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BJP
Wooing Women Voters In Bengal: Its BJP's Labharthi Sampark Vs Didi's Lakshmir Bhandar
In a strategic move to turf out West Bengal chief minister Mamata Banerjee in the upcoming Assembly poll, the BJP is focussing on her stronghold – women voters. Didi’s Lakshmir Bhandar scheme has proved to be very popular. As a counter to that the BJP has launched Labharthi Sampark Abhiyan scheme which promises to top Didi’s scheme which is currently paying Rs 1,500– Rs 1,700 per month to Rs 3,000 if voted to power. Complementing this, Union Home Minister Amit Shah announced a separate Rs 5,700-crore special fund dedicated to women’s safety, education, skill development, and self-help groups. BJP manifesto committee members emphasize that this fund is an additional empowerment initiative distinct from the monthly cash transfers. To popularise its Labharthi Sampark Abhiyan, BJP has embarked on a massive door-to-door campaign targeting approximately 64 lakh families, or nearly 2 crore voters. Under this strategy, a dedicated committee and district-level teams have appointed a Labharthi Sampark Pramukh at 1,060 booths. Workers are instructed to show that while Lakshmir Bhandar provides roughly Rs 60,000 over five years, central schemes like the Pradhan Mantri Awas Yojana, Ujjwala LPG connections, and PM-Kisan provide benefits worth up to Rs 4 lakh per family over the same period. The BJP’s internal data highlights a significant reach, noting that 82 lakh families in Bengal have received central benefits, including 18 lakh minority and 64 lakh Hindu households. Within the Hindu demographic, 42 lakh families have accessed at least three schemes, while 35 lakh families have benefited from five. By focusing on direct individual benefits—such as housing, toilets, and piped water—and excluding general infrastructure like roads, the party aims to prove its efficacy. BJP leaders are betting that this “beneficiary-first” model will finally yield a breakthrough in West Bengal.
Narvekar
Speaker Schools Truant Bureaucrats, Damocles Sword Over Errant Department Heads!
In Maharashtra, topnotch Mantralaya babus attached to high profile departments, put on notice by state legislature over absence during crucial discussions during the ongoing budget session of the state legislature have landed in trouble today. Errant IAS officials suddenly find the sword of Damocles hanging over their heads after failing to take heed of the legislative advisory. Speaker of the state legislative assembly Rahul Narvekar, irked by the continued lackadaisical attitude of these officers of the rank of additional chief secretary (ACS) has now sought an ATR (action taken report) first thing, Monday morning (Mar 16). The issue emerged during the discussions over the planned budget outlay of Rs 7,69,476 crore (including a Rs 40,552 crore revenue deficit) for Maharashtra presented by Chief Minister Devendra Fadnavis on March 6. IAS officers managing the high-profile departments to include Urban Development, Social Justice & Special Assistance, Housing, Tourism and Cultural Affairs and Other Backward Public Welfare that attract huge budgetary allocations were found missing in action. Both houses of the state legislature had taken sharp note of the absence of the senior secretariat officials last week during the crucial discussions revolving around the allocations for these departments crucial to effective governance of the state. Last week’s advisory directed the senior Babudom to ensure they remained present (seated in the sidebar enclosures) of the state legislative assembly (Vidhan Sabha) and council (Vidhan Parishad). Today (Mar 13) witnessed both houses of the state legislature particularly the opposition benches (read UBT Shiv Sena MLC Sachibhau Ahir and Sharad Pawar NCP president Shashikant Shinde) citing the incorrigible behaviour of the officers and even concerned ministers being absent when their department wise issues were being discussed in the upper house (Parishad).
Nirmala
When FM Sitharaman Tells Chandrashekhar Azad "Please Drop" Ravan, Be A Vidur
Union finance minister Nirmala Sitharaman was replying to the debate in Lok Sabha on the ‘Supplementary Demands for Grants – Second Batch for 2025-26’. Being a Friday, with Private Members’ Business scheduled for the later part of the day, she was hard pressed for time. At the same time that did not stop her from addressing issues raised by MPs of small parties like RSP leader N K Premachandran (Kerala) or Chandrashekhar Azad “Ravan” (chief of Aazad Samaj Party,UP).  Sitharaman took up the matter of Premachandran censuring the government for providing emergency situations like the current West Asia crisis. “It is ironic that even when I am talking about how the government is preparing to face any unexpected events, including supply chain disruptions and LPG, they (Opposition) are not willing to hear the reply. They want to have their own agenda. Sit on the stairs and have chai and talk about LPG. This is our Opposition,” FM said. With Azad, Sitharaman fact-checked his complaints about lack of amenities for his voters and reeled off data to counter him. However, the best part was when she informed the House how Vidur, the wise man of Mahabharat – paternal uncle to the warring brothers Pandavas and Kauravas had settled down in Azad’s constituency. “Azad ji, I do not know why you are using Ravan in your name. Guess, Vidur would be more appropriate,” she suggested. Meanwhile, on the LPG situation the government made it clear that there have been no reports of dry-out situations at any of the 25,000 LPG distributorship in the country. Though there has been surge in the number of LPG bookings on account of panic buying. Daily bookings have increased from average 55.7 lakh to 76 lakh.
sasikala_004
Will Sasikala’s Entry Reset Tamil Nadu Politics?
On Friday the 13th, the residents of Poes Garden heard the deafening sound of bursting crackers, once again. Sasikala, no novice to the game of power in Tamil Nadu politics, waited patiently to get a call from any party to join their alliance. Ever since her return from the confines of Parapana Agrahara (Bengaluru jail), there was much anticipation, talk, and an almost palpable fear of this known unknown who could strategize and motivate the crowd. When no acknowledgement came, when each entity had secured their alliance seats, Sasikala did what she is best at…she has now thrown a gauntlet and challenge backed by her prep of two years. Clad in a teal green saree, she gathered the crowd and the media just a few hundred yards next to JJ’s home…a mansion just as imposing, radiating power. The name of her party Anaithu India Puratchi Thalaivar Makkal Munnettre Kazhagam…definitely a mouthful, but one can trust the media abbreviators to come up with an alphabet soup of short form. The flag had a Trishul like emblem of Anna, Puratchi Thalaivar and JJ. It was when Sasikala flashed the party election symbol, a grove of coconut trees that she opened up, let her guard down. “I don’t stand here alone …like these coconut trees, I am with a grove and hope to add many more”. Even as she spoke about her trials and tribulations, about her mentors, the tears shed freely. A careful dab with her tissue, Sasikala stood tall like Casablanca…“the boy stood on the burning deck”.
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BCCI's Short Shrift To Shubhangi Kulkarni And Diana Edulji Is Appalling
For too long India’s founding pillars of women’s cricket — Shubhangi Kulkarni and Diana Edulji- – have been given the short shrift for the Lifetime achievement award. This absolutely smacks of injustice to the country’s top flight cricketers of the 1970s when the women’s team made its Test debut against the West Indies at Bangalore in 1976. Shubhangi, who took seven wickets in the Test including a 5ver in the first innings and took 60 wickets overall bowling leg spin, is 66 and Diana who took 63 Test wickets between 1976 and 1991 is 70. Both have been part of women’s cricket ecosystem as an administrator with the BCCI and ICC and one is appalled by unenlightened attitude of those deciding on the Lifetime achievement award. It appears all calls are taken at the whims and fancies of certain people and this has happened when cricketers like Sourav Ganguly, Roger Binny were at the helm of the BCCI and now when Mithun Manhas is at the helm. This is bizarre. Shubhangi and Diana ought to have been bestowed the Lifetime awards a few years ago. Both have worked towards solving payment related matters to current and past cricketers who of course will not run a campaign for the lifetime for these two once their grievances are sorted out. Mithali Raj — speculated to be getting the award in March 15 at the BCCI annual awards in New Delhi — was born in 1982, six years after Shubhangi and Diana made their international debut. The BCCI must, sooner than later, rectify its erroneous decisions and fete the two stalwarts of Indian women’s cricket with the Lifetime Achievement honour. These two will never think of staging a protest. The BCCI must respect the two.
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Divorce Bug Bites Kollywood Again, Hansika Motwani The Latest Casualty
Vijay and Sangeetha’s divorce plea has broken the net along with their marriage vows.. What started off 17 years back as a wow marriage is now in the ruins of claims and counterclaims of vows, infidelity and all kinds of mud mutually thrown. Much talked about divorce was that of Vijay and Sangeetha. But not all divorce seekers are running after alimony. Take chubby and cherubic Hansika Motwani who held sway over the swarthy Tamilian heroes with her “white” complexion. In her very first movie, she took off in a flight with none other than the future deputy CM of TN …the cash registers of course jingled with the pairing. But Kollywood was not overly smitten by her fair and lovely looks. Acting wise, she could just about giggle and sway. Soon, her mother cast around for a suitable boy. In 2022 of December, she married industrialist Sohail Kathuriya. Soon, Hansika realised that they were in no way compatible. What a surprise! Her divorce petition specially mentioned she needs no alimony, even as a Bandra family court granted them the divorce. So much for twinning in red. Talk of twinning outfits…Ravi Mohan opted to walk out of 17 years of marriage to Aarti and their two sons, leaving her heart broken. Ravi Mohan walked into the Goan abode of Kenisha Francis, a singer. And guess what both were twinning in a peach outfit at an event, to serve further grist to the rumour mill. So far Kenisha has not said yes or no to Ravi Mohan, a typical stance when the intruder in a marriage has her own fears. What if? Ravi Mohan, a whiner about his personal life is now talking existential truth …in his Insta he says, “Guys say what you want, since the general perception is that it is always the woman who is wronged. Men too are victims“.

TRENDS & VIEWS

Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”