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Has ‘Bahubali’ Prabhas Disappointed His Fans In Adipurush Avataar?
Om Raut’s film Adipurush seems to have disappointed Bahubali Prabhas’ fans. There are conflicting reports about collections and footfalls in the theatres even as Prabhas tweeted “Adipurush continues its roaring success at the box office! With a mind boggling collection of Rs 375 crore (sic)”. But movie critic Taran Adarsh tweeted “Disappointing”. So how does the future look for the first pan India star Prabhas? Not bright, feel some trade analysts. They say it is his third flop after Saaho and Radhe Shyam. Adipurush ran into controversy from Day One when the trailer was released and for its poor dialogues after release. Son of a Telugu film producer, the 43-year old Prabhas entered the Telugu film industry in 2002 and all his seven films were hit. What changed his life and catapulted him into the big league –making him the highest paid star in the south — was the title role he bagged in SS Rajamouli’s Bahubali and its sequel grossing. The film was an all time hit and the rest is history. Prabhas has a couple of projects in the pipeline; one with Deepika Padukone and Big B. Also releasing this year is action thriller Salaar. Interestingly, like Salman Khan even Prabhas is the most eligible bachelor… and heart broken. Anushka Shetty turned down his marriage proposal and the latest grapevine he is dating Adipurush co-star Kriti Sanon.

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Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”