Though anguish is being expressed over major industrial projects shifting to Gujarat from Maharashtra, there is no dearth of enthusiasm in donning Gujarati Dandiya with Marathi attire. This cultural fusion, with strong political overtones, will be enjoyed by Mumbaikars soon. To exploit the situation, Mumbai BJP president Ashish Shelar has taunted the Sena under Uddhav Thackeray by saying that Hindu festivals were banned by the previous regime. “But henceforth, all Hindu festivals will be celebrated with full vigour.” BJP MLA Mihir Kotecha has organised one such event, meant to assault the so-called Marathi bastions in Mumbai. So far, these prominently Marathi-speaking areas were regarded as a Shiv Sena monopoly. However, after the split in the Sena, the BJP has launched all-out preparations to oust the Sena’s Uddhav faction from power in the Brihanmumbai Municipal Corporation (BMC). One aspect of the plan is to organize political events, couched as cultural activities. The ‘Marathi Dandiya’ is just an example, which will be replicated in hundreds of localities in the metropolis. Kotecha’s event will be among the largest. It will take place at Kalachowki in south-central Mumbai, a traditional Shiv Sena stronghold. Marathi Dandiyas will be held in various areas between 30 September and 4 October. Around 15000 visitors are expected daily by the conveners.