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FIFA's Suspension Of AIFF Could Drag PM Modi To Clear Hurdles For Women's Under-17 World Cup
The FIFA decision to debar the All India Football Federation (AIFF) from its primary membership has apparently not gone down well with the Prime Minister Narendra Modi. He was in the vanguard of promoting the 44th Chess Olympiad in Chennai in July-August and he doesn’t want anything in the way to impede India from taking the centre stage by hosting FIFA Women’s Under-17 World Cup from October 11. Ever since he became the PM in 2014, the Ministry of Sports and Youth Affairs has been on an overdrive providing all facilities for the sports persons to excel at the Olympics, Asian Games, World Championships and the Commonwealth Games. The AIFF being run by the Supreme Court appointed Committee of Administrators (COA) has been described by the World’s governing body as a “third party interference” and hence it wants the COA to clear the decks for an elected body in line with the FIFA charter. The FIFA has been having a dialogue with the Sports Ministry officials and top officials were told in no uncertain terms that the AIFF will be suspended from its primary membership. The FIFA Women’s Under-17 World Cup is in jeopardy now, but one can hope for a favourite outcome from a SC hearing on August 17. The FIFA also wants the AIFF to run the sport in India, not people without any obligation.

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Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”