Why TV Stars Turned Household Names Fail To Make It Big In Bollywood

Fictitious character names turned household favourites, more popular than their real-life identities, like Tulsi (Smriti Irani – Saas Bhi Kabhi Bahu Thi), Mihir (Amar Upadhyay & Ronit Roy — Saas Bhi Kabhi Bahu Thi), Parvati Bhabhi (Sakshi Tanwar—Kahaani Ghar Ghar Ki) and Jassi (Mona Singh – Jassi Jaisi Kohi Nahin). None of these tele superstars struck it big in Bollywood like Shah Rukh Khan who similarly started his journey with the TV series Circus and Fauji. Another actor who carved a niche in Bollywood was the late Sushant Singh Rajput who shed his Pavitra Rishta image. Smriti Irani leveraged her popularity to launch into Indian politics. Balaji girl Sakshi Tanwar, hosts a cooking show on Epic TV and, will play one of two main leads in Tahira Kashyap’s film Sharmaji Ki Beti. Ronit Roy worked a security services business alongside doing TV serials and, focusses on the OTT sector. Amar, the original Mihir, continues struggling as actor and, after Bob Biswas features in Bhool Bhulaiyaa 2. Mona, screened in 3 Idiots and, will be seen in Laal Singh Chadda.  Arun ‘Ram’ Govil and Dipika ‘Sita’ Chikhlia of Ramayan fame, and Nitin ‘Krishna’ Bhardwaj of Mahabharat fame did not strike big in Bollywood post their memorable roles. Does this mean these TV actors are trapped in their character as the audience are not able to accept them in the distinctly different roles enacted for the film industry’s reel world?