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Pune stadium
Kudos To Ahmedabad, Chennai, Mumbai; Thumbs Down To Pune!
While most staging associations of the ICC Men’s Cricket World Cup — all members of the Board of Control for Cricket in India (BCCI) — have gone out of the way to embrace the media by enhancing the get-up of the press enclosure and elevating the other services, the Maharashtra Cricket Association (MCA) has adopted an indifferent attitude towards the media that has been accredited by the International Cricket Council (ICC). The decision to award five World Cup matches, including the high premium India-Bangladesh match to the Pune-based MCA at the expense of Nagpur and Indore stumped many observers of the game who have been on the administration side of the sport. The previous dispensation in Pune had taken the initiative to alleviate the concerns of the local and national media to an extent by providing easy access to the venue at Gahunje by putting in place a transport network (for two days, pre-match and match day) connecting a 20 km distance from the city centre to the match venue. When the stadium was constructed in 2012, those who ran the association did not even consider making a provision for a washroom for the media. An event like the World Cup should have driven sense in the present administration to create necessities for the media. Those who covered the first match between India and Bangladesh had to take up the matter with the BCCI representative who assured that the media’s concerns would be addressed. Only time will tell!

TRENDS & VIEWS

Editor’s Note: Big Punch In Small Pack

It is the Third Anniversary of Short Post and as a news media startup launched during the Covid-19 pandemic it certainly feels better than good to find ourselves where we are today. Here, I must cite the unstinted support of our seasoned contributors, all senior editors in the country, who brought a great degree of maturity and sagacity to the Short Post newsroom. But for them, our tagline “Authentic Gossip”, an Oxymoron, would not have matured viably. Our user numbers may be small but our stories have created the desired impact among people who matter — decision makers and influencers. We offer a big punch in a small pack and Short Post with its 225-word stories has been punching above its weight category. Having posted close to 3,000 stories in the last 36 months, Short Post, I feel, is an idea whose time has come.
And this is vindicated by our two marquee advertisers – IDFC FIRST Bank and ICICI Lombard. Both believed in our story and have supported us from Day one. A big thank you to both.
If you look at the media landscape – print, TV and digital — it is a mixed bag. There are job losses as some outfits have closed down while a lucky few were bailed out by large corporate houses. Yes, there is a lot of action in the digital space. However, the entry of corporate houses has raised the question of independence of news media outfits. Sadly, there are just a handful of independent media outfits in the country that are highly respected for their neutrality. At Short Post, our credo is not to take sides, prejudge issues or be biased but, informing readers of behind-the-scenes happenings. In essence, Short Post strives to be a neutral editorial platform — neither anti-establishment nor pro-establishment.
As I said last year, disruptions in the media world are moving at a fast and furious pace. Technology is playing a very big role in how content is generated and consumed. But, we are neither alarmed nor perturbed as it is all a part of the evolution process. What gives us comfort is that AI is unable to create original gossipy content. And that is the news arena where we have achieved a distinction.