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A New Govt In Andhra Sees Allu Arjun, Atlee Shelve Their Movie Venture


Tamil film’s well known director, 37-year old Arun Kumar (aka) Atlee has moved into the big league. His star trek which began in 2013 with Raja Rani got a leg up thanks to Thala Vijay. He directed Vijay in three superhits Theri, Mercel and Bigil. Like many super hits, Atlee guided his hits with more razzmatazz and gloss, a page taken from his mentor Shankar. Kollywood producers quickly realised that Atlee was building his own brand with way over budget films. Kalaipuli Thanu, a name to reckon in the Tamil Film Producers Guild cracked the whip…Tamil movies did not seek Atlee and when he tried to move to Telugu…he drew a blank.  It seems Telugu and Hindi film producers are hard nuts to crack where finance is concerned. He has been lucky though. When Bollywood was down in the trenches and needed a hit badly to pull it out of the tailspin, Atlee delivered Jawan for SRK. Made on a Rs 370-crore budget, it raked in Rs 1200 crore. But Atlee was criticised for the way Jawan’s extravagance gnawed at the profits. Atlee has just made it known that his salary would now be Rs 100 crore plus profit sharing. Atlee announced his next movie with Allu Arjun. But call it destiny. The Andhra Pradesh government has changed and the new Czar Chandra Babu Naidu is unlikely to forget that Allu Arjun had campaigned for his rival Jagan Mohan Reddy. The latest buzz is that the prestigious project has been shelved. Allu is waiting for the release of Pushpa 2.