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ACD
Odisha Consumers Protest Tata Power’s Additional Security Deposit
Tata Power’s additional security deposit (ACD) notices to consumers in Odisha has triggered massive outrage. The Odisha High Court has now asked Tata Power, Odisha Electricity Regulatory Commission and state Energy Secretary to file a reply regarding ACD controversy and has given them two weeks’ time to reply. Clarifying via press conference Tata Power has said that the levy of Additional Security Deposit (ASD) on electricity bills, stating that the process is a statutory requirement mandated under the Electricity Act, 2003 and governed by regulations of the OERC. According to Tata Power, the framework governing Security Deposit and Additional Security Deposit (ASD) is neither new nor discretionary as this is in practice for decades it was implemented by erstwhile utilities such as CESU, NESCO SOUTHCO and WESCO in Odisha. The bone of contention seems to be the penalty slapped by Tata Power if ASD is not paid. In such cases a surcharge of 15% per annum is levied. The general feeling among consumers is that ASD should not be suddenly levied one fine morning. Consumers should be taken into confidence and enough notice be given. Incidentally all utilities do levy such charges. It happens in Mumbai and other places too. Public relations experts “There would not be such uproar had it been communicated. This is where their PR department comes to play.

TRENDS & VIEWS

Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”