt in protesting against Mandal’s arrest in a subtle way by organizing a two-day protest through youth and students wing. However, this was not the case for “Parthada”. “Kestoda” as Mandal is popularly called has held an unprecedented power for over a decade despite not holding any position in the government, not even as an elected legislative representative. His exceptional organizational skill of mobilising the masses to counter the Left in their erstwhile citadel of Birbhum helped Mandal to gain prominence in the TMC. Incidentally, Bahubali of Birbhum helped the party to win 11 out of 12 seats from Birbhum in the 2021 Assembly elections, and both Lok Sabha seats — Bolpur and Birbhum in 2019. Does Anubrata hold power beyond his district? Yes, he does. His influence spread over Purba and Paschim Bardhaman, which is why he was also made a part of the party’s national working committee. Kestoda, who is also a fundraiser for the party, has delivered on all fronts, party insiders. And this is why Mamata Banerjee has always defended him vehemently in public especially now by holding protest marches after his arrest.
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Eknath Shinde Preparing To Deal One More Blow To Uddhav Thackeray
Maharashtra Chief minister Eknath Shinde is preparing to deal one more blow to his nemesis Uddhav Thackeray in his stronghold, Dadar in central Mumbai. Shinde is reported to be looking for office premises for his faction, which he claims is the real Shiv Sena. His supporter and Dadar MLA Sada Sarwankar has revealed that Shinde is looking for space for a party office at a location convenient to people to visit. Shiv Sena Bhavan, the Sena’s headquarters near Shivaji Park in Dadar, has been like a place of pilgrimage for countless Sainiks. Sena founder Balasaheb Thackeray and now Uddhav have been regular visitors to Sena Bhavan that has witnessed rise and downfall of various leaders over the decades. The most prominent former Sena leader, Raj Thackeray, has an office a stone’s throw’s away from Sena Bhavan and his residence, too, is close by. Thus, the area around Shivaji Park assumes political significance due to such happenings. Shinde has been feeling the need for a separate party office since the common public can’t easily meet him due to security reasons and the 24X7 police cordon at his Malabar Hill bungalow. If Shinde’s office comes up in Dadar, the after effects will be felt most by the Sena under Uddhav.
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Spices Board Scouts For Brand Ambassadors In The UK To Promote Turmeric Latte Globally
To add more “zaika” to the growing exports of spices from India, BN Jha, Marketing Director, Spices Board of India has embarked upon a new mission:  promote Turmeric Latte. Jha who was in London at the IFE Manufacturing 2022 Fair is scouting for brand ambassadors from UK who can promote this turmeric drink globally. During the pandemic and post Covid “haldiwala doodh” has given big boost to turmeric sales, and its exports have quadrupled because of its medicinal properties, says Jha. During 2020-21 turmeric ranked fifth with an export share of 6.16% of the total exports of spices valued at Rs 27,193.20 crore. Turmeric is globally recognised for its immunity properties. This is why Spices Board is aggressively marketing Turmeric Latte world over. Interestingly, the demand for organic products is growing rapidly in developed countries like Europe, USA, Japan and Australia. The current estimated share of organic foods in these countries is approximately 1-1.5%. This awareness and value for turmeric including other spices is seeing the Spices Board going all out to increase their market share from the current level.  Under the Act of Parliament, 52 spices have been brought under the purview of the Spices Board. However 109 spices are notified in the ISO list.

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.