In the wake of the horrific rape-murder of a trainee doctor at RG Kar Medical College and Hospital, Kolkata has been rocked by widespread protests. This disturbing incident has had a profound impact on the business landscape, leading to a significant decline in consumer activity. From the traditional pottery artisans of Kumortuli to the bustling marketing hubs, sweetmeat shops, and restaurants, the city’s economic pulse has noticeably weakened. The usual pre-Puja rush, which begins usually at this time, is notably absent and instead of shopping bags, people are holding placards demanding justice. The usually bustling Kumortuli, the heart of Durga idol creation in Kolkata, has fallen into an unusual quiet this year unlike previous years. Karthik Pal, Secretary of the Kumartuli Potters Association, attributed this change to the recent tragic incident, stating that the usual influx of enthusiastic photographers, young people with cameras, crowding the place even on weekends, has dwindled. Further, there has been less number of buyers for the upcoming Ganesh Chaturthi and Vishwakarma Puja this month. The food and restaurant businesses have seen a decline of 15% in August and if protest continues September could losses of upto 30% says Sagar Daryani, All India Vice President of the National Restaurant Association of India. Dhiman Das, state president of the traders’ organization Mishi Udyog and director of KC Das & Sons, said that from Vishwakarma Puja to Diwali, the profit from this period sustains businesses for the rest of the year. However, if the agitation continues, the industry is fearing a 70% drop in business.