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Defiling Of Tirupati Laddus: Andhra Deputy CM’s 11-Day Fast Sharpens Attack On Ex-CM Jagan Reddy
Defiling Tirupati Laddus with adulterated ghee containing animal extracts under Jagan Mohan Reddy’s rule has now acquired dimensions of a rounded religious-political battle for Hindu Aastha. While it was Andhra chief minister N Chandrababu Nadu who first stumbled upon defilement of the ghee by a Tamil Nadu-based supplier — AR Dairy Food Pvt Ltd, in the wake of a vigilance probe, Deputy CM Pawan Kalyan has gone a step further. He has announced an 11-day fast seeking personal atonement for the desecration. Saying he will seek atonement for not being able to detect animal fat in the Laddu Prasadam given at Tirumala, the Jana Sena Party leader said. “Tirumala Laddu Prasadam, which is considered to be sacred, has become impure as a result of the depraved tendencies of the past rulers. Not being able to detect this sin in the beginning is a stain on the Hindu race.” He further said that everyone who believes in Sanatana Dharma should atone for this “terrible injustice” done to the God of Kali Yuga. “As part of that, I decided to do a penance initiation. On 22nd September I will take initiation in Sri Dashavatara Venkateswara Swamy Temple, Nambur, Guntur district. After continuing the initiation for 11 days, I will visit Tirumala Sri Venkateswara Swamy on Oct 1 and 2,” he said in a Hindi post. Kalyan, who admires PM Modi, called for the formation of a ‘Sanatana Dharma Rakshana Board’ at a national level to look into all issues related to Hindu temples. 

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.