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Sanya puri
Manchester-Based Sanya Puri Quits ICICI Bank To Join 42Gears Mobility Systems
At the top level, ICICI Bank UK seems to witness a lot of people movement. The latest to quit is Sanya Puri, branch head, ICICI Bank UK Plc Manchester after nearly 14 years of service with the bank in Manchester where she started as operations officer. Puri, who started her career with HDFC Bank moved to the UK in 2011. She has now moved out of the banking space to venture into the information technology arena. The 39-year old has joined 42Gears Mobility Systems (UK) Ltd as their Associate Director – Channel Sales for UK and Europe market. The company has a customer base in more than 170 countries and has pioneered cloud solutions. Sanya joins this sector as Manchester is now recognised as the big hub of Tech innovation in the UK. She follows several top leaders at ICICI who have either resigned or have not returned to India on completion of their term in the UK to explore different opportunities in the corporate world in the UK. Sanya, B Com from Panjab University did her MBA in marketing and finance from Amity University. Her successful track record of overseeing and managing a large portfolio of clients is expected to hold in good stead in the new assignment.

TRENDS & VIEWS

Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”