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Sanya puri
Manchester-Based Sanya Puri Quits ICICI Bank To Join 42Gears Mobility Systems
At the top level, ICICI Bank UK seems to witness a lot of people movement. The latest to quit is Sanya Puri, branch head, ICICI Bank UK Plc Manchester after nearly 14 years of service with the bank in Manchester where she started as operations officer. Puri, who started her career with HDFC Bank moved to the UK in 2011. She has now moved out of the banking space to venture into the information technology arena. The 39-year old has joined 42Gears Mobility Systems (UK) Ltd as their Associate Director – Channel Sales for UK and Europe market. The company has a customer base in more than 170 countries and has pioneered cloud solutions. Sanya joins this sector as Manchester is now recognised as the big hub of Tech innovation in the UK. She follows several top leaders at ICICI who have either resigned or have not returned to India on completion of their term in the UK to explore different opportunities in the corporate world in the UK. Sanya, B Com from Panjab University did her MBA in marketing and finance from Amity University. Her successful track record of overseeing and managing a large portfolio of clients is expected to hold in good stead in the new assignment.

TRENDS & VIEWS

Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.