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Has Election Fever Divided Tollywood Over Film Releases?
The election fever seems to have divided Tollywood over movie release dates. The next 60 days will see intense polling activities across West Bengal but some of the Tollywood producers-directors are not worried about it; they feel it will not affect the footfalls. The much-awaited Bengali film Mirza by Ankush Hazra of one of the top mainstream actors will stick to its pre-declared Eid release date of April 10. Ankush pointed out that the film gets 10 days before the first phase of the election which starts on April 19. He further added that the response to the film will be known in the first week itself hence polling will not affect the release. Echoing similar views, director duo Shiboprasad Mukherjee-Nandita Roy’s new venture Amar Boss which will see the comeback of veteran actress Raakhee Gulzar in Bengali after almost 20 years. Shibu is targeting the month of May for the release. The confident director mentioned that his previous releases such as Ramdhanu was released during 2014 polls and Kantha in 2019 elections and both were superhits hence he sees no reason to fear. National-award winning director Srijit Mukherji’s much awaited movie Padatik, a tribute to masterclass director Mrinal Sen on his birth centenary is slated to release on May 14. Producer Firdousul Hasan is unwilling to back down with the release date since maximum moviegoers are not workers from political parties. But some are not taking chances. Like Superstar Jeet, his movie Boomerang’s release has been pushed from May to June 7 release. Similarly, actor director Arna Mukhopadhyay’s movie Athoi has shifted the release from April to June.

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Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.