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The rout of the AAP in Delhi assembly polls was best summed up by PM Modi on X: “Development wins, good governance triumphs. It is our guarantee that we will leave no stone unturned in improving the overall quality of life for the people and ensuring that Delhi has a prime role to play in building a Viksit Bharat”. For the BJP which rode to power in Delhi after a gap of 27 years with 48 seats win on the basis of Modi’s guarantees, home minister Amit Shah’s hard work and the unstinted support of RSS network, the results were more or less on expected lines .The Congress which half-heartedly went into the electoral battle at the eleventh hour drew a blank for the third time. INDIA bloc partners like J&K chief minister Omar Abdullah and Samajwadi Party were blaming the Congress for lack of unity in the Opposition alliance. A miffed Congress leader Jairam Ramesh insisted that “2025 Delhi Vidhan Sabha election results reflect nothing more than a referendum on Arvind Kejriwal and his 12 years of misrule.” and asserted that it was not a vindication of the policies of PM Modi as the AAP had decisively won in Delhi in 2015 and 2020 at the height of the PM’s popularity”. Clearly the Congress which propped up Kejriwal when he was short of numbers in 2013 after defeating Sheila Dikshit to keep out BJP is getting defensive. It is quite possible some of AAP’s top losers like Arvind Kejriwal, Manish Sisodia and Saurabh Bharadwaj may have been spared the defeat if there had been a AAP-Congress alliance. BJP’s Parvesh Verma polled 30,088 votes against Kejriwal’s 25,999 while Congress’s Sandeep Dikshit polled 4568. Sisodia’s defeat by 600 odd votes was more stark. He had shifted his constituency from Patparganj to Jangpura to avoid defeat.
The Indian corporate world and the IPL team owners’ “big time” interest in the England and Wales Cricket Board’s nascent franchise league “The Hundred” has made a big splash. Initially the pessimists felt that the “The Hundred”, meaning a 100-ball competition for eight clubs would not be able to make an impact akin to the one made by the IPL which kicked off in 2008. After 17 years the IPL brand value is around $ 12 billion. The fact that three IPL team owners — Ambanis of Mumbai Indians (MI), Sanjiv Goenka of Lucknow SuperGiants (LSG) and the Marans of the Sunrisers Hyderabad have bought partial or full stake in the three clubs shows their respect for the game in the UK. Now the MI has 49% stake (60 million pounds) in the Oval Invincibles, the LSG has a 70% stake (81 million pounds) in the Manchester Originals and the Sunrisers have a 100% stake (100 million pounds) in Yorkshire’s Northern Superchargers. The Indian techie consortium of Adobe, Google and Microsoft has a 49% stake (145 million pounds) in the London Spirit team. And, finally the Washington DC based Sanjay Govil has a 49% stake (40 million pounds) in the Welsh Fire team. The ECB, which has sold its 49% stake in each of the eight teams, wants to deploy the money to assist struggling counties and grassroots development. Most of the IPL owners have cast their net wide owning teams in Twenty20 leagues in the Caribbean, South Africa, Middle East and the Major League Cricket in the USA. Their overwhelming interest in “The Hundred” is likely to make it the biggest one in the near future.
There has always been a great race among the Indian States to attract investors – global and local. So, it was not surprising to see West Bengal chief minister Mamata Banerjee going all out to woo investors for the Bengal Global Business Summit held on February 5-6. Full page ads were splashed across all mainline and financial dailies for several days. With who’s who of the corporate world gracing the occasion, the Bengal government said it has signed investment proposals worth Rs 440,595 crore. Marketing maven Suhel Seth, tweeted, “you may disagree with her politics but no Chief Minister has tried so hard to garner investments into West Bengal as she has.” But BJP’s IT Head Amit Malviya was not so charitable. He wrote on X, Mamata Banerjee and her advisor, Dr. Amit Mitra, have once again launched their elaborate sham—the Bengal Global Business Summit (BGBS). This grand spectacle, filled with lofty claims and fraudulent promises, is designed to deceive Bengal’s population into believing in an illusion of economic revival. It is a mirage of prosperity, fuelled by exaggerated yet hollow proclamations of astronomical investments.” He asked: Why, despite promises of Rs 3.42 lakh crore in 2022 and Rs 3.76 lakh crore in 2023, have 98.82% and 97.21% of these investments, respectively, failed to materialize? Why is there a glaring absence of verifiable official data to substantiate the claims of a 50.27% implementation rate of investment proposals and the creation of 28 lakh jobs between 2015 and 2019? Why has Bengal received only 0.7% of the total FDI inflows—amounting to just ₹12,827 crore between October 2019 and June 2024…while Gujarat, Maharashtra, and Karnataka command 16%, 31%, and 21% of FDIs, respectively?
Shiv Sena (UBT) MP Sanjay Raut’s spree of making audacious allegations one after another is reaching new heights now, with his latest shocking claim. According to Raut, Maharashtra chief minister Devendra Fadnavis is not shifting to the CM’s official residence ‘Varsha’ since during previous CM Eknath Shinde’s tenure, a he-buffalo’s horns had been interred in the premises of the bungalow. The horns were that of an animal sacrificed at Guwahati’s famous Kamakhya temple, Raut had said, adding that the ritual was performed to ensure that no Shinde successor should continue in CM office for long. Fadnavis has ridiculed the slur. He has clarified that he would continue at ‘Sagar’ bungalow as his only daughter’s 10th standard examination is due soon and that she has requested him to stay there till it is over. The family will shift afterwards, he has clarified. Deputy CM Ajit Pawar has lambasted Raut for the insinuation, telling him that it was none of the MP’s business to ask such a question. Raut had also asserted that Fadnavis was not shifting to Varsha for fear of such a black magic. Raut’s reference to Kamakhya temple relates to the Shiv Sena’s split and a majority of Sena MLAs aligning with Shinde at Guwahati, where they went for a pooja at the temple. Raut is in the news for making a claim in the Rajya Sabha about the number of casualties at the ongoing Maha Kumbh at Prayagraj.
The re-release of Sanam Teri Kasam, a 2016 romantic drama starring debutants Harshvardhan Rane and Mawra Hocane,has been surrounded by an intriguing wave of drama and fanfare. Recently, a passionate group of fans gathered outside the office of producer Deepak Mukut, accompanied by actor Harshvardhan Rane, fervently urging him to re-release the film. In a surprising turn of events, Mukut not only confirmed the film’s re-release but also announced a sequel, generating significant buzz in the industry. Initially launched to lacklustre box office performance, Sanam Teri Kasam was deemed a disaster upon its first release. However, the film’s soundtrack, featuring hit songs, kept it alive in conversations, gradually transforming it into a cult favorite. Now, with its re-release across 400 to 500 screens, Sanam Teri Kasam finds itself in direct competition with two fresh titles: Loveyappa, starring Junaid Khan and Khushi Kapoor, and Himesh Reshammiya’s Badass Ravi Kumar. Interestingly, while both new films struggled to make a significant impact at the box office, Sanam Teri Kasam has shown promising advance bookings, leading many exhibitors to consider increasing its showtimes over the weekend. This resurgence is particularly noteworthy for a film that was initially dismissed, highlighting a curious trend in the industry where previously overlooked content receives a second chance. Adding to the irony, the film’s popular music was composed by Himesh Reshammiya, who is simultaneously competing with his own project, underscoring the unpredictable nature of audience preferences and the evolving landscape of Bollywood.
RSS chief Mohan Bhagwat is set for an unprecedented 11-day visit to West Bengal from February 6 to 17, marking the longest stay of an RSS Sarsanghchalak in the state’s history. He will attend multiple programmes in Kolkata and Bardhaman, with two days reserved for the RSS’s top committee, the Akhil Bharatiya Toli’s meeting in Kolkata. Bhagwat’s extended stay comes amid reports of alleged atrocities against minorities in Bangladesh, fuelling speculation about its timing. Some analysts believe his prolonged presence is linked to these developments. However, RSS spokespersons deny any connection, emphasizing that the Sarsanghchalak’s schedule is set annually and isn’t influenced by external events. They clarified that Bengal is divided into three organizational regions — North, Central, and South — and Bhagwat will focus on South and Central Bengal, not staying in one place continuously. RSS functionaries downplayed the significance of the high-level meeting in Kolkata, calling it a logistical decision aligned with Bhagwat’s tour. Political observers however remain sceptical, noting a three-day gap between his engagements in South Bengal (ending February 10) and Central Bengal (starting February 14). He could have attended the meeting at the RSS headquarters in Nagpur or Delhi before returning but instead chose to stay in Bengal. Sources close to the RSS suggest that developments in Bangladesh have significantly impacted public sentiment in Bengal. They believe Bhagwat’s extended stay will help shape strategic responses while strengthening the RSS’s influence in the state. The organization is expected to leverage prevailing sentiments to expand its outreach.
Maharashtra deputy chief minister Eknath Shinde’s repeated clarifications that he is not unhappy in the cabinet headed by chief minister Devendra Fadnavis have failed to stop the surge of speculations about his next move. The reason for such discussions is Shinde’s frequent absence from important state meetings. As a result, Shinde continues to generate suspense for the ruling coalition. The discussions revived after Shinde skipped a “war room” meeting held by Fadnavis to discuss some important schemes and projects. These included the departments like health, housing and water supply and sanitation under Sena ministers. Though Shinde failed to turn up, another deputy CM Ajit Pawar was present for the marathon meeting. Shinde had also cancelled some other official engagements and a cabinet meeting last week. Fadnavis has time and again tried to explain that there was no complication for his dispensation and that Shinde was working wholeheartedly with him. Shinde also has reiterated that he is not unhappy. “When I was the chief minister, Fadnavis worked under me. Now that he is the CM, I am working under him. For both of us, the interests of Maharashtra are paramount,” Shinde told the media. Despite this, certain signals from the BJP side are interpreted to be making Shinde uncomfortable. His supporters recall how he consented to join the Fadnavis cabinet at the eleventh hour, keeping the Mahayuti on tenterhooks. BJP strategists feel that Shinde will yield at a proper time.
Ahead of PM Narendra Modi’s meeting with the U.S. President Donald Trump next week, both the Houses of Parliament erupted in protest over the manner in which 104 illegal Indian immigrants from the U.S. landed in Amritsar in a U.S. military aircraft– shackled and restrained. External Affairs Minister Dr S Jaishankar sought to downplay the issue and said that such expulsions were routine. “It has been there for years. Hundreds of Indians have been deported annually, with figures ranging from 530 in 2012 to over 2,042 in 2019,” Jaishankar informed the Rajya Sabha. He pointed out that handcuffs were used on deportees since 2012. Asserting that it was “the obligation of all countries to take back their nationals if they are found to be living illegally abroad”, he said efforts were being made to talk to deportees to track agents who sent them. The Opposition felt the government must stand up to the Trump Administration just as Columbia had done. “Why can we not fly back our citizens just as Columbia had done?” asked CPI(M) MP John Brittas. Colombia balked at the U.S. military flights and sent its own Air Force jet to pick up 110 deported Colombians. U.S. deportation flights are not new but the use of military flights is new, with the agency previously using commercial and chartered flights to deport people. Congress MP Shashi Tharoor said while the U.S. may have a legal right to deport people who are illegally in their country, “but the manner in which it was done, in handcuffs, squeezed into a military aircraft, in such an abrupt manner, is not acceptable.” He pointed out how under the Biden administration last year, 1100 Indians were deported but there was no such humiliation.
In his reply to the Motion of Thanks to the President’s address in the Lok Sabha, PM Narendra Modi was at his aggressive best as he savaged LoP Rahul Gandhi. From mocking the Congress leader and two members of his family for becoming MPs — mother Sonia and sister Priyanka — at the same time to turning “certain spaces into personal museums”. He was referring to the manner in which the Gandhi family maintains control over Indira Gandhi Memorial and had refused to share documents pertaining to the Rajiv Gandhi era with the Prime Ministers’ Museum. The PM said we have established the Prime Ministers’ Museum, where the legacy of every Prime Minister—from the first to my predecessors—has been honoured. “I urge their family members to visit it.” Taking a swipe at the three Gandhis who are all MPs, Modi said, “I pose an important question to the citizens through this House — have there even been three MPs simultaneously from the same family of SC community? I also ask, tell me if there ever were three MPs simultaneously from the same family belonging to the ST community…” There is a vast difference between their words and actions. However, the harshest jab was when Modi felt leaders have compulsions to raise questions on foreign policy to be taken seriously — he was referring to questions raised by both Rahul and Samajwadi Party chief Akhilesh Yadav on tensions with China. He asked them to read Bruce Riedel’s book JFK’s Forgotten Crisis— as it details discussions between India’s Nehru and the U.S. President John F Kennedy, revealing how foreign policy was handled during challenging times and the games played in its name. Congress leaders are apparently not amused by this suggestion.
Congress bossman Rahul Gandhi told Parliament that External Affairs Minister Dr S Jaishankar’s USA visit only sought an invite for PM Narendra Modi for the U.S. President Donald Trump’s oath ceremony. Jaishankar refuted RaGa’s averments, without revealing the true purpose after having accomplished never before witnessed outcomes. Highly placed sources reveal, “India’s MEA secured distinction of only nation’s representative holding bilateral discussions with the newly installed U.S. government both, before and after, official transition of power.” Dr Jaishankar didn’t elucidate beyond dismissing Gandhi’s tall tales to the Lok Sabha, but actually established grounds for PM Modi to ink U.S. deal for technology transfer regarding fifth/sixth generation fighter engines deliberately kept in abeyance over two years by erstwhile Biden administration. India will be on par though F35 fighter was doled out to Pakistan and, even poised to counter Chinese aviation capabilities with next generation fighters. Dr Jaishankar also held discussions with newly installed FBI director Kash Patel, National Intelligence Director Tulsi Gabbard over sensitive issues regarding Indian nationals targeted by earlier dispensation. Another positive outcome: Funding cut off for Gurpatwant Singh Panun, separatist pro-Khalistani rebel, creating aviation scares in India through threats of blowing up Indian commercial airliners. More covert results were achieved to become apparent sooner than later even as Rahul Gandhi termed Dr Jaishankar’s international statesmanship as mere kow-towing to U.S. hegemony.
Cracks in the Shiv Sena led Maharashtra Vikas Aghadi (MVA) became clear with the latest, unilateral announcement by the Maharashtra Pradesh Congress Committee President Nana Patole that the party will go solo in the next assembly elections. (Congress has one MP, 44 legislators and insignificant presence in local and civic bodies). He also added that if approved by the High Command he would like to be the party’s face for the post of Chief Minister. Clearly, Patole is posing challenge to his colleagues like Balasaheb Thorat, Ashok Chavan, Nitin Raut and Vijay Wadettiwar. Meanwhile, Deputy CM Ajit Pawar snubbed Patole for his ‘CM statement’. Chief Minister Uddhav Thackeray seem to be playing his card well too. His closed-door meeting with Prime Minister Narendra Modi has created heebie-jeebies among his rivals. Informed sources say that Thackeray has killed two birds with one arrow. He has snubbed BJP by showing that he has kept his communication channel open with Modi. Brave Sanjay Raut said, “It’s a rumour that Shiv Sena CM will be replaced after 2.5 years … CM will be Uddhav Thackeray for 5 years.” For the NCP and Congress, the message is not to take Thackeray for a ride despite lacking administrative experience. Meanwhile, within the BJP too the rift is widening between former CM Devendra Fadnavis and the state BJP unit chief Chandrakant Patil.
The D Gang’s clout was all pervading. All top stars – heroes, heroines and producers – were forced to fly to Dubai and perform for bhai’s events. There is video footage of stars hobnobbing with the Don at a Sharjah cricket match. A ‘No’ was not an option. And the job of terrorizing the film industry was entrusted to the handsome gangster Abu Salem, now languishing in Taloja jail, on the outskirts of Mumbai. Abu Salem almost threatened every top actor and producer. One of the early victims was Rajiv Rai, son of Gulshan Rai of Trimurti Films fame. He fled to the UK with his wife Sonam and son after a failed attempt on his life by Abu Salem’s henchmen. Gulshan Kumar of T Series fame was chased and gunned down. Bollywood biggies – producer-director Subhash Ghai, Manmohan Shetty, and Rakesh Roshan received threatening calls from Abu Salem. Rakesh Roshan survived a brutal murderous attack, and luckily recovered from gunshots wounds. Not unlike Haji Mastan, Abu Salem too needed his share of Bollywood beauties – and he got Monica Bedi. His threat forced producers to cast her opposite big stars in movies like Jodi No 1, and Pyaar Ishq Aur Mohabbat. In September 2002, Monica Bedi and Abu Salem were arrested in Portugal. After serving prison sentences there, they were deported to India. To cut to the chase, the gangsters had paid informers in the film industry who tipped them about stars’ financials – movie signing amount, movie release date etc. Armed with this information, the underworld would make extortion calls. The Bollywood-Underworld nexus became apparent when Mumbai serial blasts of 1993 was investigated. READ PART 4
High on money and muscle power, the underworld started dominating Bollywood. The money was routed through financiers and big stars who often visited Dubai to meet the Don. In the late 90s, early 2000s photographs of top actors, musicians and singers performing at Dawood’s Darbar were published by the media. These photographs exposed the nexus between Bollywood-Underworld. And proof of that was tapped telephonic conversation between Dawood’s right hand man Chhota Shakeel and various film personalities. This nexus pressurised Mumbai police to arrest diamond merchant cum film financier Bharat Shah under MCOCA. Reportedly, Shah was arrested for aiding Chhota Shakeel. Somebody like Rakesh Roshan had a narrow escape on the eve of the release of Kaho Naa…Pyaar Hai, his son Hrithik’s first movie. The sharp shooters fired two rounds at him for not paying Rs 5 crore. This incident shook the film world. The Mumbai police came forward to provide them protection. But, things started ebbing with Dawood not keeping well; Abu Salem incarcerated, and Chhota Rajan too cooling his heels in Tihar jail. Insiders say the extortion cases have come down. Though there were sporadic incidents like gangster Ravi Pujari trying to take advantage of the situation. Now, he too has been arrested. Now the underworld has almost stopped extortion but continues with its piracy business. Ironically, the fraternity which complains about the underworld are the same people who glamorize the underworld, making them larger than life. CONCLUDED
The fashionable world of Parisians, also accustomed to a ‘Bon Appetit’ of the Rafael Nadal variety of tennis on the red shale at the Roland Garros, recently got to taste caviar on toast of one for the books kind, so imposingly dished out by a Serbian champion. Down and out virtually, Novak Djokovic summoned his physical and mental reserves, picked up the pieces to play havoc on the mind of the far from pretender for the crown, Stefanos Tsitsipas and eventually downed the terrific 22-year-old Greek with a blonde mane and Adidas bandana. The final bout lasted four hours and 11 minutes as the versatile tennis artist, who has won 1,102 singles matches on the ATP tour, proceeded to win his 19th Grand Slam singles title and come within whistling distance of Nadal and Roger Federer’s 20 each. The Serbian, 34, had stopped the successful run of the southpaw Nadal in the semi-finals, who had proved to be a one-man Spanish Armada, winning the title in Paris, a baker’s dozen times between 2005 and 2020 and lifted the 14kg Musketeers Cup Trophy. Nadal did not win in Paris in 2009, 2015 and 2016, when the Serbian clinched his first clay Grand Slam. Trailing by two sets (6-7, 2-6), Djokovic smothered the Greek 6-3, 6-4, 6-2, firing a mere five aces to his opponent’s 14. The 187cm tall Djokovic who began his professional career in 2003, has won 305 matches on clay, 520 on hard courts, 104 on grass, 140 in indoor courts and 33 Davis Cup singles matches. Leading to the French Open, Djokovic had lost three Clay court matches at Monte Carlo, Belgrade and Rome this year but was unstoppable in Paris. He is in line for a sweep of the calendar year Grand Slam wins and be hailed as the Greatest of All Time (GOAT).
It is almost akin to running with the hare and hunting with the hounds. Shiv Sena, which heads the Maha Vikas Aghadi government with NCP and Congress, is not only striving to maintain its Hindutva identity but also projecting its secular credentials. Recently, party MP Rahul Shewale stoked a controversy after he proposed to rename flyover on Ghatkopar-Mankhurd link road after Ajmer’s Khwaja Gareeb Nawaz Moinuddin Chishti. The BJP and VHP slammed Shewale for his demand. Shewale reacted saying that he was unaware of BJP MP Manoj Kotak’s proposal to name the flyover after Chhatrapati Shivaji Maharaja or demand by locals for Krantikarak Vastad Lahuji Salve and Lokshahir Annabhau Sathe. Earlier, Sena leader Pandurang Sakpal, Vibhag Pramukh of south Mumbai likened ‘Azaan’ (a call for Muslim prayer) with Hindu ritual of ‘aarti.’ And mooted the idea of holding an ‘Azaan’ recital competition for Muslim children. The BJP accused Sena changing its stand to remain in power. Interestingly, CM Uddhav Thackeray has told BJP not to teach him Hindutva reiterating that the party has not left it despite joining hands with the NCP and Congress with an agreement to follow secular principles.
Yes, ever since the DMK win, it has been a Stalin overkill about how he is everywhere, doing everything, covering everything. Just the other day, Tamil Nadu Chief Minister MK Stalin visited Mettur Dam, to inspect desilting preparations to receive the annual inflow of Cauvery waters from neighbouring Karnataka. This is very crucial to irrigate the TN kuruvai (short term) crop that has seen many a parched and lost year in the past, with both states fighting over river water sharing. With his new found confidence, Stalin announced that Mettur dam would be opened and that he expects Karnataka to open the hatch, a fait accompli decision, no longer up for negotiation. Is this a positive shift in the power equations of these two warring states? The same strong narrative in demanding vaccine stock for TN, reaching out to non BJP CMs for possible Third Front to leverage more federalism….the canvas is big. But some chinks in the armour are evident too: the opening up of liquor outlets (opposed earlier) as the state needs revenue (TASMAC revenue is Rs 30,000 crore plus) to back emergency healthcare. There are also serious concerns and talk about the Omandurar Hospital changing yet again to become the TN Assembly building, the original dream project of Kalaignar. The historic King Institute may take the place of this hospital. Taxpayers are the obvious beasts of burden.
At 69, Tamil Nadu Chief Minister MK Stalin knows that he has to hurry up and deal an impressive hand to the people who voted him in. May be even take on the issue of enhanced federalism. In his earlier avatar as lieutenant to Karunanidhi, and his mayoral stint, Stalin earned the sobriquet of Flyover Man with a visible preference for flyovers. Singara Chennai (Beautiful Chennai) was his other pet project to leave a lasting impact on the Chennai landscape. The Greater Chennai Corporation, under Gagandeep Singh Bedi, has launched Singara Chennai 2.0 with a slew of plans for beautifying its beaches (even far flung beaches of Thiruvottiyur and Uthandi with 21 km of coastline are to be developed as coral reefs). An integrated scheme for making a dramatic aesthetic impact on urban spaces, including water bodies, roundabout gardens, an underwater aquarium and numerous other breath-taking schemes! Ambitious? The cynical say, “Ah, new brooms sweep clean. Let’s see when all these sprout.” The practical punters are happy….so much to gain, invest and of course, earn. Who is the Catalyst powering this State Vista? Could it be that Chanakya who orchestrated the party’s telling win? Or did a certain Wall Street wizard motivate Stalin? Whatever the genesis of Stalin’ takeover makeover, Gagan Deep Singh Bedi will lead the charge of the light brigade to make Stalin’s plans take shape.
For more than three hours she was not just the elephant in the room. Sasikala, confidante to J Jayalalithaa who ruled Tamil Nadu more like an empress, was the hot topic of discussion within the party founded by MGR and consolidated by his protege Jaya. Former CMs E Palaniswami and O Panneerselvam joined ranks to keep Sasikala out of the party while expelling her loyalists who had the temerity to speak to her on their mobile phones seeking her comeback. So long as the two heads of AIADMK keep their flock together, they can stave off any attempts by the discredited Jaya aide to create confusion in the party about her imminent comeback. But she seems determined to get back in and seize control by manipulating sentiment among the party rank and file. Jailed for graft, Sasikala’s strength is a seemingly infinite access to funds. Disqualified as she is from standing in elections for another six years, Sasikala aims to become a party boss like Lalu Prasad Yadav, who is under a similar cloud. Her strategy before the polls was to announce retirement from politics in the hope that once the AIADMK was trounced at the polls, there would be a clamour for her re-entry. That didn’t happen with the party winning 66 of 75 alliance seats. But Sasikala lurks, waiting for that chance to pounce.
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Editor’s Note: Short Post Noticed By People Who Matter
Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.