Superstar’s event management for his birthday rocks. Rajini has done it again. The nail-biting anticipation of his fans rekindled for his political entry, yet again. Like the now iconic Vadivelu dialogue, “Varum Aana Vaaradu” and people are left wondering, “I may come, I may not.” Rajini’s earlier movie Baba, not a box office success, was relaunched two days before his 72nd birthday. It was enhanced digitally and made more appealing. Baba’s message still remained same….Rajini is the spiritual icon, whatever his commercial calling. Today’s birthday greeting crowd at his doorstep is staring, jaw dropped at the blue Baba poster. The subliminal message, this is a promo for the relaunched film. But, is there a hidden political agenda in this re-release? Thalaiva is a born showman, master of the art of obfuscation, teasing and titillating. His literal last minute back off from active politics still rankles his fans. What if another bid is made, as insurance, commercial and political. Relaunched Baba is the sum of all these facets. Rajini is adept at keeping his crazed fan following intact….a lot of money rides on the films in the pipeline. And yes, he wants to equal the success of Kamal’s Vikram. What better way than the teaser “I am still a force to reckon with…alliance or all by myself.” Showmen are masters of show and tell. Often, the message itself is the show.