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Vijay Deverakonda: One More Telugu Star Getting Ready To Storm Bollywood

Trade buzz is that Vijay Deverakonda’s Liger has a better chance at the box office as it features a south star. Is the audience today more receptive to South films? Not really. Not all south films dubbed in Hindi or their remakes have been a success.  But, generally speaking movies starring Chiranjeevi, Ram Charan, Mohanlal have done well.  In the last one year films like KGF 2, RRR, and Pushpa recorded big draws in the Hindi belt.  A trade source said, “It’s not that all the movies are accepted. If the audience accepted three movies then they have also rejected 10 movies from the south. The general perception is that south films are better in narrative and presentation while Bollywood is failing to deliver on the content front.” Liger has been shot both in Hindi and Telugu languages and it marks the debut of Vijay Deverakonda, a huge star in Telugu film industry. His Telugu film Arjun Reddy remake Kabir Singh has been a huge hit in Hindi.  To project himself as a pan India star Vijay is going all out to promote Liger by chatting with social media influencers to visiting malls and eateries so as to make his face familiar to the north audience.  Interestingly, Vijay, who has a big fan base, is an outsider who made it big in the Telugu film industry by his sheer performance.