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Is Superstar Vijay Glorifying ‘Drinking’ With His Latest Song?
Tamil film superstar and aspiring politician Vijay’s 49th birthday on June 22 turned out to be a rambunctious, rocking event. It was the release of the first song of Leo which featured Vijay singing this peppy number himself sending his fans into rapture. The furious pace of the song, Naa Ready only amped up the boozy, inebriate kick of the lyrics, the double entendre lyrics and the sizzling music meant to be a clarion call to his huge fan did not sit well with conservatives. Amongst all those who protested stoutly via videos and media, a case filed by Rajeshwari Priya, founder chair of Anaithu Makkal Katchi, a breakaway from Dr Ramadoss’s PMK, managed to hog more optics…she went in person to meet Chennai DGP Shankar Jiwal to file her case. Later, Priya claimed that she had netted 70 lakh hits for her videos of the expose. Then started what she claims as the Vijay incited reprisal…filthy memes, Facebook threats and a host of ugly protests that sent her scurrying for cover. Though the police are wary about Priya’s vociferous protests which could well be for political gain, TN has  a number of conservative influencers who object to film stars morphing as political leaders .Why glorify addictions like drinking and smoking ? This kind of cheap entry strategy to build up political impact is not inspiring.

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Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”