cropped-short_post_logo.png
For Authentic Gossip
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
jay imran
vaikom
Vijay RG MK
Shahid vishal
nmia
RG book
16th Finance
SharadPawar
Vijay
Court
nirmala_003
Not A Big Fat Wedding: FM’s Daughter Marries OSD In PMO In A Low Key Event
In a country which celebrates weddings in unbelievable opulence and obscene lavishness, the Finance Minister Nirmala Sitharaman daughter‘s wedding was a low-key affair. So it was not surprising that the news that Sitharaman’s daughter Parakala Vangamayi married Pratik Doshi, OSD of Joint Secretary rank in the PMO, spread like a wildfire. It became talk of the town for being a low key affair. This quiet almost secret wedding held in Sitharaman’s Jayanagar home in Bengaluru was blessed by the Seers of Udipi’s Adamaru Mutt in the presence of close relatives; no fanfare or trumpeting, no glitterati or paparazzi. Naturally speculations were doing the rounds why it was such a low key affair, what did the bride and groom wear, and most importantly who is the groom was flying thick and fast. The bride, a journalist, wore a traditional pink silk saree, and Sitharaman, a Molekalmani saree. The groom Pratik Doshi is a Gujarati who worked as Research Assistant at Modi’s CM’s office after his graduation from Singapore’s Management School. Doshi’s transition to national level as OSD in the PM’s office with his portfolio of Research and Strategy was seamless and smooth as silk. Doshi, people in the know aver, is the eyes and ears of the PM. The same curious network is busy now, feverishly connecting the dots...Chanakyan intrigue, political chutzpah, or plain and simple falling in love?

TRENDS & VIEWS

Editor’s Note: Short Post Is Here To Stay…

Time, they say, flies—and how true that is. Here we are celebrating our 5th Anniversary. Five years ago, when Covid-19 was wreaking havoc across the globe, I took a leap of faith and launched Short Post, India’s first website for Authentic Gossip. That was on January 31, 2021. I was convinced there was a clear gap in the market for gossip that was credible, sharp, and impactful—especially if told in just 250 words.

In this, I was fortunate. Scores of senior editors across diverse verticals bought into the idea and, in the process, gave wings to my dream. Quite honestly, Short Post could not have crossed these milestones without the unflinching support of its contributing editors. Like all start-ups, we have seen our share of ups and downs, but these editors have stood by us like a rock. I take this opportunity to doff my hat to them.

Thanks to their commitment, we have published close to 5,000 stories spanning politics, business, entertainment, and sports. I say this with pride: we made our mark as people who matter read us. “Small packs, big impact” truly captures the essence of Short Post.

We all know that Covid-19 has reset businesses worldwide, and the media sector is no exception. In the post-Covid era, investors have become more cautious and selective—and advertisers too. To compound matters, the entry of AI has disrupted the media landscape in equal measure. So far, we have managed to hold our ground, hopeful that some angel investors will take a shine to us.

What gives me confidence is this: AI cannot smell news—especially the gossipy kind. In other words, AI cannot churn out Short Post-type stories, no matter the prompt. That puts us in a safe zone. As someone rightly said, “AI is a co-pilot, not a pilot.”