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IndiGo’s Manchester-Mumbai Direct Flight To Be A Game Changer
Pieter Elbers, CEO of IndiGo, one of the fastest-growing airlines in the world, has chalked up plans to enter 10 new destinations including four domestic locations in India. UK’s Manchester and Amsterdam are the first two cities identified by IndiGo to start direct flights thus paving the way to enter the European market. Elbers is confident that by 2030 IndiGo global ranking will change, and it will not be labelled as LCC in the European market. He doesn’t see any conflict with its code-sharing partner airlines. Elbers also put to rest the rumours by stating that the direct flight to Manchester will depart/arrive from Chhatrapati Shivaji International Airport, Andheri. Yes, IndiGo has a huge hub at the second airport coming at Panvel, Navi Mumbai. The reason for sticking to the city airport is because the new airport as of now lacks adequate connectivity.  Meanwhile the Indian diaspora is very happy with IndiGo’s direct flights connecting Mumbai and Manchester.  Direct flight is an economic booster as it will save time and money. A study indicates an extra £11.8 mn a year will be spent by additional Indian visitors to the region as a result of the three-times-a-week service between Manchester. Experts say cost, time, and productivity savings worth £9 mn a year will be unlocked. About 234,000 people travel from Manchester airport’s catchment to Mumbai every year. Roughly 70,000 of them flew via Manchester. It is estimated that the new route will increase the overall number of people who travel between Manchester and Mumbai by 21,000 per year.  

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Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”