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Last week, as Congress leaders protested against Union Home Minister Amit Shah’s so-called “anti-Ambedkar” remark in Rajya Sabha, Rahul Gandhi joined his party MPs in a blue T-shirt, giving up his trademark white polo T-shirt. His sister Priyanka also twinned with him wearing a blue sari. Clearly the Gandhi siblings opted to go for a very visual protest against Shah’s remarks. The choice of the colour of clothes of the Leader of Opposition (LoP) — usually spotted donning plain white T-shirts raised eyebrows. The colour blue has been associated with Dalit politics since 1942, when Dr BR Ambedkar established the Scheduled Castes Federation to campaign for the rights of the Dalit community. The body adopted a blue flag featuring Ashok Chakra. The flag was later retained by the Republican Party of India (RPI), founded by Ambedkar in 1956. Over time, blue became very closely associated with Dalit identity and activism. Even political parties like the Bahujan Samaj Party and the ASP, which champions Dalit welfare, embraced blue colour in their branding. As the Gandhi siblings lead the protest, it was the choice of colour of their clothes that caught everyone’s attention!
The Winter Session which saw a two-day discussion on the 75th anniversary of the Constitution and introduction of One Nation One Election (ONOE) Bill has come to a close. It brought out sharp divisions over discussions and bills at least in two political parties — the Congress and DMK. In the Congress, if a first term MP Priyanka Vadra was seen opening the discussion on the Constitution in the Lok Sabha, for some reason senior leader and eminent lawyer P Chidambaram did not get an opportunity to have his say about the Constitution in the Rajya Sabha. In the DMK, there was a clear division of views between the DMK parliamentary party leader TR Baalu and deputy leader Kanimozhi. While Baalu endorsed the government’s offer to refer the Bill to the Joint Parliamentary Committee, Kanimozhi seemed completely surprised by his stand and insisted that her party was opposed to the Bill and demanded its withdrawal.”DMK has consistently opposed the entire Bill. We do not accept that there can be ONOE because it is against the Constitution. It is against federal rights and it is against the will of the people. People choose state governments for 5 years, I don’t think you can take that right away from the people and give it to the EC to decide how many years governments can last or not. So, this is completely against the state, against federalism” said Kanimozhi. While her stand reflects TN assembly resolution passed in February against ONOE Bill this year, the media is awash with reports about how her late father Kalaignar M Karunanidhi had highlighted the benefits of simultaneous polls in his autobiography Nenjuku Neethi. Incidentally, Karunanidhi had advanced state polls to 1971 to coincide with LS polls.
The Thursday (Dec 19) visit of BJP and Shiv Sena (Shinde) MLAs to the RSS headquarters in Nagpur has become a hot political topic though there are other reasons, too, for intense politicking. Firstly, the MLAs belonging to the Nationalist Congress Party (NCP) led by deputy chief minister Ajit Pawar did not join the event. Secondly, those disgruntled due to their non-inclusion in the council of ministers have started expressing their anger openly. Like earlier two occasions, Ajit Pawar and most of his followers distanced themselves from the visit organized by chief minister Devendra Fadnavis. The presence of former CM Eknath Shinde and his MLAs proved to be another highlight. However, the discontent brewing within Mahayuti on other counts is now becoming more vocal. Political heavyweight Chhagan Bhujbal was the first to articulate it. His open criticism of Ajit Pawar surprised many since he had stayed by the side of Pawar all through. Now, there are reports that some of Bhujbal’s supporters want him to join the BJP to end his political wilderness. So far, Bhujbal has maintained that he is with the NCP (Ajit). The other notable leader to become the subject of political speculation is the legislative council’s deputy chairperson Neelam Gorhe. Her detractors, mainly the recent Sena (UBT) entrant Sushama Andhare, have started hinting at Gorhe’s plans to go with the BJP. Gorhe, too, has not reacted to the talk. Ajit’s sudden disappearance for two days from the winter session only added grist to the grapevine. His explanation that he was down with a throat infection is hardly swallowed. More murmurs are expected to be heard once Fadnavis announces the allocation of the portfolios.
The Shiv Sena led by Uddhav Thackeray has started preparing for the Brihanmumbai Municipal Corporation (BMC) election, expected to take place early next year. This will be the fight for political survival for Thackeray because the Sena has been in power in India’s richest civic body since 1985. Taking stock of the situation, other political parties, too, have begun their planning. The picture this time will be fundamentally different since the BJP has emerged as the largest party in the state after the assembly election. Its estrangement with the Sena (UBT), which split in 2022 owing to Eknath Shinde’s decision to walk out of it, will be a major factor in the coming election in which the Congress will be an insignificant player, given its lacklustre performance in Mumbai and the state as a whole. Equally exasperating is the condition of the state Congress committee as its president Nana Patole is perceived as an ineffective leader by the rank and file. The BMC’s last election saw the Sena winning 84 seats in the 227-member house while the BJP had captured 82. Owing to the alliance ethics, the BJP had made no effort to bag the mayoralty of the financial capital of India. However, the BJP is not prepared to take any chance this time and a decision about its Mumbai president is likely to be taken soon. Sitting chief Ashish Shelar is among the hopefuls though his inclusion in the council of ministers could be a decisive factor in the final choice.
This was to happen one day or the other with the Pakistan Cricket Board (PCB) putting its foot down saying it will not send its national teams to India for any signature event of the ICC, like the World Cups in the two formats in men, women and the juniors. This was the PCB’s riposte to the long-standing BCCI position — citing security concerns — that it will not send its team across the border for the ICC Champions Trophy 2025 and that it will play only at a neutral venue. For three World Test Championship (WTC) the two nations have taken themselves off the Future Tours Programme (FTP). The cricketers of the two countries may enjoy good relationships when they lock horns in neutral country venues and have fans across the border, but the Indian government has been steadfast in denying permission to the BCCI. The latest communication from the ICC has confirmed that in the 2024-2027 cycle all ICC events given to India and Pakistan, the matches featuring the two countries will be held at a neutral country chosen by the host country; in the Champions Trophy case the PCB is the host. What all this means is the elimination of high security arrangements that India had to do when Pakistan played last year’s World Cup matches in Hyderabad, Bengaluru, Chennai and Kolkata. It took hard bargaining by the PCB with the ICC — with Jay Shah in Chair since December 1, 2024 — for it to agree to a hybrid model in order to ensure that it remains the host in a neutral country venue as well and where India will play and this country is said to be the United Arab Emirates.
The massive success of Pushpa 2, has reignited the debate over screen allocation in West Bengal’s single-screen theatres. While the blockbuster continues to dominate the box office, its stronghold has created challenges for four Bengali films— Khadaan, Shontaan, Chaalchitro, and 5 No. Swapnamoy Lane—which targeted Christmas Day for their releases. The overlap has sparked a heated controversy over securing adequate slots in single-screen theatres, which remain a key audience base for Bengali cinema. Single-screen theatres across Bengal are grappling with the balancing act of accommodating these films while catering to the massive demand for Pushpa 2. Tollywood’s Christmas lineup has been significantly impacted, with producer-actor Dev expressing frustration on social media. He alleged that Khadan’s shows and advance bookings were disrupted due to the overwhelming presence of Pushpa 2. Arijit Dutta, owner of Priya Theatre, reported dividing slots among the films: Khadaan (two shows), Chaalchitro (one), 5 No. Swapnamoy Lane (one), and Pushpa 2 (one). However, veteran actor Mithun Chakraborty’s Shontaan was left out entirely, sparking outrage from its director Raj Chakraborty, who criticized the lack of consistent support for Bengali cinema. A distributor, speaking anonymously, blamed the simultaneous release of multiple Bengali films during the festive season, suggesting a lack of coordination among producers. He pointed to Bollywood’s strategy of staggering releases as a model Tollywood could emulate. Star Theatre owner Joydeep Mukherjee called for better planning within the Bengali film industry to avoid internal competition. Interestingly, allegations have resurfaced about Shontaan‘s producer, pressuring hall owners to prioritize its films. This history has led some distributors to side with independent producers in the current clash.
Sunday’s swearing in of 33 (16:9:8 ratio for BJP, Shiv Sena, NCP respectively) mostly young cabinet ministers in CM Devendra Fadnavis’ 3.0 government was not followed up by expected portfolio allocations even late Thursday (Dec 19). The unrelenting clamour for one specific portfolio by a senior BJP minister-in-waiting (in apparent conflict of interest), aspiration to improve upon earlier performance in power sector by another are in the open awaiting the Maha Chanakya to coolly decide upon. Scribes housed at the state government ‘Suyog’ facility within the Family court premises near Vidhan Bhavan enjoy the Nagpur chill over familial evenings at ‘Sneh Bojans’ hosted by these as-yet ‘Anamika’ ministers. DCM Eknath Shinde’s camp brews hostility from left out veteran MLAs and cherry-picking ministers-in-waiting who threaten boiling point anytime soon. This is unlike the chill that has set upon the near deserted NCP office at Vidhan Bhavan sans activity, notwithstanding the bustling beehive of activity right outside and within the state legislature that is hosting its winter session. It is probably the first time in Maharashtra’s political history for such an ongoing legislature session without specifically assigned ministers manning questions on the floor of the state assembly and council while responding to public interest issues of state. For now, all portfolios rest with CM Fadnavis. NCP veteran Chhagan Bhujbal, Sena’s Tanaji Sawant complain vociferously from out in the cold even as some BJP MLAs rue their bad luck despite winning big in Mumbai city where the richest civic body will face the hustings very soon.
The events outside Parliament House that led to injuries to two BJP MPs was best summed up by FM Nirmala Sitharaman in her X post. She explained how “During the INDI Alliance’s protest inside Parliament premises today, Rahul Gandhi had forcefully pushed an MP, causing a domino effect that injured 2 BJP MPs –Pratap Sarangi (Balasore, Odisha) and Mukesh Rajput (Farrukhabad, UP)” Both the MPs are now hospitalised as they have sustained head injuries. Union Agriculture Minister Shivraj Singh Chauhan was surprised that the Congress had so far not even bothered to say sorry. “I was wondering what was the purpose of Kharge-Rahul Gandhi’s presser, if they can’t say sorry. Our Nagaland MP, a tribal woman leader Phangnon Konyak had voiced discomfort that was caused to her by Congress leader Rahul Gandhi.” She has written a letter to the RS Chairman. Adding further he said, “We feel Rahul simply does not deserve to be the LoP. When the Opposition is holding a protest, we usually take another gate. What was the need for Rahul Gandhi to wade into the area where BJP MPs were standing? He should simply quit as LoP.” BJP MPs including Anurag Thakur and Bansuri Swaraj filed a complaint against Rahul Gandhi at the Parliament Street Police station in connection with the scuffle between Opposition and NDA MPs. It is learnt that security forces repeatedly requested the Congress MP to use an alternative path, specifically arranged for a peaceful entry into Parliament. However, Rahul Gandhi declined the request. BJP’s Thakur said “The kind of attitude Rahul Gandhi has, he thinks he is above the law.” Responding to the allegations, Rahul said BJP MPs were trying to stop him and were threatening him “
Home Minister Amit Shah whose intervention in discussions on the 75th anniversary of the Constitution sparked off a row and seemed to have majorly united the Opposition. Leader of the Opposition in the Rajya Sabha and Congress President Mallikarjun Kharge charged him of insulting Dr BR Ambedkar.. He accused his rivals of being “anti-Ambedkar” and “anti-Constitution”, and “spreading lies”. In his concluding remarks in the Rajya Sabha, Shah sarcastically said, “It has become the fashion to say ‘Ambedkar, Ambedkar, Ambedkar…’ If they (the opposition) took God’s name so many times, they will get a place in heaven.” At a Press Conference, he charged the Congress of distorting his comments in the Rajya Sabha saying the Congress had put out an edited version of his speech. “I come from a party which follows the ideals of Ambedkar,” asserted Shah.” Rebuffing calls for his resignation by Kharge, Shah made it clear that he had no intention of stepping down. “Kharge is asking for my resignation. If that will make him feel happy, then I’ll give it. But the Congress has to sit in the opposition for at least 15 more years. “In an unusual move — perhaps underlining the impact of the Opposition’s attack on this issue — PM Modi and senior ministers rallied behind Shah. “If the Congress and its rotten ecosystem think malicious lies can hide their misdeeds of several years, especially their insult towards Dr Ambedkar, they are gravely mistaken!” said PM Modi. Amidst this, PM Modi and Shah met Rahul Gandhi and Kharge to appoint the next NHRC chief. TMC leader Derek O’Brien has moved a privilege notice against Shah in the Rajya Sabha for his remarks on Dr Ambedkar.
Ravichandran Ashwin was adroit in bowling the carom or knuckle ball or the doosra, but on Wednesday afternoon, Brisbane time, the nonconformist off-spinner of 13 years in the big league of the game deployed the “bombshell” to bring an end to his illustrious career. At the conclusion of the rain-marred third Test at the Gabba, the finger spinner with a few sobriquets, “scientist” being the most used among the media, Ashwin sitting beside his beleaguered captain, Rohit Sharma, matter of fact said: Today (Wednesday, December 18) was his last day as an international cricketer across formats and that he will be seen in action in club cricket, meaning IPL etc. The seasoned campaigner, starting his Test career in November 2011, was capped 106 times, and he missed 25 Tests after his debut; he featured in 61 wins, 47@home and 14 overseas. He read the writing on the wall about him losing the primacy as the No 1 spinner of the team in flannels after Washington Sundar was chosen for the first Test in Perth. Then being dropped to bring in Ravindra Jadeja for the third Test in Brisbane convinced him that his time was up…to hang up his boots. The home series against New Zealand that India lost 3-0 was a bitter pill to swallow for him. His numbers — 765 wickets in the three formats, including 537 wickets in Tests alone speaks of his right to be called a legend. It was a bold, practical call to take a bow while not in the field and that was an unhappy part that Indian cricket could not give one of its icons a fitting farewell. Ashwin has perhaps shown the way for a few more to bid adieu, sooner than later! They are over the hill, indeed.
Buoyed by its electoral successes in Karnataka and Telangana, the Congress is looking to resurrect itself in Andhra Pradesh, where it was decimated following the bifurcation of the state in 2014. Towards this end, the Congress has inducted Sharmila Reddy, sister of Andhra Pradesh chief minister YS Jagan Mohan Reddy. The party hopes that Sharmila will take on her brother. Sharmila has been promised a Rajya Sabha berth from Karnataka and a suitable AICC position to deliver Andhra — elections to the state assembly will be held along with Lok Sabha. This devious strategy of the Gandhis to play the sister against the brother in Andhra has stunned many Congress leaders. Party sources recall that CBI and ED cases against Jagan were filed while UPA was in power. In this backdrop it is not clear how Sharmila’s move to invoke legacy of her late father and Andhra chief minister YS Rajasekhara Reddy (YSR), who died in 2009, work in Andhra and for the Congress. It is being said Jagan did reach out to convince Sharmila via an uncle from joining the Congress. But then Sharmila has been in touch with Karnataka Deputy CM DK Shivakumar ever after the Congress won Telangana– a state where Sharmila feels she did her bit to help the Congress by keeping her party (YSRTP) out of the fray. It is another matter that Telangana CM Revanth Reddy did not want any role for Sharmila in his state as she hailed from Andhra. With a track record of working as national convener of YSRCP, Sharmila has resented Jagan for not recognising her contribution when he swept to power in 2019. Some sibling rivalry this!
Two 16-year-old school students, Hrishit Deb of K.R. Mangalam World School, GK-II, New Delhi and Sri Mansi Katuri from Emerson High School, McKinney, Texas, US have developed an app that offers career counselling. Called Kwicon, this app is aimed at empowering students with transformative education, practical experience, mentorship, and networking for personal and professional growth. This app was among top 400 innovations presented at the prestigious ATL Marathon 2022-23 which is Niti Aayog’s Atal Innovation Mission. Significantly, Hrishit pointed out that with Class 10-12 board examinations due in a month, students undergo stress and concerns about the fact that if they can’t get the desired marks what will be their career options. There are an increased number of mental health cases post examinations. A recent survey across schools in India says that a whopping 80% of students are clueless about what they need to do after the board examination. Only 15% of students between Class 9 and Class 12 are sure of what courses to pursue. The survey also revealed that only 50% of parents have clarity about their children’s career path. Kwicon app allows students and alumni to connect based on shared interests, majors, and career goals.
Rohit Sharma used the words “shut up”, strong language from the captain of a team which had stunned South Africa by seven wickets in a game of cricket that turned out to be the sensationally shortest in Test match history. Rohit was an angry man, and he blew his top firing salvos at people griping at pitches that often afford copious turn from the first day of a Test match in India. It’s all the same he meant, excessive sideways movement of the surface (abroad) or a big turn from day one in India. He pointed at big cracks on the pitch at Newlands, a pretty venue because of nature’s gift in the form of Table Mountain. Rohit was in the ‘mood’ even to point fingers at the authorities for their prejudice while evaluating pitches. To sum up, Rohit voiced his opinion most directly. The spicy pitch that was exploited by the Bumrahs, Sirajs and the South African speed merchants resulted in the conclusion of the Test in 642 balls. There have been timeless Tests of eight balls an over, but a conventional game at the highest level — allotted 450 overs (90 overs a day) — is supposed to end on the fifth day. But the Newlands pitch for the second Test was full of life and it presented a series-levelling win for India. All in a jiffy! South Africa’s head coach and selector, Shukri Conrad dubbed the Test as a slugfest.
If 2023 belonged to Shah Rukh Khan whose three films grossed around Rs 3,000 crore then there are every chances that 2024 could see the return of Akshay Kumar. The 56-year old actor has three big releases including Bade Miyan Chote Miyan directed by Ali Abbas Zafar. The movie with Tiger Shroff is not a comedy but an action-packed film that could be a big draw. Kumar also has Skyforce and a multi-starrer Welcome to the Jungle to be released in December 2024. It may be recalled that Lady Luck had been eluding actor-producer Akshay Kumar for the last two-three years; he had series of flops. But, Trade Analyst Girish Wankhede says, “With nearly Rs 1,000 crore riding on Akshay Kumar …the total earnings of his four releases could cross the Rs 4000-crore mark.” The first to hit the big screen will be Bade Miyan Chote Miyan in Eid in April with an approximate landing cost of 300 crore. This will be followed by Singham Again’ in August wherein he has a cameo along with Ajay Devgn and Ranveer Singh. It is Rohit Shetty’s cop universe which is unlikely to fail with an estimated budget of 350 crore. His third release, Skyforce will be in October. Its cost is around Rs 150-200 crore. And Akshay’s big release of 2024 — Welcome to the Jungle, will happen during the Christmas season. This multi-starrer movie budgeted around Rs 300 crore is expected to do well.
As more and more businesses, government offices and projects move to Gujarat from Maharashtra, the ruling BJP-led Eknath Shinde’s government faces much flak from the Opposition. The backlash started after the shift of the Vedanta-Foxconn project from Maharashtra in September 2022. Since then there has been much criticism of over 17 projects that have favoured Gujarat over Maharashtra. This includes Mahanand, the state government co-operatives milk brand being brought under the National Dairy Development Board, which operates from Anand, the home base of the Amul brand. This attracted criticism that unlike the governments in Tamil Nadu and Karnataka that came out strongly in support of their own local state milk brands namely Aavin and Nandini over the expansionary tactics of Amul, the Maharashtra government’s milk brand tamely let Mahanand play second fiddle to Amul. The shifting of the diamond market from Mumbai to Surat that was inaugurated by Prime Minister Narendra Modi, too has caused much concern in Maharashtra over loss of employment, business opportunities and overall downsizing of Maharashtra’s financial significance. The latest grouse is the shift of India’s first submarine tourist project from Maharashtra’s Sindhudurg to Gujarat’s Dwarka. The increasing dominance of Gujarat in many aspects of Maharashtra evokes strong public sentiments here, has now emerged as a strong political issue that the Opposition parties are wasting no opportunity to capitalise on in this election year.
The Tiruchirappalli state visit of the Prime Minister Narendra Modi for the airport inaugural did not go well for Tamil Nadu chief minister MK Stalin, who came back to Chennai with eye watering and irritation. His planned opening of the very popular annual Chennai Book Fair was cancelled, even as Udhayanidhi Stalin and minister for education Anbil Mahesh were deputed to take his place. Stalin was headed straight to a well-known Vision Institute for an eye check-up. But this eye problem seemed much less severe to the CM when compared to his mood that had turned visibly irritated at the PM’s event. Just when Stalin started his welcome speech, an excited Mexican Wave with “Modi, Modi” rented the air and Stalin was literally speechless. The PM had to signal for quiet during Stalin’s speech…naturally, the turn of events irritated him. But this kind of rally call is not new to him; just in April, when Modi had come to Chennai with Union minister L Murugan, the DMK cadres meted out the same crowd call….”Stalin, Stalin”, and minister Murugan could not continue his address. Had Modi finally dented the seemingly unconquerable Dravidian Aura? A survey by the DMK top guns revealed that a large section of the front rows were filled with BJP followers who reached the venue by 7 am while DMK cadres trooped in by 8.30 am. This after DMK senior minister KN Nehru and others were tasked with collecting big crowds. Looks like BJP paid DMK with the same coin.
Shiv Sena scion Aaditya Thackeray threw the gauntlet at Maharashtra Chief Minister Eknath Shinde over the Rs 250 tariff to traverse the Mumbai Trans Harbour Link by demanding a roll back, free ride instead. The day before Thackeray @33 years young tweeted development works started utilizing his MLA funds in Worli. Indications are clear of Aaditya assuming leadership (Maha CM) positioning for forthcoming state assemblies. A BJP leader tells shortpost.in, “Sena (UBT) Chief Uddhav Thackeray consciously pushed his son to hold pole position on the political racetrack even during the 2014 alliance with BJP. To Prime Minister Narendra Modi’s consternation, Aaditya turned up for meetings scheduled with his father in New Delhi. After Maharashtra’s 2019 assembly elections Thackeray senior formed the MVA alliance with NCP, Congress though Devendra Fadnavis’ promised that Aaditya as DCM would be groomed over five years to become CM of Maharashtra in 2024.” Another source revealed, “Even parleys to seal the deal with NCP for the MVA alliance nearly broke down after Uddhav proposed Aaditya’s name for CM. NCP Chief Sharad Pawar baulked, threw sheaf of papers he held in the air and then, convinced the undivided Shiv Sena Chief to take up the mantle of government.” In 2004 Balasaheb Thackeray prematurely announced free electricity for agriculturists if Shiv Sena was elected to power. Then Congress CM Sushilkumar Shinde hijacked the plan before the code of conduct was enforced and returned his party to power. Eknath Shinde may not, however, bite the bait or, will he?
The Maharashtra government has come out with a pleasant surprise for motorists as it has announced that the toll tax for cars using the Mumbai Trans Harbour Link (MTHL) will be Rs 250 for a single trip. It was expected that the toll amount of Rs 500, as recommended by the Mumbai Metropolitan Region Development Authority (MMRDA), would be endorsed by the state government. The Centre’s conditionalities, too, stipulate the toll charge of Rs 500. However, at the cabinet meet on January 4, the state has decided to charge Rs 250 for a one-way journey that would take merely 20 minutes against the present duration of hours needed to travel the distance. Named ‘Atal Setu,’ the fuel required to cross the link will be just a litre against the present requirement of around seven litres to travel by the existing road. Prime Minister Narendra Modi will dedicate the 22-km link to the nation on 12 January in a grand function, to be held at the location of the upcoming Navi Mumbai international airport. The time and cost overrun have affected the project which was scheduled to be ready in 2022 at a cost of about Rs 18,000 crore. Now, it is estimated to cost over Rs 21000 crore. Modi, too, is expected to make some major announcement at the inaugural in view of the impending Lok Sabha election later this year.
Making her Tamil film debut in Petta, this classic Malayalee beauty, Malavika Mohanan has mesmerised her fans in every film since Master (with Vijay), Maran (with Dhanush). Her classic good looks and proven talent gave her the boost to be cast with Chiyan Vikram in the soon to hit screens, Thangalan, yet another KGF story about the Kolar Gold fields . This story is about a tribal leader Thangalan and his valiant fight with the British rulers to save his gold mine from being overrun. Malavika had to train intensely for her role, especially for the Silambam martial art. The movie slated for release on January 26 has now been postponed. Malavika in the meanwhile has signed up for a Telugu starrer as the heroine of star hulk Prabhas. With such exciting professional activities, she still finds time to express her views on social media. When a looker and actor write, the audience are drawn to such posts. Imagine the effect her post on the poor service of IndiGo Air had on her 1.2 mn followers. She took to X to convey her unhappiness with the bad service and rude staff on her flight from Jaipur. “My career is going places, but Indigo service is not what one expects. “IndiGo of course responded with the usual come back…we shall definitely look into this matter and get back to you.”
TRENDS & VIEWS
Editor’s Note: Big Punch In Small Pack
It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come.
And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both.
If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment.
As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process. What gives us comfort is that AI is unable to create original gossipy content. And that is the news arena where we have achieved a distinction.