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Kerala Story
BJP Openly Promotes ‘The Kerala Story’
BJP’s Mumbai president Ashish Shelar held a special screening of The Kerala Story at Gaiety- Galaxy in Bandra which was well attended by BJP party workers and others. What made it special was that the movie’s lead actress, co-stars, producer and director were present at the screening and they shared their experiences with the audience. Union Minister for Information & Broadcasting Anurag Singh Thakur, said that the film exposes the sinister nexus of religious conversions which “Every sister and daughter must watch”. When was the last time we saw a political party openly promoting a film? Earlier, we have seen protests for Shah Rukh Khan’s Pathaan, Sanjay Leela Bhansali’s Padmvat and for the trailer of Om Raut’s Adipurush.  It may be recalled that Vivek Agnihotri’s The Kashmir Files too was promoted by the BJP government to indicate that they empathised with Kashmiri Pandits. Interestingly, both the movies have made big money at the box office. During Emergency Gulzar’s Aandhi starring Suchitra Sen and Sanjeev Kumar was banned by the Congress regime. Generally, the government’s way of supporting a movie is to give it a tax break. Now, all eyes are on Adipurush. Its music was launched at Ayodhya. It is widely rumoured that some filmmakers who are aligned with the ruling establishment’s ideology have been commissioned to do movies on certain subjects that will show the ruling party in good light.

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.