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First-Ever Saree Walkathon In London On Aug 6
Have you ever seen Indian women wearing a saree, bindi, and a Derby Hat at the Mahalaxmi Race Course? But in the UK last year several Indian women displayed the saree with swag and were seen at the reputed Ascot Racecourse in large numbers. Following this saree swag, a first-ever Saree Walkathon led by the British Women in Sarees Group will be held in London on August 6, 2023, to raise awareness about the handlooms of India. Women in London will walk a day before the ‘National Handloom Day’ in India on 7th August to voice solidarity with India’s Swadeshi movement. Around 500 women representing different states of India and draping different handloom weaves from their states are expected to walk past the iconic and historical London monuments, beginning from Trafalgar Square to the historic Parliament Square in Westminster, London via 10 Downing Street. The event is hosted by British Women In Sarees – a group under Dr Dipti Jain’s leadership with several Indian women’s organisations. The Kerala team is coordinated by Dr Deepa Hegde, Dr Hema Santhosh and Shirley Gibson with around 30 members. The Kerala team will be showcasing handloom settu mundu and sarees from Kuthumpully handloom, Chendamangalam kaithari, Balaramapuram kaithari, Kuthampully kaithari, Karimpuzha kaithari. They will also do a traditional Kerala dance at Parliament Square before finishing with a tribute to Mahatma Gandhi.

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.