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‘Nepo Baby’ Jay Shah Among Most Influential People Now
He has been described as the biggest ‘nepo baby’, meaning nepotism got him to where he is as the Secretary of the all-powerful BCCI. He has been voted among the 50 most powerful people in India by a newspaper rating people for 2022. While many decry the engineering graduate as a member of the dynasty corps of India, and quite ironically because his Union Home Minister father is the biggest anti-dynast, belonging as he does to the ruling BJP and its known bias against dynasties. Even so, Jay has quietly achieved in his job, exerting the power and heft of Indian cricket to get some of the biggest television and digital deals in cricket history. Also, he has been bullying Pakistan into accepting secondary status in ACC, running rings around them in terms of making them play in the World Cup in India while India will not play in Pakistan. He is also swinging a big deal out of the ICC money chest by getting India a share of revenues that is about five times that of England and Australia, a sum in excess of $200 mn a year as compared to the once mighty powers of the Imperial Cricket Conference getting a pittance. In short, he is the undisputed Shah of cricket administration.

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Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”