cropped-short_post_logo.png
For Authentic Gossip
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
EPS Sen
Rahul g_002
Halal Township
Pratap sarnaik
Mithun Chakraborty
GST 2
K Annamalai_004
Nirmala
DEvendra_015
SUDHA
EPS Sen
EPS Sacks Sengottaiyan But Gets An Image Hit As DMK Watches
The Sengottaiyan rebellion has been contained. But it was an image hit for Edappadi K Palaniswami who has been stubborn in keeping out his old benefactors in the AIADMK party that was once controlled by J Jayalalithaa and manipulated by her aide Sasikala. Having lost all relevance in politics after the death of their golden goose, Sasikala, her protégé O Panneerselvam, who was twice interim CM, and her nephew TTV Dhinakaran have been desperate to leverage what is left of the Jaya legacy in the party, but to no avail as Palaniswami has been sticking to his guns. The DMK may have been enjoying this from the sidelines, but it is known to have quietly been turning the screws in the belief that it may be the sole beneficiary of any split in the vote. While joining Vijay of TVK is an option, it is unlikely that the new entrant will want any of the old baggage to be associated with his fledgling organisation. The DMK will, however, be quite happy to encourage the rebel AIADMK brigade to stand on their own under the flag of the AMMK party founded by Dhinakaran. This will be a sure shot way of testing the loyalties of the AIADMK cadre and splitting their votes so DMK will remain ahead in any equation in the polls.

TRENDS & VIEWS

Editor’s Note: Short Post Noticed By People Who Matter

Four years have zipped by and we are crossing another milestone on 31st January 2025 – it’s our 4th Anniversary. It feels good.
Looking back at the 1460 days, I must say Short Post has made its mark with people who matter via 4000 stories published in the areas of politics, business, entertainment and sports. All made possible by the unflinching commitment and dedication of our senior editors, most of whom have been part of this journey from Day One.
Small pack, big impact is in essence the story of Short Post which was launched at the height of the Covid-19 pandemic in 2021. It shows our conviction. In all humility, I can say, we have created a new niche in the news segment space like Hindustan Unilever which created a new segment, when it launched CloseUp Gel.
Yes, we have created a brand (in a limited sense), created demand (readers) and created supply (senior journalists). But we are facing teething problems like all start-ups. What makes us happy and confident is the recognition of our efforts. For instance, we have an arrangement with the OPEN Magazine, part of the $4.5 billion Kolkata-based Sanjiv Goenka-RPG Group. This arrangement sees around 10 Short Post stories posted on OPEN Magazine website every week. This arrangement is testimony that our content has been well received! Also, I may add that the Maharashtra government has recognised Short Post and has allowed our senior editor to cover the Assembly sessions. Ditto: Odisha.
Our goal is to ensure that Short Post becomes a habit. I would like people to keep checking their smartphones to know the latest Authentic Gossip. As regards AI and the fear of it disrupting all businesses including media. On that, personally, I have no such fear as I am confident AI cannot smell news particularly Authentic Gossip. That’s the place we are well entrenched.