What Makes DMK’s Alliance Partner Premallatha Vijayakant A Viral Star?

DMDK’s Premallatha, wife of late film star Vijayakant, did not let the grass of grief and widowhood grow under her feet. Even during the last months of his illness and inability to appear in public, the wife just eased into the Captain’s role and efficiently took over the DMDK seamlessly …bringing Nari power and strategy to keeping the DMDK alive. Even during the Maha Shivratri Isha conclave where political heavyweights confabulated, she claimed she had come to meditate. Meditate, she did …and found the voice of “Guru”, headed straight to the DMK camp and posed with Stalin. Now firmly in the seat of power, she knows when to bow and scrape, when to use her bow and quiver. She has turned into a popular viral content. Recently at a temple, she tried to break a coconut …going at it hammer and tongs. It turned out to be a hard nut to crack…Premallatha is full of confidence about cracking alliance nuts; when Stalin mentions her name, she stands up and waves. But when Thol Thirumavalavan included her in his honours list, she nodded curtly …this too went viral. She wears gloves when campaigning …apart from being parodied as VIP in campaign mode, memes take on creative heights like the film title The Devil Wears Prada, social media have some harmless fun about her covered hands ..it could be just a sunscreen from tanning. But the widespread debate: Is Premallatha adding value to the DMK block? Or is she a celebrity by osmosis to Stalin? Even as a Nari Shakti Bill is about to be passed, women of TN have long proved that they have immense strategic Shakti.